SOCIAL INCLUSION: CYCLING FOR ALL · 2020. 8. 25. · (2009-2016) •Integrated with mass public...
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SOCIAL INCLUSION: CYCLING FOR ALL Case of Mare Neighborhood in Rio de Janeiro
Transcript of SOCIAL INCLUSION: CYCLING FOR ALL · 2020. 8. 25. · (2009-2016) •Integrated with mass public...
SOCIAL INCLUSION: CYCLING FOR ALL
Case of Mare Neighborhood
in Rio de Janeiro
Rio Capital de Bicicleta Municipal Public Policy
• Cycle ways jumped from 150 km to 450 km (2009-2016)
• Integrated with mass public transport
• Bottom up cycling planning
What we discovered: everyone just sees what he wants to see: therefore we need different
perspectives to plan the cycling infrastructure
https://www.youtube.com/watch?v=Ahg6qcgoay4
Or
• Nobody makes mistakes.....
• But was just focussing on other things....
• More important in his point of view
Participation of all interested agents of neighborhood associations, cyclists and the city government • To better understand and plan the
network and the hard (infrastructural) and soft (educational&promotional) interventions.
• To co-create a sollution • To understand in a visual way what will
happen in your community
Method: Participative cycling network and infrastructure Planning
Steps: Participative cycling network and infrastructure Planning
Use “design thinking”: • First Powerpoint • Afterwards Autocad Reflect and care for your customer: • everybody needs to understand what is being planned • to be able to contribute • to feel himself owner of the project
2: Plan the network
3: Plan the infrastructural interventions 1: choose area/neighborhoods, clients and objective of cycling network
What is more easy to understand?
Copacabana Network
Faixa Compartilhada
Ciclofaixa
Ciclovia Existente
Calçada Compartilhada (Somente placas)
Acesso a Rede cicloviario : Rio Sul /Urca
Acesso a Rede ciclo viário princessa Isabel e Leme
Acesso a Botafogo pela Túnel Velho
Acesso ao Metro Arcoverde
Acesso a Praia de Copacabana
Acesso a Praia de Copacabana
Acesso ao Metro SQ e Ciclovia Fig. de Magalhaes
Acesso a Metro Cantagalo
Acesso a rede cicloviária Lagoa
http://g1.globo.com/rio-de-janeiro/noticia/2014/11/video-mostra-carro-dos-bombeiros-invadindo-restaurante-no-rio.html
A repercussão na mídia após um acidente com caminhão de bombeiro: cada um enxerga o que quer ver!
An impression:
E a firmeza do secretario porque teve o respaldo dos ciclistas e da associação dos moradores e comercio
CICLORROTA
MARÉ
CONEXÕES
CICLOVIA UFRJ
LIGAÇÃO LINHA
VERMELHA
INTEGRAÇÃO
ESTAÇÕES BRT
CICLORROTA
BONSUCESSO
SUPERVIA
ESTAÇÃO
BONSUCESSO LIGAÇÃO LINHA
AMARELA
TRANSCARIOCA
TRANSBRASIL BRT
SUPERVIA
CICLOVIA EXECUTADA ____________________________________________________________
CICLOVIA EM EXECUÇÃO
- - - - - - - - - - - - - - - -
CICLOVIA PROJETADA
- - - - - - - - - - - - - - - - -
CICLOVIA UFRJ
VIAS EXPRESSAS
MARÉ
NOVA
HOLANDA
DARCI VARGAS
JOANA
NASCIMENTO
FIOCRUZ
TELEFÉRICO
DO ALEMÃO
SANTA LUZIA
CARDOSO DE
MORAES
OLARIA
CICLOVIA
PENHA
MANGUINHOS
Mare BikeNetwork
Every detail of the project was discussed with the representatives of the 16 neighborhoods (140.000 inhabitants)
Perception is the truth: everybody sees what he wants to see!
The focus of the media And the answer of the secretary
http://noticias.uol.com.br/cotidiano/ultimas-noticias/2015/09/16/primeira-ciclovia-em-favela-no-rio-e-azul-para-evitar-reacao-de-faccoes.htm#fotoNav=3
What the media recorded but still didn´t really see/understood
The Maré is much more organized and colorful
Children cycle and are having conversations out on the street
The universal accessibility is increasing
There are a lot of places where people follow the rules
Connecting Maré to the Federal University
Participative Cycling Network Participativo Benefits
• Project adjusted to the specific needs of every region
• Project with political and neighborhood aproval.
• Demand calculated and forecasts based on local knowledge
• Less political friction during the execution stage.
Important to realize
Nobody is against new bike infrastructure or against interventions that improve the quality of life in their neighborhoods......
They are only dissapointed when they didn´t have the oportunity to be involved in the project
How do we measure the success of the interventions: if mothers and children go out on the street to cycle
Participative Cycling Network a first step to transform Maré in a
more integrated neighborhood London Maré
Londres vs Maré
London Maré is getting safer !
Children are cycling already!
Well planned Infrastructure in cooperation betweeen city government and social organizations increases the
number of cyclists
Why bikes: our city gets more beautiful and happy because it is the
people that color the city
Thank you
• In case of doubts, call us:
