Social media strategy for government businesses

36
CeBit Dionne Lew Director Corporate Communications

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    17-Sep-2014

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    Business

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Presentation to CeBIT on Digital for Government

Transcript of Social media strategy for government businesses

PowerPoint Presentation

CeBit

Dionne Lew Director Corporate Communicationsnjnjh1VicRoads

2Who is the customer?

What do they want ? When? How?3Digital strategy

Safety

5GLS GLS DirectRouteToLicenceTown

6City GT

7Dhead - TurnOffTwitterFINAL2

8Dhead - UsingYourPhone Aeroplane

9Dhead - UsingYourPhone Medical

Drive IQ - DriveIQ SM

11Drive IQ driveIQ a3 poster new

12eBooks - ebook

13

Apps RoadMode14Learnings

Rodney House of whacks

16Traffic

Apps - Appinuse18Real time information

Apps - SmartPark20

Apps - victraffic321Procurement

22Procurement

23Consultation

24

Customer service

26CALD OLD Transfers - Burmese

27CALD NEW VIET Demerit Points

28

Sample Drivers Licence30

Eddie31Process

32Learnings

All channels should be underpinned by strategy34Future skills

35Prime the well


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