Star Gazers Education Pty Ltd T/AS Danford College | ABN 80 125 139 433 | ACN 125 139 433 | RTO: 21979 | CRICOS Provider Code: 02996A

www.danford.edu.au | admissions@danford.edu.au | danford.edu

Enrol now in a Danford College course and launch into a brighter future!

SOCIAL MEDIA MARKETINGPROGRAM

Social media marketing is one of the fastest growing industries worldwide, meaning there are strong employment opportunities and highaverage salaries.Develop a comprehensive social media marketing strategy for your chosen business, using the tools and templates provided in the course.

Courses offered10118NAT Diploma of Social Media MarketingCRICOS CODE: 099322G

Version 3.0 Feb 2020Star Gazers Education Pty Ltd T/AS Danford College | ABN 80 125 139 433 | ACN 125 139 433 | RTO: 21979 | CRICOS Provider Code: 02996A

www.danford.edu.au | admissions@danford.edu.au | danford.edu

WRITTEN BY SOCIAL

MEDIA EXPERTS

Deborah Lee (UK)

Eric Tung (USA)

Trevor Young (AUS)

All featured on the Forbes

Top 50 Social Media Power

Influencers list

+ Top Industry Experts

HIGHLY PRACTICAL AND

HANDS-ON

Create and implement highly comprehensive social media marketing strategies, graduating with an impressive portfolio and successful social media marketing strategy HANDS-ON

RAPIDLY GROWING INDUSTRY

Social media marketing is relevant for all businesses and industries. Social media managers are in high demand which means there are strong employment outcomes for graduates

UNIQUE - ONLY FORMAL

QUALIFICATION

Nationally Recognised Training by the Australian Government – the only formal qualification in social media marketing delivered by a select limited number of RTO’s

1.01.2 1.4

1.61.9 2.1 2.3 2.6 2.7 2.8 3.0

Almost one third of the world’s population

are active social media users

Managerial Roles$90- $200K+ Salary

Upskilled Roles$90- $200K+ Salary

Entry Level Roles$50 - $65K Salary

BECOME A SOCIAL MEDIA

@ DANFOR COLLEGEMARKETER

OCCUPATIONS

Manager, Strategist and Digital Marketing Assistant.

DESCRIPTION

- Reach a huge, global audience

- Pinpoint your exact target market

- Build brand awareness

- Rapidly grow revenue

- Improve brand loyalty

- Boost search engine rankings

- Increase website traffic

- Engage with new and existing customers

- Convert leads into paying customers

- Lower marketing costs

- Improve customer service

CORE UNITS

SMMBCM501A Plan, implement and manage blog and content marketing

SMMMSM502A Plan, implement and manage mainstream social media marketing strategies

SMMNSM503A Plan, implement and manage niche social media marketing strategies

SMMBPB504A Establish and build a strong personal brand in social media

SMMEMS505 Plan, implement and manage email marketing

ELECTIVES UNIT

BSBMKG502 Establish and adjust the marketing mix

BSBMKG523 Design and develop an integrated

marketing communication plan

BSBPMG522 Undertake project work

10118NAT DIPLOMA of Social Media Marketing

COURSE CODE 10118NAT

CRICOS CODE 099322G

COURSE FEES $12,000

COURSE DURATION 52 WEEKS (include 12 weeks holiday)

TOTAL HOURS 800 HOURS

WHY CHOOSE THIS COURSE

BENEFITS OF SOCIAL MEDIA OUR EXPERTS FEATURED ON

Marketing Director/Manager

Digital and Social Media Marketing Manager

Digital / Social Media Strategy Manager

Marketing Manager

Brand Manager

Social Media Strategist

Content Marketing Strategist

Community Manager

Digital / Social Media Coordinator

Digital Marketing Assistant

Communications Assistant

Active Social Media Users Worldwide, 2010-2020F

NOTE: For further information about entry requirements visit our website at www.danford.edu.au