Solving The Interest Problem
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Transcript of Solving The Interest Problem
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Solving the Interest Problem
Kelly CzarneckiTechnology Education Librarian, Charlotte Mecklenburg Library
& Cliff LandisTechnology Librarian, Valdosta State University
Internet Librarian 2008
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http://failblog.files.wordpress.com/2008/06/fail-book-rental1.jpg
was just thinking. my sister does –alot– of reading, and spends like $1000 a year on just books alone. most of them she reads once then never looks at again. Is there any kind of like…video rental store but for books? would make things a lot cheaper, plus once one person has read one the next person can get enjoyment from it etc
www.flickr.com/photos/50698336@N00/471414899
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Obviously, it’s not obvious…www.flickr.com/photos/55455788@N00/318992596
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How can they be interested if
they don’t know where you are
or what you offer?
www.flickr.com/photos/99105016@N00/2295809728
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Beware the Super-User
Ego-Hug
http://www.flickr.com/photos/64469491@N00/361690126
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We often forget the
OUT part of Outreach
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http://www.flickr.com/photos/50698336@N00/2735401175
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Learn from your library’s (non)Users
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People are FACINATINGhttp://www.flickr.com/photos/35034356271@N01/129787462
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Assessmenthttp://www.flickr.com/photos/90829399@N00/2842952349
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It’s easier (and cheaper) than it looks
•Surveys•User Observations•Focus Groups
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Mobile Literacy Vehicle
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Outreach to Incarcerated Populations
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Online Learning
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Online Learning Cont’d
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More Online Learning
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Developing Alternate Reality Games
The Beast
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Take Home:
1. Market the library *outside* of the library
2. Find out what your (non)Users want and need.
3. Are you doing it right? Measure it and find out (it’s not that hard!)
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4. Involving staff in fundraising efforts of the library
5. Developing ‘out of the box’ partnerships
6. Blending the traditional/nontraditional
7. Creating blogs and sites that are interactive
8. Hiring non library staff for programming and other perspectives