Social Media and the Biodiversity Heritage Library...a 10 minute tour
SOCIAL MEDIA MARKETING MINUTE FACEBOOK: 2.3 BILLION€¦ · SOCIAL MEDIA MARKETING MINUTE SOCIAL...
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Transcript of SOCIAL MEDIA MARKETING MINUTE FACEBOOK: 2.3 BILLION€¦ · SOCIAL MEDIA MARKETING MINUTE SOCIAL...
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SOCIAL MEDIA MARKETING MINUTE ACTIVE MONTHLY USERS:
FACEBOOK: 2.3 BILLION
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
TWITTER: 321 MILLION
INSTAGRAM: 1.0 BILLION
SOCIAL MEDIA MARKETING MINUTE BUSINESSES WORLDWIDE USING:
FACEBOOK: 95%
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
INSTAGRAM: 74%
TWITTER: 84%
SOCIAL MEDIA MARKETING MINUTE SOCIAL MEDIA GLOBAL STATS:
3.48 BILLION PEOPLE,(45% OF THE WORLDPOPULATION) USE
SOCIAL MEDIA
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
MORE THAN 1 MILLIONPEOPLE JOIN SOCIAL
MEDIA EACH DAY
3.2 BILLION OF THOSEPEOPLE ACESS SOCIAL
MEDIA ON MOBILE
SOCIAL MEDIA MARKETING MINUTE BUSINESS & BRANDS:
90% OF BRANDS USESOCIAL MEDIA TOINCREASE BRAND
AWARENESS
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
MOST BUSINESSESMAINTAIN BETWEEN 4
AND 10 SOCIALPROFILES
77% OF BRANDS EXPECTTHEIR USE OF SOCIALMEDIA TO INCREASE
SOCIAL MEDIA MARKETING MINUTE STORIES
STORIES ARE GROWING15 TIMES FASTER THANFEED BASED SHARING
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
80% OF BRANDS USESTORIES ON ONE
SOCIAL NETWORK
STORIES ARE SET TOOUTPACE FEEDS IN 2019
SOCIAL MEDIA MARKETING MINUTE STORIES STATISTICS
500 MILLION PEOPLEUSE INSTAGRAMSTORIES DAILY
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
150 MILLION PEOPLEUSE FACEOOK STORIES
DAILY
ONE-THIRD OF THE MOSTVIEWED INSTAGRAMSTORIES ARE FROM
BUSINESSES
SOCIAL MEDIA MARKETING MINUTE INSTAGRAM STATISTICS
MORE THAN 1 BILLIONACTIVE MONTHLY USERS
WORLDWIDE
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
BECAME THE #1PLATFORM FOR TEENS
IN THE FALL OF 2018WHEN IT SURPASSEDSNAPCHAT FOR THE
FIRST TIME
60% OF USERS ACCESSTHE PLATFORM DAILY
SOCIAL MEDIA MARKETING MINUTE INSTAGRAM STATISTICS
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
74% OF BUSINESSESWORLDWIDE USE
INSTAGRAM60% OF USERS CLAIM
THEY DISCOVERED ONENEW PRODUCT ON
INSTAGRAM200 MILLION PEOPLEVISIT ONE BUSINESSPROFILE EVERY DAY
25 MILLION BUSINESSPROFILES
SOCIAL MEDIA MARKETING MINUTE FACEBOOK STATISTICS
2.3 BILLION ACTIVEMONTHLY USERS
WORLDWIDE
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
FACEBOOK IS THE 2NDMOST POPULAR SITE IN
THE WORLD BEHINDONLY GOOGLE
74% OF USERS ACCESSTHE PLATFORM DAILY
SOCIAL MEDIA MARKETING MINUTE FACEBOOK STATISTICS
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
95% OF BUSINESSESWORLDWIDE USE
PEOPLE ANDBUSINESSES
EXCHANGE MORE THAN10 BILLION MESSAGES
PER MONTH.
1.6 BILLION PEOPLECONNECTED TO SMALL
BUSINESSES ONFACEBOOK
SOCIAL MEDIA MARKETING MINUTE FACEBOOK STATISTICS
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
68% OF ADULTS USEFACEBOOK
TEENAGERS ARE ONTHE DECLINE - FROM AHIGH OF 71% IN 2014 TO
51% TODAY
NUMBER OF USERSAGED 65 AND UP HASDOUBLED SINCE 2012
TO A HIGH OF 41%TODAY
SOCIAL MEDIA MARKETING MINUTE TWITTER STATISTICS
321 MILLION ACTIVEMONTHLY USERS
WORLDWIDE
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
500 MILLION TWEETSARE SENT PER DAY
46% OF USERS ACCESSTHE PLATFORM DAILY
84% OF BUSINESSESUSE TWITTER
SOCIAL MEDIA MARKETING MINUTE TWITTER STATISTICS
40% OF AMERICANSAGED 18 TO 29 USE
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
1.2 BILLION TOTALVIDEO VIEWS PER DAY
32% OF DEGREEHOLDERS USE TWITTER
93% OF VIDEO VIEWSARE ON MOBILE
SOCIAL MEDIA MARKETING MINUTE YOUTUBE STATISTICS
1.9 BILLION LOGGED INUSERS EACH MONTH
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
70% OF WATCHTIMECOMES FROM MOBILE
MOST DOWNLOADEDiOS APP IN 2018
TOP SOCIAL SITE FORTEENS - 85% USE ITSECOND RANKED
SOCIAL PLATFORMWORLDWIDE
SOCIAL MEDIA MARKETING MINUTE YOUTUBE STATISTICS
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
61% OF BUSINESSESWORLDWIDE USE
YOUTUBE
USERS WATCH MORETHAN 1 BILLION HOURS
OF VIDEO PER DAY
40% OF SENIORS USEYOUTUBE - ONLY
FACEBOOK IS MOREPOPULAR AMONG
SENIORS
SOCIAL MEDIA MARKETING MINUTE PINTEREST STATISTICS
MORE THAN 250MILLION MONTHLY
ACTIVE USERS
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
80% OF USERSACCESS ON MOBILE
MORE THAN 175BILLION PINS ON
PINTEREST1.5 MILLION
BUSINESSESWORLDWIDE USE
SOCIAL MEDIA MARKETING MINUTE PINTEREST STATISTICS
EXPECTED TO BRINGIN $771 MILLION IN USAD REVENUES IN 2019
- INCREASE OF 39%FROM 2018
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
MORE POPULAR WITHWOMEN - 41% FEMALE
USERS, 16% MALEUSERS
34% OF AMERICANSAGED 18-49 USE
SOCIAL MEDIA MARKETING MINUTE LINKED-IN STATISTICS
MORE THAN 610MILLION MONTHLY
ACTIVE USERS
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
2 NEW MEMBERSEVERY SECOND
50% OF DEGREEHOLDERS USE
LINKED-IN
57% OF TRAFFICCOMES FROM
MOBILE
SOCIAL MEDIA MARKETING MINUTE LINKED-IN STATISTICS
USERS INCLUDE: 10MILLION C-LEVEL
EXECUTIVES, 3 MILLIONMBA GRADS, 6 MILLIONI.T. DECISION MAKERS
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
62% OF BUSINESSESUSE LINKED-IN
86% OF BUSINESS TOBUSINESS
COMPANIES USELINKED-IN
SOCIAL MEDIA MARKETING MINUTE SNAPCHAT STATISTICS
186 MILLION DAILYACTIVE USERS
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
78% OFAMERICANS AGED
18-24 USESNAPCHAT
63% OF USERSACCESS IT DAILY
41% OF USERSACCESS IT
MULTIPLE TIMESPER DAY
SOCIAL MEDIA MARKETING MINUTE SNAPCHAT STATISTICS
AVERAGE USER OPENSAPP MORE THAN 20 TIMES
PER DAY
SOURCE: https://blog.hootsuite.com/social-media-statistics-for-social-media-managers/
USERS POST 3 BILLIONSNAPS EACH DAY
3RD MOSTDOWNLOADED iOS
APP IN 2018
8% OF BUSINESSESUSE SNAPCHAT
