Future Ready Retailing From Those Who Know AX Retail Best

Catering to the Tech-Savvy ConsumerConsumers are adopting trends such as Consumerization of IT, Mobility and social media, making it possible for retailers to use technology to engage more deeply with consumers across multiple channels. However, this brings its own set of challenges with regard to order fulfillment, operational efficiency and integrating disparate IT platforms to deliver results cost-effectively.

60% of retailers rate mobile, social and personalization as high priority investment areas.

Microsoft Dynamics AX Retail

A state-of-the-art, integrated and unified technology tailored for the retail industry, which is Microsoft Dynamics AX Retail, allows retailers to capitalize on tomorrow’s opportunities while reducing complexity and costs. The Omni-Channel-enabled front end provides a single view of the customer. Seamless connect across digital, store, supply chain and headquarter systems enhances operational efficiency, collaboration and ease of adoption, while lowering IT costs.

Store Ops, Omni-Channel Merchandizing,

Multi-channel Management

E-CommerceCustomer Care

and SocialCommerce

Omni-Channel Order Management, Replenishmentand Logistics

FinancialManagement(GL/AP/AR)

Front Office Back Office

Value Added Engineering and Solution Accelerators

Promotions+

$ • Offers out-of-the-box promotional engine• Helps scale up promotion types that can be configured in AX Retail• Designs dynamic and innovative promotions tailored to suit individual customers

Repair & Services• Automates service repairs and warranties related to business processes for retailer

refurbishment requests• Facilitates service management that extends to retail POS, and executing job card

functionality

Retail Analytics• Imports transaction data across various channels• Offers customer analytics – high value segments, loyalty, churn and targeted

promotions• Offers business analytics – merchandizing and shelving strategy, inventory control,

and campaign monitoring

Microsoft Dynamics AX Retail + SonataYour best bet to be a future ready retailer

BenefitsDrive Growth

• Sustain revenue growth with future-ready Omni-Channel business

• Integrate applications for consumer connect and satisfaction

Enhance Efficiency

• Allow Omni-Channel order fulfillment • Improve merchandising efficiency and operations

Optimize Spends

• Lower TCO • Enable managed services model • Rationalize license costs

Future Ready RetailResponsive | Flexible | Efficient

Expertise & Assets | Resources & Processes | Delivery Track Record

Sonata’s AX Retail Practice Service OfferingsOne stop solution provider.Sonata’s AX Retail services reflect our focus on enabling clients to transform key business processes by integrating relevant technologies that move the needle on innovation and business outcomes. The out-of-the-box functionalities of AX Retail are enhanced with Sonata’s add-on solutions and implementation expertise to meet your needs, however complex they may be.

Customer Engagement Enterprise Efficiency IT Cost Management• Omni-Channel Commerce• Customer Analytics • Promotions• Loyalty Management• Mobile and Social Media

• POS Solutions• Store Productivity• Merchandise Analytics• Campaign Analysis

• AMS• L2/L3 Support• Data Center Management• Network Support• Infrastructure Support

Improved Customer Satisfaction Leads to Enhanced RevenuesA leading duty-free retailer chose Sonata to implement a next-gen multi-channel solution capable of facilitating a seamless customer experience. The solution was implemented on a single platform integrating processes and systems across multiple retail, lounge and in-flight touch points.

BENEFITS: Enhanced customer satisfaction leading to greater loyalty, better business growth and an increase in revenues.

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Enhancing Retail Promotions By 10XA leading Asian retail chain chose Sonata to enhance the promotional capability of its AX Retail system to cater to a significantly higher number of promotion types.

BENEFITS: 52 promotion variants (one per week) were run dynamically enabling the retailer to be more responsive to consumer and business needs.

BuyShortening Queues through Mobile Drive-in SystemA leading hypermarket chain chose Sonata to develop a store drive-in channel by extending the AX retail functionality to Windows mobile devices.

BENEFITS: Sonata’s mobile-based solution helped enable error free processing of online shopping requests, improved order picking productivity, and enhanced end-consumer convenience.

Integrating AX Retail to Support GrowthA leading US apparel and fashion chain chose Sonata to integrate complex existing systems into an effective final solution that supports new channels and store formats.

BENEFITS: The final implementation helped the company quickly enable new outlets and channels and experience higher growth at a lower TCO.

Why Sonata

The best of AX Retail, from those who know it bestArmed with a 10-year partnership with Microsoft in the area of Dynamics AX solutions, Sonata brings unmatched expertise, resources and experience to ensure that you get the most out of your AX retail investments. Proven implementation processes, deep value added engineering skills in AX and strengths in related technologies like E-Commerce, Mobility, Cloud and Analytics have made us the preferred IT partner for some of the leading global retailers.

Expertise & Assets Resources & Processes Delivery Track Record• Full range of services with sub-

segment specific solutions• Deep value-added engineering

experience from core AX 3.0 to AX 2012 for Retail

• Re-usable assets and innovations• Strengths in surround technologies

– Omni-Channel and E-Commerce, SMAC, BI & Analytics

• Dynamics AX Retail CoE• Large talent pool with 500+ skilled AX

resources• Proven large scale implementations

based on Sonata’s TORQ - Blueprint-driven methodology

• More than 75+ projects delivered successfully

• Clients spanning global Fortune 100 to niche retailers

• Global delivery model • Managed Services • Best-in-class

in f t

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ABOUT SONATA SOFTWARESonata Software is a global IT services firm focused on catalyzing transformational IT initiatives of its clients through deep domain knowledge, technology expertise and customer commitment. The company delivers innovative new solutions for Travel, Retail and Consumer Goods industries by integrating technologies such as Omni-Channel Commerce, Mobility, Analytics, Cloud and ERP, to drive enhanced customer engagement, operations efficiency and return on IT investments. A trusted long-term service provider to Fortune 100 companies across both the software product development and enterprise business segments, Sonata seeks to add differentiated value to leaders who want to make an impact on their businesses, with IT.

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