Social Networking & Your Career

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Kate Carruthers FITT CeBIT Lunch Sydney May 2009 Social Networking for Work & Life

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social networking for your career

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Page 1: Social Networking & Your Career

Kate CarruthersFITT CeBIT Lunch Sydney

May 2009

Social Networking for Work & Life

Page 2: Social Networking & Your Career

May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 2

Source: http://www.gao.gov/about/history/articles/images/clerks_1952.jpg

Life used to be different

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We lived in a different world

May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 3

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Careers used to be different

May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 4

Source: http://www.gao.gov/about/history/articles/images/clerks_1952.jpg

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Careers have changedThen Now

May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 5

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Hidden Job MarketHow do you access

the ‘hidden’ job market?

• Referrals• Networking• Cold calling• Tips on MyCareer &

Seek

May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 6

> 50% “of jobs are never

advertised”Source: Seek Australia

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May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 7

Now we live in a connected world

Source: http://www.outtospace.com/road-trip-to-yass/

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May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 8

How many loose connections will you

have collected between youth and

old age?

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May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 9

Source: www.com.washington.edu/nj/article.m?id=63

We've done this forever!

Source: private archives of Kate Carruthers

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Just a new way to stay in touch…

May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 10

But wait! There’s more to think about …

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1. How connected do you want to be?

2. Do you want to segment personal from business?

3. What is your plan?

May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 11

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May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 12

Authenticity

Privacy

Control Safety

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May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 13

Source: http://icanhascheezburger.com/

Where are the boundaries? Does everyone agree?

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“social networks enable us to maintain loose ties with large numbers of people”

May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 14

Source: http://upload.wikimedia.org/wikipedia/commons/7/7a/Moshpit.jpg

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“even casual conversations on social networks are never off the record”

May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 15

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May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 16

Source: If you need help, just ask: Underestimating compliance with direct requests for help. Flynn, Francis J.; Lake, Vanessa K. B. Journal of Personality and Social Psychology. Vol 95(1), Jul 2008, 128-143.

“people underestimated how likely others were to help them by as much as 100%”

Source: http://www.ruralfire.qld.gov.au/images/Volunteers.jpg

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Rules of Engagement

May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 17

• It’s just like real life• Courtesy counts• Most people want to feel

special• Give help – karma counts• Everything you say is on

the record• Think carefully!

Source: http://barbiesdreamhouse.files.wordpress.com/2009/04/flirting-footsie.jpg

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More infohttp://slideshare.net/carruthkhttp://katecarruthers.com @kcarruthers

SOCIAL NETWORKING & JOB SITEShttp://en.wikipedia.org/wiki/List_of_social_networking_websiteshttp://content.mycareer.com.au/advice-research/resume/tap-

the-hidden-job-market.aspxhttp://www.seek.com.au/career-resources/get-your-dream-

job/hidden-jobs.ascx

May 2009 © 2009 Kate Carruthers | www.katecarruthers.com 18