Social IT purchasing: The big ideas
-
Upload
spiceworksinc -
Category
Technology
-
view
80 -
download
1
description
Transcript of Social IT purchasing: The big ideas
![Page 1: Social IT purchasing: The big ideas](https://reader034.fdocuments.net/reader034/viewer/2022051818/549c13d1b4795996318b4658/html5/thumbnails/1.jpg)
Social IT Purchasing: How to reach IT buyers while they work
THE BIG
IDEAS
![Page 2: Social IT purchasing: The big ideas](https://reader034.fdocuments.net/reader034/viewer/2022051818/549c13d1b4795996318b4658/html5/thumbnails/2.jpg)
Big Idea
Focus on what’s
Relevant
![Page 3: Social IT purchasing: The big ideas](https://reader034.fdocuments.net/reader034/viewer/2022051818/549c13d1b4795996318b4658/html5/thumbnails/3.jpg)
Do you really want to
waste this guy’s time?
Give him relevant content to engage with and tools that’ll help him reach his goals!
I want pricing and all the facts upfront!
Websites are just “marketing fluff”
![Page 4: Social IT purchasing: The big ideas](https://reader034.fdocuments.net/reader034/viewer/2022051818/549c13d1b4795996318b4658/html5/thumbnails/4.jpg)
Big Idea
All networks are
NOT created equal.
![Page 5: Social IT purchasing: The big ideas](https://reader034.fdocuments.net/reader034/viewer/2022051818/549c13d1b4795996318b4658/html5/thumbnails/5.jpg)
Here’s what a real IT pro says about his various social networks…
I have a Facebook account. Anything on there has probably something to do with my kids’ sports activities. As far as a site like LinkedIn goes, I basically keep an online resume there. I’m not looking for a job so its probably out of date. But, I’m in Spiceworks all day, every day. I couldn’t do my job without it. “
Philip Moya TX SpiceHead (this isn’t him – this is a weeble)
![Page 6: Social IT purchasing: The big ideas](https://reader034.fdocuments.net/reader034/viewer/2022051818/549c13d1b4795996318b4658/html5/thumbnails/6.jpg)
Big Idea
Social sharing affects ALL STAGES
of the buying process!
![Page 7: Social IT purchasing: The big ideas](https://reader034.fdocuments.net/reader034/viewer/2022051818/549c13d1b4795996318b4658/html5/thumbnails/7.jpg)
This follower agrees! J
Sharing can take the form of things like: • Product ratings & reviews • Tech talk among peers • Expert content from specialists and vendors
![Page 8: Social IT purchasing: The big ideas](https://reader034.fdocuments.net/reader034/viewer/2022051818/549c13d1b4795996318b4658/html5/thumbnails/8.jpg)
Download the on-demand video at:
Want more tips?
http://spice.ly/VR4QhL