Social Media in Business

Getting Started on LinkedIn

LINKEDIN

www.linkedin.com

Registering your Account

Connecting with Others

Confirming your Email

Confirmation Link

Connecting with Colleagues

Asking people to Connect

Extending your Network

Choosing Account Type

You’re In!

Building your Profile

Linking with Twitter

Finding People

Connecting with them....

Confirming Connections

Joining Groups

Speaking to Other Members

LinkedIn adds a new member every second!

The majority of LinkedIn users are decision-makers or have influence in the purchase decisions at their companies.66

%

LinkedIn uses technology to facilitate sharing, research and digitize your contact base.

Reach more people by utilising your whole network.

Browse group discussions or answer questions.

Recommendations

• Leverage the professional nature of LinkedIn• Join groups, ask questions, float ideas, solicit

feedback – and expect fast feedback most of the time

• If you’ve launched a product ask your LinkedIn network for comments

• Engage in discussion. DO NOT launch in with your sales pitch. It’s a sure fire way to lose the connection.