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Vietnam Marketing 10/6/2009
Planning 1
Socio-economic and Environmental Challenges in the Process of Urbanization in HCMCHCM City, Vietnam
Prepared by:
Alan Y. FujimoriBelt Collins Hawaii Ltd. Wednesday, Sep 16, 2009
Master Planning Challenges
Key Points:• The potential for tourism should provide major socio-
economic opportunities in the master planning of Ho Chi Minh City.
• Rapid urbanization requires that infrastructure especially transit keep ahead of development to focus private investment.
• Convenient access between home, work and supporting services will help the development of a strong and productive work force.
• The new built environment and integrated open space system must have an urban design quality that makes the city livable and memorable by preserving its history, culture, and natural features.
Vietnam Marketing 10/6/2009
Planning 2
Global Tourism
The challenge for Ho Chi Minh City will be how to integrate appropriate types of tourism into the master plan of the city for it to become a world-class destination that reflects its people, history, and culture, while protecting and conserving theirresources.
Global Tourism
SEATTLE
HONOLULUHONG KONG
PHILIPPINESGUAM
SHENZHEN
BOULDERLOUISVILLE
Tourism generates 11 percent of global GDP and is expected to double by 2020.
Vietnam Marketing 10/6/2009
Planning 3
Destination TourismUrban Resort
Waikiki, Honolulu, Hawaii
Destination TourismHawaii’s Gold Coast
Kona, Hawaii
Mauna Kea Site, 1960Rock Resorts
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Planning 4
International Tourism W Retreat & Spa
Fesdhu Island, Maldives
International TourismLabriez Silhouette
Seychelles
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Planning 5
International TourismVeranda Chiang Mai, The High Resort
Thailand
Agricultural Tourism
Tourists participate in activities at working farms and ranches
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Planning 6
Agricultural TourismSonoma, California
USA
Agricultural TourismKona, Hawaii
USA
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Planning 7
Agricultural Tourism Sannam Hoa BinhHoa Binh, Vietnam
Agricultural Tourism Sannam Hoa BinhHoa Binh, Vietnam
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Planning 8
Agricultural Tourism Sannam Hoa BinhHoa Binh, Vietnam
Agricultural TourismFood Markets and National Cuisine
Anthony Bourdain, well known food critic and Food TV host of popular No Reservations speaks about Saigon and Vietnamese culture, “ I fallen
hopelessly, hopelessly in love with this place”.
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Planning 9
Cultural and Heritage TourismGateway and Riverfront Park
Charleston, South Carolina, USA
Opportunity to engage the river front as an integral part of the city fabric.
Cultural and Heritage TourismFreedom Trail, Boston Historic National Park
Boston, Massachusetts, USA
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Planning 10
Cultural and Heritage TourismLiberty Park
New York City, New York, USA
Cultural and Heritage TourismGas Works Park and Chambers Creek
Washington, USA
Vernacular landscapes includes important cultural symbols that tells a story about the past.
Vietnam Marketing 10/6/2009
Planning 11
Cultural and Heritage TourismDallas Arts DistrictDallas, Texas, USA
Ecological TourismMaluan Wetlands Park
Xiamen,China
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Planning 12
Mass Transit and Land Use
One of the major challenges in the master planning of Ho Chi Minh City is how to establish a mass transit networkthat is affordable, convenient, and will transition ridership from motorbikes to a mass transit mode of travel.
One of the major challenges in the master planning of Ho Chi Minh City is how to establish a mass transit networkthat is affordable, convenient, and will transition ridership from motorbikes to a mass transit mode of travel.
Mass Transit and Land UseCuritiba, Brazil
The Curitiba Master Plan redirecting high-density development away from the city center allowed Curitiba to retain its historic city center, distribute city services out to the new urban areas, and improve the quality of life for its citizens.
Vietnam Marketing 10/6/2009
Planning 13
Mass Transit and Land UseCuritiba, Brazil
By 1992, 40 percent of Curitiba's population resided within three blocks of major transit arteries.
Mass Transit and Land UseCuritiba, Brazil
Reduced ambiguity for developers, discouraged false speculation on undeveloped lands, and provided clear structural corridors for growth.
Vietnam Marketing 10/6/2009
Planning 14
Mass Transit and Land UseCuritiba, Brazil
The bus rapid transit system is not subsidized. • It is regulated by the city and pays contractors by the kilometer traveled. • The privately owned system is profitable,• A city fare allows unlimited transfers within the city.
Mayor Jaime Lerner’s Analysis: • Metro or subway is $100 million per kilometer,• Light rail is $20 million per kilometer, and • BRT is $1-2 million per kilometer.
• You can complete a BRT project in two or three years, whereas • Light rail requires 10 years, and • Metro can take 30 years.
Mass Transit and Land UsePuebla, Mexico
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Planning 15
Mass Transit and Land UsePuebla, Mexico
Work Force Housing
Vietnam is a developing county but the relationship of housing location and transportation cost is still relevant for working families. To develop a strong and competitive workforce, it is necessary to give priority to the live-work commute and secondly to provide support services such as schools, childcare, medical facilities, and household commercial uses for these communities.
Vietnam Marketing 10/6/2009
Planning 16
Work Force HousingIndustrial City, Puebla, Mexico
Work Force HousingIndustrial City, Puebla, Mexico
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Planning 17
Quality of Life
Mayor Lerner was able to make major infrastructure improvements to serve a vital transportation and land use function, and also raised the quality of life for all Curitibanos. The Ho Chi Minh City Master Plan will need to provide the same level of functionality and quality in order for its residents and visitors to enjoy and appreciate the city’s urban lifestyle.
Quality of LifeDallas Area Rapid Transit Pedestrian Mall
Dallas, Texas, USA
Other successful cities with vibrant and attractive pedestrian districts have used transit improvement to create them
Vietnam Marketing 10/6/2009
Planning 18
Quality of Life16th Street Pedestrian Mall
Denver, Colorado, USA
Open Space Framework
From a landscape architect’s perspective, an important challenge will be how to use a public open space system to act as the framework to link various parts of the city.
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Planning 19
Open Space FrameworkEmerald Necklace
Boston, Massachusetts, USA
Fredrick Law Olmstead: Founder of Landscape Architecture
Open Space FrameworkEmerald Necklace
Boston, Massachusetts, USA
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Planning 20
Open Space FrameworkBoston Metropolitan Park System
Boston, Massachusetts, USA
Charles Elliot: Founder of the Metropolitan Park System
Open Space FrameworkOther Park Systems
Kansas City, Missouri and Minneapolis, Minnesota, USA
The basic principles involve three steps:• Preserve natural areas• Create or use existing open space such as a central park as focal point to the new or redeveloped community or district. • Interconnect the system with parkways, greenway corridors, open spaces, streets, and boulevards.
Vietnam Marketing 10/6/2009
Planning 21
Summary
Key Points:• The potential for tourism should provide major socio-
economic opportunities in the master planning of Ho Chi Minh City.
• Rapid urbanization requires that infrastructure especially transit keep ahead of development to focus private investment.
• Convenient access between home, work and supporting services will help the development of a strong and productive work force.
• The new built environment and integrated open space system must have an urban design quality that makes the city livable and memorable by preserving its history, culture, and natural features.