Sponsors' benefits & FIVB sponsors' reserved categories.pptBenefits.pdf · Sponsor benefits for...

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Marketing Sponsors' benefits & FIVB sponsors' reserved categories

Transcript of Sponsors' benefits & FIVB sponsors' reserved categories.pptBenefits.pdf · Sponsor benefits for...

Marketing

Sponsors' benefits & FIVB sponsors' reserved categories

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Sponsor benefits for promoter’s

EXAMPLE OF LOGO BRANDINGS ON :

Panels on centre court (static or rotating)

Panels on side courtsVisual incorporating titles and

sponsorsNet bandsReferee’s chair paddingAthletes’ and staff uniformsFlagsComposite signage and billboardsInflatable displaysVenue signage exposureStadium entrance

Scoreboard publicity on centre courtOutside courts scoreboardsBackdrops and podiums (interview,

awarding ceremony, etc.)FIVB website association to the eventOfficial tournament programme coverAdvertising pages in official tournament

programmeOfficial tournament posterAccreditation passesPromotional materialsPromoter press releasesUmbrellas

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Rotating panels’ configuration

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Static panels’ configuration

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FIVB visuals

Horizontal Poster

Vertical Poster displayedon the back of a bus

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FIVB visuals

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FIVB visuals

The look of the centre court(2011 World Championships in Rome)

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FIVB visuals

The look of the centre court

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FIVB visuals

The branding of the Referee Chair

An example of the interview backdrop

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Exposure of the International Title Sponsor and Local Title Sponsor

Titles onto the visual=► World Championships and Grand Slam: 50% to SWATCH FIVB WT title and 50 % to the local title

► Open events: 60% SWATCH FIVB WT title and 40% local title, etc.

The local title has to be always used together with the international title.

The global exposure of the local title sponsor can never overcome SWATCH and vice versa on centre court, side courts, etc.

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The FIVB exclusive product categories

►Timing services: watches, clocks, timepieces, scoreboards, speed devices, timing-keeping devices, jewels, access equipment and services – Exclusive►Balls – Exclusive for balls►Sportswear – Exclusive official sportswear supplier for athletes (tops), FIVB Delegates, referees, line judges and Scorers for all Open events; court personnel and staff for all Grand Slam. Sandals are an exclusive product of the FIVB.►Betting & gambling – Exclusive► Video games associated to the FIVB properties (retrieved on all means) – Exclusive right for any form of Video game and Gaming platform

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The FIVB exclusive product categories

►Food chain/Restaurant chain and coffee – Exclusive►Hotel chain – Exclusive►Merchandising – Any sort of exploitation in exclusivity on the worldwide territory of the Official merchandising associated to the FIVB marks (official uniforms and/or official product line) implemented with or without the cooperation of its sponsor(s), partners and suppliers.►For other FIVB rights see point 4.2 of the Marketing Chapter (2011 Handbook).

For further information please contact:

• FIVB TV & Marketing Department• Château Les Tourelles”

Chemin Edouard Sandoz 2-4, 1006 Lausanne, Switzerland

• Tel./Fax. +41213453535

• Email: [email protected]