Social NetworksSocial NetworksHow it influences our lives?How it influences our lives?

October, 12, 2012Presentation by NguyễnQuỳnhAnh

and TrầnHoàngThắng

ContentContent• Introduction

A)Social networks1) Definitions2) Overview3) Did you know?

B)Focus on facebook1) Its History2) Its advantages3) Its dangers

Conlustion

IntroductionIntroduction• By the early 2000s,a new category of software is

emerging: social software. Commonly known as Web services, they have proved a success. This is the beginning of the internet 2.0

• In late 90s, the first three social networking sites was born: Tribe.net, Linkedlnand Friendster(by Mark Pincus, Reid Hoffman and Jonathan Abrams)

• But these social networks are each specialized in a field of their own (romance, friendships and professional). The creation of the social network Facebookwill upset the notion of “social networking” communities in combining professional and friendly…

A) Social networksA) Social networks1) Definitions-Marketing:“As part of a marketing approach, the term generally refers to social networks all websites to build a network of friends or professional knowledgeand providing their members with tools and interfaces, interactions, presentation and communication.”

By Bertrand BathelotAssociate Professor of Economics Marketing Management Option

-SociologicalWe define social network sites as wed-based services that allow individuals to construct a public or semi-publicprofile within a bounded system, articulate a list of other users with whom they share a connection, and view and traverse their list of connections and those made by others within the system.

2) Overview

3) Did you know?

B) Focus on B) Focus on facebookfacebook

1) Its History

Mark Elliot ZuckerbergFacebook co-founder

Born: May 14, 1984 in New York.Attended HavardCollege (dropped out in 2004)Occupation CEO/Presidentof Facebook (24% shareholder in 2010)Net worth: US $12.5 billion (2011)Awards: Time Person of the Year 2010

Facebook beginningFacebook beginningAutumn 2003: facemash.comFeb. 2004 thefacebookis launched by Mark Zuckerbergexclusively for Harvard UniversityAugust 2005 thefacebookis officallyrenamed: Facebook20082010

April 2004 thefacebookexpands to other collegeseSept. 2006 Facebook becomes open to all internet users

• On October 24, 2007, Microsoft announced that it had purchased a 1.6% share of Facebook for $240 million, giving Facebook a total implied value of around $15 billion

August 2008 Facebook reaches 100 million membersApril 2009 Facebook reaches 200 million membersFeb. 2010 Facebook surpasses Yahoo! As 2ndmost visitedU.S siteMay 2010 Facebook is the #1 social networking site worldwideFebruary 2011 more than 600,000,000 users

B) Focus on FacebookB) Focus on Facebook2) Its advantagesWhat makes Facebook so popular?1- It’s FREE2- It’s a QUICK and EASY way to communicateAnd collaborate with friends, family and associates (average user has 130 friends)3- It’s a quick and easy way to reconnected with OLD FRIENDS or find NEW ones4- It host user-created content, allowing for self expression through the sharing and posting of blog, video, music, photo, etc….

5- Provides access to globalhappening (news and events)6- provides a feelingof social belonging (Friends, fans groups, etc…)7- User have control of information they post, the people that view their profile and the information others can post in it8- IT’S FUN !!!

3) Its dangersWhy people are wary about it?1- the privacy exposed to the entire world2- risks in workplace3- risks of addiction4- decreased concentration skills

“52%of children aged 13 to 17 say they go on a social network as they do their homework”“30 minute are lost each day by workers on

Facebook”

5- Prolemswithin couples6-Identity theft7- Facebook is slowly killing traditional language, because most of the users use SMS vocabulary to replace common words.

“Firstly, I want to tell you that you must be very careful about what you post on Facebook, because at this time of YouTube and other community sites, anything that you wish to be presented against you

throughout your life.”

By Barack ObamaPresident of United States

ConclusionConclusionWhat we want to say is that…..Social network helps in connecting millions of people. It is a platform where people from different culture come together and share their thoughts, photo, video, etc.., For some people Social network has become an indispensible part of their life.For some others, their profession is based either directly or indirectly on it.But there are thousands of people who has lost their

lives to it. Many peoples waste lots of time on it and loose their life.Social network has its own advantages and disadvantages. So, it’s better to play on the safer side and benefit from its fruitful advantages and stay in touch with our friends.

PreferencePreference• http://www.socialnetworkingwatch.com/build-your

-own-social-net.html

• http://www.checkfacebook.com/

• http://onlinelibrary.wiley.com/

Thank you for Thank you for listeninglistening