Social media and social media analytics by decisionstats.org
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Using Social Media for #Success and having fun too!
Transcript of Social media and social media analytics by decisionstats.org
Using Social Media for #Successand having fun too!
Blogging
Blog your way to glory
Why?
here
How?
Blog - How's
Content ( topics, tags, categories)
Navigation (themes, custom, widgets)
Sharing (social, email , links)
Basics
Admin Dashboard
Themes
Plugins
General
Blogging Basics
Content
Blog Post Title
Navigation
Theme
Sharing Content
Web Analytics for
your Blog
Why web analytics?
Tools
Google Analytics
Google Web Master Tools
Slideshare
For presentations and knowledge
Quora
for asking and answering questions
Quora - A social network that is useful and helps you learn
Quora Stats
How it works?
Google Web Master
Toolsto help your site be Google friendly
Google Webmaster Tools http://www.google.com/webmasters/
Verifying your self hosted website
Verifying your self hosted website
Verifying your blog
Search Engine Optimization
SEO
Content
Website basics
Domain Name
Hosting
C-Panel
Example hosting plans for the self hosted
Domain name registrar
C-panel to managed the self hosted website
FTP manager to manage the hosted website
Search Engine Marketing
Google Adwords
Facebook Page Analytics
Page Admin
Page Settings
Page Promotions
Page Insights
Frequently Asked Questions about
Facebook for Business1) Setting a budget
2) Defining your target audience
3) Test and Control as a concept in online marketing
What is LinkedIn?
What can we use it for?
LinkedIN Profile Optimization
URL
Keywords
Navigation Flow
LinkedIn Ads
Linkedin Ads- Georgraphy
LinkedIN Ads - Finetuned
LinkedIn Ads
What is Twitter?
Followers and Lists
Retweets
Hashtags
Analytics
Twitter Ads
Cards
Google Plus
Tumblr
Foursquare
Youtube
Basic Principles of Social Media
Views = $$
Influence = Likes /Retweets/Shares
Different Social Media for different folks
More people follow you, more likely they share your content for free
More you interact, more likely you get more followers
Analytics helps fine tune what works and what doesn’t and keeps marketing
costs down
Thanks
Questions
