Social Media 60 Min A Day

19

description

This was my Social Media, 60 minutes a day panel with Chris Winfield (10e20) & Jennifer Laycock (SEG). This was probably my favorite session of all I did!

Transcript of Social Media 60 Min A Day

Page 1: Social Media 60 Min A Day
Page 2: Social Media 60 Min A Day
Page 3: Social Media 60 Min A Day
Page 4: Social Media 60 Min A Day

60 Minutes A Day? Yeah Right

AHHHHHH!!!

Page 5: Social Media 60 Min A Day

Mobile SM Success Starts Here:

• Mobile Apps (Tools) = Friend

• Have A Plan

• Time Management

• Make Sure And Set Goals

• Non Mobile Tools That Help

• Focus

Page 6: Social Media 60 Min A Day

Mobile Apps (Tools) = Friend

• Twitter• Facebook• Google Buzz• LinkedIn• Yelp• CitySearch• UrbanSpoon• Gowalla

•FourSquare•BrightKite•RSS Readers•Wordpress•Posterous•Flickr•Bing•Skype •Analytics

**These are the tools that I use, but by no means are the only ones out there.

Page 7: Social Media 60 Min A Day

Have A Plan - Time Savers• Example: Posterous - Flickr - Facebook

Picture uploaded

Loads to Flickr

Auto-Posts to Facebook

Auto-Posts to Twitter

Page 8: Social Media 60 Min A Day

Example: Yelp - Twitter & FB

Post something on Yelp, or check in, it can automatically post your status on Twitter orFacebook.

Page 9: Social Media 60 Min A Day

Blog - Feed - Twitter & FB

Page 10: Social Media 60 Min A Day

Twitter - LinkedIn

Page 11: Social Media 60 Min A Day

Yelp - CitySearch - UrbanSpoon

Page 12: Social Media 60 Min A Day

Time ManagementTwitter & Facebook take up the most time so limit yourself to the essentials.

• @replies• DMs• Lists• Messages• Wall Postings• Industry Alerts (keywords you are monitoring)

Page 13: Social Media 60 Min A Day

Some Twitter Time Management Tips:

• TweetDeck• EchoPhone• Lists• TweetBeep• Alerts• Twitter Search• Multiple

Accounts

Page 14: Social Media 60 Min A Day

Make Sure And Set Goals

• Time Spent on Twitter & Facebook• Voting & Sharing• Relationship Building• Networking• Branding• Traffic• Sales

What do you want to accomplish?

Page 15: Social Media 60 Min A Day

(Kinda) Non Mobile Tools:Have the appearance of always being social by setting up all your feeds, and working the tools.

Page 16: Social Media 60 Min A Day

Focus - Stay The Course!

• Sure, the pictures of Cats doing Yoga poses may be funny, but does it take you off your course?

Page 17: Social Media 60 Min A Day

Social Media Efficiency• Know who to keep an eye on• Always Keep Twitter / FB in mind• Having ADD Helps• Late Night Legwork

•TweetDeck•EchoPhone•FriendFeed

“I use all of these tools help give the appearance of being social media active “all the time” without having to be.”

•TweetDeck Integrates Facebook, LinkedIn, Multiple Twitter Accounts in to ONE system. Follow what you care about the most. Target inudstry specific keywords.

•Focus, Focus, Focus You can’t be on ALL the social networks at the same time, focus on your TOP FIVE and be the best at them.

Page 18: Social Media 60 Min A Day

Appear To Be Posting All The Time

• App phones are key.

• Setting up feeds.

• Using the tools the websites offer.

• It only takes seconds.

• Keep your business goals in mind.

• Always have your phone with you.

Page 19: Social Media 60 Min A Day

Matt SiltalaDream Systems Media, Owner

http://www.dreamsystemsmedia.comFind me on Twitter: @Matt_Siltala