Cantor’s transfinites and divine infinity by fady el chidiac sj
Speaker: Fady Ramzy, Egypt
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Transcript of Speaker: Fady Ramzy, Egypt
SOCIAL MEDIA FOR
ENTREPRENEURS
Cairo, April 11th
#100 Web Seminar
Fady Ramzy
Interact Egypt country Manager
InteractPlay Innovation
3
- Founded in 1995 in Italy
- Subsidiary of Eurel Group with offices in Italy,
Egypt & Luxemburg
- International Presence with running operations
in Italy, Greece, Egypt, Tunisia, Pakistan,
Algeria, Saudi Arabia, Kuwait & Ghana
- Joint Stock Company in December 2008
Interact Egypt
- Launched in June 2009
- Headquarter for MENA
solutions & services
- R&D for Mobile Solutions
Interact SpA
19/04/2011Social Media For Entrepreneurs
Digital Television
4
on Mobile on the Web Iptv/digital signage
Digital Signage
19/04/2011Social Media For Entrepreneurs
Semantic CMS
5 19/04/2011Social Media For Entrepreneurs
Online
TV
Content
Assets
Existing
CMS/ECM
6 19/04/2011Social Media For Entrepreneurs
Social Media
Mobile Apps
7 19/04/2011Social Media For Entrepreneurs
Web
Evolution
From Web 1.0 to Web 2.0
9 19/04/2011Social Media For Entrepreneurs
From Web 1.0 to Web 2.0
10 19/04/2011Social Media For Entrepreneurs
Web 3.0 = The web of data
11 19/04/2011Social Media For Entrepreneurs
12 19/04/2011Social Media For Entrepreneurs
Social Media For Entrepreneurs
Facts & FiguresNetworks Overview
1419/04/2011
Social Media for Entrepreneurs
A Great Deal of
Information
Exchange
A great Network
of People
Import Your Blog
SHARING
Status
Videos
Photos
Notes
Your Group & Fan Page
Why Facebook??
1519/04/2011
Social Media for Entrepreneurs
Facebook Platform: Apps/games
1619/04/2011
Social Media for Entrepreneurs
Facebook Mobile
YouTube
1819/04/2011
Social Media for Entrepreneurs
Why YouTube?
Branded Channels
Subscribe
Share this video
Ratings
http://www.spotonpr.com/menatwittersurvey/1919/04/2011Social Media for Entrepreneurs
http://www.spotonpr.com/menatwittersurvey/2019/04/2011Social Media for Entrepreneurs
95% Welcomed
brand
engagement
87%Affected their
perception of a
brand/Company
88%recommend a
brand based on
their experience
on Twitter
82%Admit preference
for brands that they
knew via Twitter
http://www.spotonpr.com/menatwittersurvey/2119/04/2011Social Media for Entrepreneurs
65%were interested in
receiving special
offers & coupons
from brands on
50%had purchased a
product or service
as a result of Twitter
50%Surveyed, received
customer service
via Twitter
http://www.spotonpr.com/menatwittersurvey/2219/04/2011Social Media for Entrepreneurs
Why Twitter !?
Real-Time
Engagement
Constant news
Updates
Interaction
Engagement
Timeliness
Feedback
2319/04/2011
Social Media for Entrepreneurs
Relationships MatterLinkedIn
2419/04/2011
Social Media for Entrepreneurs
Learn
Share
Create a Professional Networks
Hire - Recruit
Build Relations
Connect & Re-connect
Contact - Inquire
Why Linkedin!?
Find LEADS
The Mobile Era
26
1.Productivity (email, calendar,...)
2.Services / Utilities(information, updates,
notification)
3.Entertainment (games, fun, Social media)
19/04/2011Social Media for Entrepreneurs
27 19/04/2011Social Media for Entrepreneurs
Mobile apps? What’s next?
Web 2.0
Entrepreneurs!
Title Text
2919/04/2011
Social Media For Entrepreneurs
Website
Your
Brand
Your brand “living Online!”
MarketingOnline
Video
Social
Media
Identity
Web Data
Analytics
SEO
Blog
Mobile
Title Text
3019/04/2011
Social Media For Entrepreneurs
Youtube
Social
Media
Your Social Media “Identity”
FacebookLinkedin
Social
Media
Monitoring Social
Media
tools
Web 3.0
Smartup!
32 19/04/2011Social Media for Entrepreneurs
33 19/04/2011Social Media for Entrepreneurs
Blog
34 19/04/2011Social Media for Entrepreneurs
Newsletter
35 19/04/2011Social Media for Entrepreneurs
Email signature
36 19/04/2011Social Media for Entrepreneurs
37 19/04/2011Social Media for Entrepreneurs
38 19/04/2011Social Media for Entrepreneurs
Flickr
39 19/04/2011Social Media for Entrepreneurs
YouTube
40 19/04/2011Social Media for Entrepreneurs
SlideShare
41
Web Analytics
19/04/2011Social Media for Entrepreneurs
42
Social Media Monitoring
19/04/2011Social Media for Entrepreneurs
What can social media
do for your business?
44 19/04/2011Social Media for Entrepreneurs
How to Plan and Execute an effective
“Integrated Social Media” strategy
4619/04/2011
Social Media for Entrepreneurs
Doing business over social media is a Paradigm Shift
Don't Sell You do not make money with social media, you make
money with people who know, like and trust you. Delivery quality content
“Look for broken arms”Andy Duncan
Got a lead? Then KISS……KEEP IT SUPER SIMPLE
47 19/04/2011Social Media for Entrepreneurs
What’s
My Goal?
Online
Presence ?
Image?
Credibility?
Engagement?
Interaction?
Feedback
Start by Questions!
48 19/04/2011Social Media for Entrepreneurs
Priority Of Your Needs
Show Expertise Behind Logo
Humanize your Brand
Build Comfort with ClientConsult
Train
Listen
Fail to plan, is plan to fail!
49 19/04/2011Social Media for Entrepreneurs
Implement …… Find & Retain Your Customer
Direct Them to all your Social
Media accounts
Encourage Them to be your
Fans/Friends/Followers
To share your content.
Retweet you!
BuildA base of interactive
customers! A
Network community
PromoteYour brand/Activities/
Events/News
sales
50
Interact Egypt
http://Egypt.interact.it
Twitter: Cyberzizo
Linkedin: Fady Ramzy
Facebook: Fady Ramzy Aziz
Grazie!
شكرا
19/04/2011