Social Media and Coaching ICF 2013

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The presentation explores the implications of social media for coaching

Transcript of Social Media and Coaching ICF 2013

  • 1. Social Media and Coaching: Exploring the Connections International Coach Federation Johannesburg, April 2013 Gaylin Jee 33 Emeralds Twitter: @GaylinJee #ICFGauteng

2. Why social media? o Allows connection, sharing, learning, creating/collaboratingo Provide powerful tools for the Age of Customer o Must be aligned to your overall business strategy and goals o Help you to work smarter not harder o Explore essential word of mouth referral needed o Moving from a push towards new technology to a pull helps us to what we need to, cleverly, easily 3. 4. What does social media mean to you? Why is it important?33 Emeralds 5. The world of work global - fewer geographical boundaries shift of activity from developed to developing markets fierce competition - fast paced changeable - economicallyless predictable - rapid tech advancement - free flow of information - connected33 Emeralds 6. The world of work Skills, talent and productivity requirements to remain competitive in global market Only Execs very confident they have the right talent meet strategic goals (McKinsey 2010)Need to manage diversity and transformation in the workplace (BBBEE, EE) Engagement and labour relations challenges Engagement levels have dropped globally over the course of the economic crisis. Citizenship behaviour dropped by over 50%, 1 in 4 high potentials planned to leave their employer in 2010 (Corporate Leadership Council, Engagement monitoring survey)Our young people disaffected youth 33 Emeralds 7. High performing organisations over time Effective leadership and high levels of employee engagement Employees become skilled at making sense of complexity and are able to act on insights Employer commitment to developing employee skills and to achieving business objectives in innovative ways through technology Employees have tools at their disposal for connecting, collaborating and learning33 Emeralds 8. I am not going to predict the future of social networking. But one thing for sure is that the progression of society and innovation will be magnified. What is crucial however is that companies and organisations utilise these tools here and now, because with this steady progression ... corporates need to keep up.Preshan Segers Memeburn, Tech Savvy Insight and Analysis 9. Gone are the work practices that remain the same for long periods, and going are the formal learning activities to support them, involving hours, if not days, away from the workplace. Change is now happening over months not years and according to management guru Professor Gary Hamel of London Business School, businesses must seek to be nimble, quickly learning and innovating to ensure they are competitive. This means staff connectivity to current and relevant information is becoming all the more important. Dr Naomi Norman, EPIC 33 Emeralds 10. The world of workTo navigate these challenges, we need to build organisations that are good at connecting, cocreating, learning, adapting, acting on insights and deep engagement with customers. And yet 11. Even still in todays typical workplace, 66% of all workplaces are unoccupied, 85% of all stored paper documents will never be used again, 50% of employees complain about working within an uninspiring work environment.And many still fear that opening access to social media will be detrimental to productivity. 33 Emeralds 12. McKinsey Research 4,200 companies analysed Social technologies are not a distraction but a boon to productivity Not just about marketing and profiling Focus on improved communications & collaboration within & across enterprises, unlocking dark matter in inboxes, free up expertise trapped in departmental silos 33 Emeralds 13. In a few short years, social technologies have given social interactions the speed and scale of the Internet... people around the world constantly use social-media platforms to seek and share information. Companies use them to reach consumers in new ways too; by tapping into these conversations, organizations can generate richer insights and create precisely targeted messages and offers. While 72 percent of companies use social technologies in some way, very few are anywhere near to achieving the full potential benefit. In fact, the most powerful applications of social technologies in the global economy are largely untapped. ovation/the_social_economy33 Emeralds 14. The glass is not half empty, it is overflowing The world of work is changing. How will social media affect the role of coaches and the way they carry out their work? How will it affect the Profession?33 Emeralds 15. Where people add value Can be automated machine can do itworking in routines and within processHuman a machine unlikely to do thiscurious sensing discovering connecting collaborating purple cow (Seth Godin)What role will the coach / mentor play in future? 16. Social intelligence Sense making Cross Cultural CompVirtual collaborationNovel adaptive thinkingComputational thinkingDesign Mindset Cognitive Load managementTransdisciplinarityNew media literacy 17. MIT Leadership Framework Four capabilities of leadership sensemaking, visioning, relating & inventing making sense of the business environment in which your company operates; visioning; relating to others; and inventing new ways to get things done. Senge leaders excel in one or two 18. Skills of the future Being proactive or taking charge of your own learning is more than learning as we know it. It is about recognising that it takes place continuously and often unintentionally: Daily interactions with colleagues, customers, clients or friends By being active in the fast moving flow of ideas and new resources being exchanged in your professional networks By keeping up to date with whats happening in your industry or profession through a tailored stream of industry news How do you assist others with this? Do you know what tools are out there to help? How do you show up online? 33 Emeralds 19. Tools We can use social platforms to connect, learn and share. Social media offer more than marketing and profiling.33 Emeralds 20. Build thought leadership brand through running informed commentary in your niche area, keep your finger on the pulse Profile offerings ConnectAuthentic, real, can be informal Connect in a way that micro-blogging (Twitter) doesnt facilitate Profile Connect Generate insight, co-create Portal for surveys, polls, discussions 20 21. Few more platforms to exploreReVu Pinterest TagCrowd33 Emeralds 22. Re Vu 23. 33 Emeralds 24. 33 Emeralds 25. The Power of Social Learning Social learning is a game changer for business. Trends in learning tech to watch in 2013 include video, mobile, gamification, cloud based systems including learner management systems and MOOCs (massive open online education).It is essential to start moving up this learning change curve by re-evaluating how we enable delivery of learning and what we put into our programmes. This has become an inseparable part of delivering on a high performance agenda. 33 Emeralds 26. Whats the call to action for coaches?33 Emeralds 27. We have powerful new tools at our disposalWe can never know the totality of our influence in the world, or what conversations happen in response to our work. Bud Hunt. 28. Thanks Gaylin Jee 33 Emeralds Connect with me on LinkedIn: Or email me: I share my (sometimes unusual) views and thoughts on my blog: You can also find a varied stream of business, leadership and tech content here: Twitter: @GaylinJee Pinterest: Whats good for the goose, is not necessarily good for the gander. 29