Social Media Optimization Presentation - FaceBook - Twitter - Blog

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Online Marketing opportunities offered by Ajay Kumar Verma

Transcript of Social Media Optimization Presentation - FaceBook - Twitter - Blog

Page 1: Social Media Optimization Presentation - FaceBook - Twitter - Blog

Online Marketing opportunities offered by Ajay Kumar Verma

Page 2: Social Media Optimization Presentation - FaceBook - Twitter - Blog

The following proposal contains a social media plan to engage regional audiences to create Brand Awareness.

Now a days, the most popular platforms from where specific demographics can be targeted are Facebook and Twitter.

In addition, Blogs are used to reach to mass audiences interested in a particular product or service.

Page 3: Social Media Optimization Presentation - FaceBook - Twitter - Blog

Facebook & Twitter presents us with the opportunity to connect with specific demographics. If used effectively, it can get the brand most targeted audience visibility.

Though it can get mass numbers rather quickly, getting targeted fans / followers, depends upon the brand, product or service on offer.

Our experience shows that it is possible to get 3-5k people in 3 months on the page, if clubbed with quality content, good promotion and a popular brand.

However, even lesser known brands get amazing responses with even 1k people. Such strategy works linearly over time and in fact builds a much more targeted and close knit community.

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Page 5: Social Media Optimization Presentation - FaceBook - Twitter - Blog
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• First Month

• Setup Accounts & Customize Profiles

• Enable Cross-Platform Sharing Applications

• Calculate Niche Activity Index

• Publish 12 English & 12 Arabic Posts

• Second Month

• Optimize Multimedia Content (Video / Images)

• Identify related communities.

• Start cross promotion.

• Publish 12 English & 12 Arabic Posts

• Third Month

• Engage our Geo-Targeted Social Network

• Send Updates to our page Fans

• Will connect deeper with individual network of

people who already have liked our page

• Publish 12 English & 12 Arabic Posts

• Fourth Month

• Engage our Geo-Targeted Social Network

• Send Updates to our page Fans

• Will connect deeper with individual network of

people who already have liked our page

• Publish 12 English & 12 Arabic Posts

• Fifth Month

• SMO - Social Bookmarking – 50 Websites

• SMO promotion on related websites.

• Follow-up on Invitations

• Publish 12 English & 12 Arabic Posts

• Sixth Month

• Review complete SMO activity

• Consolidate back links

• Publish 12 English & 12 Arabic Posts

• Prepare Final SMO Report

*Please note that Facebook contest / promotion with FBML, Artwork and required backend can be integrated

anytime after the first month.

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Many business owners have wised up to the use of weblogs, or blogs, to deliver their business message - in a personal voice - through the power of blogs. Here are a few reasons why blogging may be a wise choice for your publishing needs.

•Dialogue with your visitors

•Interact with your customer base

•Knowledge management tool

•Showcase images and videos

•Search engine friendly

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• First Month

• Account Creation

• Blog Customization

• Conduct Research on blog topics

• Publish 3 English & 3 Arabic blogs

• Second Month

• On Page Optimization (SEO) - Blog

• Off Page Optimization (SEO) - Blog

• Conduct Research on blog topics

• Publish 3 English & 3 Arabic blogs

• Third Month

• Conduct Research on blog topics

• Publish 3 English & 3 Arabic blogs

• Promote blogs on related blogging websites

• Interact with users/respond to comments and

feedback

• Fourth Month

• Conduct Research on blog topics

• Publish 3 English & 3 Arabic blogs

• Promote blogs on related blogging websites

• Interact with users/respond to comments and

feedback

• Fifth Month

• Social Bookmarking – Blog

• ConsolidateTrackbacks & Pingbacks

• Conduct Research on blog topics

• Publish 3 English & 3 Arabic blogs

• Sixth Month

• Conduct Research on blog topics

• Publish 3 English & 3 Arabic blogs

• Review previous submissions

• Prepare Final Blogging report