Social Media & Email Newsletters - UWSP...Social Media & Email Newsletters Tim Campbell UWEX Natural...
Transcript of Social Media & Email Newsletters - UWSP...Social Media & Email Newsletters Tim Campbell UWEX Natural...
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Social Media &
Email Newsletters
Tim Campbell
UWEX Natural Resources Institute
Wisconsin Sea Grant
Wisconsin DNR
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YOU DON”T HAVE TO DO IT ALL YOURSELF
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YOU DON”T HAVE TO DO IT ALL YOURSELF
• Lake Tides
• Lakes Partnership FB
• Wisconsin Sea Grant FB
• The Sea Grant Chronicle
• Other organizations!
• Wisconsin Lakes e-newsletter
• Local AIS coordinators
• DNR Lakes Blog
• DNR FB
• Other organizations!
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Curate content vs
create content
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Some Tips From An Invasive Species Specialist Who Spends Too Much Time
Thinking About Social Media
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Add commentary
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Add commentary
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Create & promote events
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Have a strategy for original
content
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Fun stuff you can use FB for
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Facebook “A/B” Message Testing8:00 AM tomorrow
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Email Newsletters
• Vertical Response
• MailChimp
• Constant Contact
• ….
• Templates for design
• People can self-manage subscription
• Generates a lot of usage data