Social Media Optimization Services India

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Why SMO?


Social Media

Social media refers to online services that allow people to publicly create, share, and discuss information

Social media services include, but are not limited to:

• Blogs

• Social networks such as Facebook and MySpace

• Video and photo sharing sites such as YouTube and Flickr

• Microblogging services such as Twitter

• Social bookmarking services such as Digg and Delicious


Let’s make it simpler

• The Internet is facilitating a fascinating global conversation among people, a conversation that moves with lightning speed.

• Markets and customers are getting smarter.


It’s a conversation between….

Your• customers• employees• investors• competitors• fans• anyone in the world who

has internet access and an opinion


Social Media is powered by

• social networks• news and book

marking• blogs• video and photo

sharing• wikis• virtual reality• social gaming• podcasts, RSS


MAKE SOCIAL MEDIA TOOLS WORK FOR YOU!!!


Social NetworkingDo

• Create a page to promote your brand

• Point fans to your company blog

• Encourage discussion

• Explore targeted advertising opportunities

Don’t• Create a page and

abandon it• Try a hard sell

approach• Censor comments• Spam your

friends/fans with frequent messages; you’ll frighten them away

• Post false information


BlogsDo• Post regularly• Encourage discussion

and feedback• Ask bloggers from the

company to contribute• Respond to customer

queries• Post reviews of the

products/services from industry experts or customers

Don’t• Write press releases.

Write about something real and exciting

• Delete fair but critical comments

• Make your users register to comment – they won’t bother


Social media can help your brand if

you are smart about it.


Thank You

@

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Social Media Optimization Services India

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