Social Media How do I use it and what should I be doing with it?
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SOCIAL MEDIAHow do I use it and
What should I be doing with it?
http://www.flickr.com/photos/jasonahowie/8583949219/
@tomwoj /tomwoj tomwojski/in/tomwojTuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwoj
AGENDAWhat is social media?
Why should you use social media?
How do you implement it?
Who has a good strategy?
Tuesday, July 9, 13
forms of electronic communication (as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (as videos)
@tomwoj /tomwoj tomwojski/in/tomwojhttp://www.merriam-webster.com/dictionary/social%20media
WHAT
Tuesday, July 9, 13
More Simply
“Social media is people having conversations online”
@tomwoj /tomwoj tomwojski/in/tomwojhttp://dje2ip9jb2y9k.cloudfront.net/sites/default/files/Mass-relevance-power-%20of-social-media_0.jpg
WHAT
Tuesday, July 9, 13
http://greatfinds.icrossing.com/wp-content/uploads/Social-media-for-public-relations1.jpg
@tomwoj /tomwoj tomwojski/in/tomwojTuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwojhttp://www.flickr.com/photos/57474748@N03/5616756018/
Tuesday, July 9, 13
v
@tomwoj /tomwoj tomwojski/in/tomwojhttp://www.flickr.com/photos/birgerking/4731898939/
Choose your
channels wisely
Tuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwoj
WHYWhat is social media?
Why should you use social media?
How do you implement it?
Who has a good strategy?
Tuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwojTuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwojhttp://blogsession.co.uk/wp-content/uploads/2013/01/Screen-Shot-2013-01-18-at-11.51.40.png
Tuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwojhttp://blogsession.co.uk/wp-content/uploads/2013/01/Screen-Shot-2013-01-18-at-13.01.01.png
Tuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwojhttp://www.flickr.com/photos/tunheim_partners/7067975729/
Tuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwojhttp://blog.tunheim.com/2012/03/09/how-college-students-use-social-media/
Tuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwojTuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwojTuesday, July 9, 13
WHY
@tomwoj /tomwoj tomwojski/in/tomwojhttp://gigaom.com/2013/05/21/report-finds-one-in-four-online-teens-now-use-twitter/
Tuesday, July 9, 13
What is social media?
Why should you use social media?
How do you implement it?
Who has a good strategy?
@tomwoj /tomwoj tomwojski/in/tomwoj
HOW
Tuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwoj
HOW
Tuesday, July 9, 13
@tomwoj /tomwoj tomwojski/in/tomwoj
Don’t Lie
Don’t Pry
Don’t Cheat
Can’t Delete
Don’t Steal
Don’t Reveal
HOW
http://network.socialmedia.mayoclinic.org/2012/04/05/a-twelve-word-social-media-policy/
Tuesday, July 9, 13
What is social media?
Why should you use social media?
How do you implement it?
Who has a good strategy?
@tomwoj /tomwoj tomwojski/in/tomwoj
HOW
Tuesday, July 9, 13
QUESTIONS?Pages vs Groups
What’s a #Hashtag?Google+InstagramPinterest
VineScheduling Posts
What do I do with all of my posts?Twitter Tags
http://www.flickr.com/photos/jasonahowie/8583949219/
@tomwoj /tomwoj tomwojski/in/tomwojTuesday, July 9, 13