Social Media Week 2010 - São Paulo

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Patrick Estrabom | Lucas Couto Que Tal Isso? Consultoria &PERCEPCOES TENDENCIAS

Transcript of Social Media Week 2010 - São Paulo

Patrick Estrabom | Lucas CoutoQue Tal Isso? Consultoria

&PERCEPCOESTENDENCIAS

Transparency|Trust|Less interruption|Value-add|Real value|Show it, don't tell it|Engagement is criticalPeace-of-mind messages|Relationships rule|Online video|Mobile marketing|Focus|Integrated marketingTangible personalization|Unservice|Peacocking|Rental culture|Half formal|Prodependancy|Not-So-Tricky-Picky|Do it yourself healthcare|Nostalgia marketing|Crowdsourced campaigns|Exposed vunerabilityEmotionology|Simpletising|Ecopolitan|Greenpliances|Nomadabodes|Pop-up tailing|Life-swaping|Do ityourself decór|Next besting|Business as unusual|Urbany|Real time reviewrs|(F)luxury|Mass minglingEcoeasy|Tracking and alerting|Embedded generosity|Profile myning|Maturalism|Next besthing|Consumode inclusão|Acesso e qualidade|Capilaridade, aval e segmentação|Redes, dicas e boca a boca|Tecnologia,família e investimento|Educação e cultura|Juventude geração C|Identidade e autoestima|Vaidade e belezaNovos papéis e nova família|Attention overload and filtering|Brand community building|Local, grassrootsMonetization|Radical reinvention of agencies|Employee social medial|Personal brands = corporate brandsBrandividuals|Content syndication|The rise of community evangelists/managers|Collaborative real-timecommunication|Joint ventures|Portability of web|Crowdsourcing sacred cows|Word of mouth marketingMath marketing and data visualization|Video social media|Micro communications|Virtualization|Free!Social search|Customer service as marketing department|Disintermediation|Super-widgetization|Videovideo video!|Semantic web|Web 3.0|Augmented reality go mainstream|Location-based apps will dissolveinto general social networks|Enterprise social software apps will become commonplace|Social mediaregulation|Social search will shake out|Augmented reality|P2P mobile payment|2D/QR bar codes|Socialmedia storefronts|21st century vending machines|Crowdsourcing|Mobile contactless payment|Appsworld|Niche user-generated humor|Goodness|Boring business names|Austerity measures|Dataprocessing centers|Mainframe computing|Mobile platforms and devices|2.0 de facto|Economics 2.0Reputation management|Social capital|Identity|Social media less social|Corporations look to scale|Socialbusiness becomes serious play|Corporative social media policy|Mobile becomes a social medialifeline|Sharing no longer means e-mail|Google’s new thing|Internet TV|Real time social information

Collablogs|Out-there comments|Unread and undealtwith counters are banned .Cloudding|Walking the talking|Costly mistakes|Web anywhere|Don’t need a computer .Media-centric web|Social media web|Life2.0|Niches & tribes|I can do it|Back to basics

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Que Tal Isso? ConsultoriaPatrick Estrabom | Lucas Couto

www.quetalisso.com.br@quetalisso

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