Some insight adex.pro & imarker
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Some insight Tuesday, 28 May, 13
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Some insight
Tuesday, 28 May, 13
Why?We want to change world of digital advertising to the best for all sides:
Tuesday, 28 May, 13
Why?
We want to change world of digital advertising to the best for all sides:
Tuesday, 28 May, 13
Why?
for Users, which see a lot of non or badly targeting advertising,
We want to change world of digital advertising to the best for all sides:
Tuesday, 28 May, 13
Why?
for Users, which see a lot of non or badly targeting advertising,
for Advertiser, which want better success probability when full house in black jack,
We want to change world of digital advertising to the best for all sides:
Tuesday, 28 May, 13
Why?
for Users, which see a lot of non or badly targeting advertising,
for Advertiser, which want better success probability when full house in black jack,
for Sites, which want more money in the same space
We want to change world of digital advertising to the best for all sides:
Tuesday, 28 May, 13
Why?
for Users, which see a lot of non or badly targeting advertising,
for Advertiser, which want better success probability when full house in black jack,
for Sites, which want more money in the same space
for ISP, which make possible for users to surf thought internet and see a lot of expensive but non or badly targeting advertising
We want to change world of digital advertising to the best for all sides:
Tuesday, 28 May, 13
How?
Tuesday, 28 May, 13
How?
Screening depersonalized traffic of internet users we create very sophisticated data for targeting advertising with matching to users’s cookies
Tuesday, 28 May, 13
How?
Screening depersonalized traffic of internet users we create very sophisticated data for targeting advertising with matching to users’s cookies
Tuesday, 28 May, 13
How?
Screening depersonalized traffic of internet users we create very sophisticated data for targeting advertising with matching to users’s cookies
we install ourequipment inside
ISPTuesday, 28 May, 13
How?
Screening depersonalized traffic of internet users we create very sophisticated data for targeting advertising with matching to users’s cookies
we install ourequipment inside
ISP
users trafficcopied and
depersonalizedTuesday, 28 May, 13
How?
Screening depersonalized traffic of internet users we create very sophisticated data for targeting advertising with matching to users’s cookies
we install ourequipment inside
ISP
users trafficcopied and
depersonalized
data mining,segmentation
of profiles
Tuesday, 28 May, 13
What?
Tuesday, 28 May, 13
What?
Tuesday, 28 May, 13
What?
B2C advertising
system
Tuesday, 28 May, 13
What?
B2C advertising
system
B2B advertising
Data provider
Tuesday, 28 May, 13
What?
Gender
Age
Social status
Level of Educational
Geo
Searches, URLs
B2C advertising
system
B2B advertising
Data provider
Segments can be mix according to following:
Tuesday, 28 May, 13
Product variations
Tuesday, 28 May, 13
Product variations mature marketsdeveloped marketsemerging markets
Tuesday, 28 May, 13
Product variations mature marketsdeveloped marketsemerging markets
KazakhstanBelorussiaSouth Asia
Tuesday, 28 May, 13
Product variations mature marketsdeveloped marketsemerging markets
KazakhstanBelorussiaSouth Asia
Tuesday, 28 May, 13
Product variations mature marketsdeveloped marketsemerging markets
KazakhstanBelorussiaSouth Asia
RussiaUkraine
Latin America
Tuesday, 28 May, 13
Product variations mature marketsdeveloped marketsemerging markets
KazakhstanBelorussiaSouth Asia
RussiaUkraine
Latin America
West EuropeFour Asian Tigers
Brasil
Tuesday, 28 May, 13
