SMARTWAYS SCHOOL OF

DIGITAL MARKETING

Internet Marketing Course

Duration: 02 Months

Weekdays: 2 hrs / 6 days Fastrack: 2hrs / Days

ss-dm.com

Build Your Career In Internet Marketing

+91 9878730549

What is Internet Marketing ?

It's also know as web marketing, online marketing, web advertising, or E-

marketing, is referred to as the marketing(generally promotion) of products or

services over the Internet. A well Define internet marketing strategy can bridge

the gap between the business and its customers.

What is SEO? SEO stands for Search engine optimization (SEO) uses the unpaid and natural

process of promoting content on SERPs and is the name given to activity that

attempts to improve search engine ranking.

Build Your Career In Internet Marketing

+91 9878730549

Who can attend this training?

Students

Entrepreneurs

+2 ( Any Stream)

Exiting Business owners

Graduates (Any Stream)

Start up

Post Graduates (Any Stream)

Working Professionals

Advertising Professional

IT Professional

Sales and Marketing

Build Your Career In Internet Marketing

+91 9878730549

Module- Overview of Internet Marketing

What is Internet marketing?

Types of Internet marketing.

Advantages of Internet Marketing?

Why Digital Marketing win over Traditional Marketing?

Module- SEO Bas

What is SEO?

How Search Engine Works?

What is Traffic? Different Types of Traffic.

What is Keywords and Different types of keywords

SEO pitfalls and search penalties

Build Your Career In Internet Marketing

+91 9878730549

1

2

Modules- Overview of domain and hosting

Understanding of Domain and Extension.

What is Web Hosting?

Different types of Web Hosting.

Types of web site?

Modules- Overview SEO Software’s

Moz

Mejestic

Ahrefs

SEMrush

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3

4

Modules-Niche Research

Hunting Profitable Niche Marketing

How to analyze the niche competition effectively

Modules- Website Planning with Live Project

Understanding different websites creation platforms

How to select domain and Hosting

How to setup your first Website

Install various plugins and tracking codes

Adding the website to Google webmaster

5

6

Build Your Career In Internet Marketing

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Modules- on page optimization

What is on page SEO?

What are keywords and key phrases?

Why Keywords research is important?

Keyword research process

How to use google keywords which google is hiding from us

Different ninja tactics to find keywords which google is hiding from us

Understanding from where our competition is getting traffic how to steal

them

Build Your Career In Internet Marketing

+91 9878730549

7

Content Creation

How to create unique content for your website?

10 tob SEO tips to improve your content

How to Create a great Internet Linking/Silo

How to Write meta description which boost ranking in search engine

Benefits of well written page titles and description

How to correctly use page heading

How to add SEO rich video/Image to your website

How to find and tackle plagiarism using free and paid tools

Build Your Career In Internet Marketing

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Modules- off-page optimization

What is off page optimization?

Understanding domain authority and page authority parameter

What is back links and various types of links (FOLLOW,NO-FOLLOW, reciprocal

and redirects)

Link building prospecting

Sources of links and their relative value

Dos or Don its of link building

How to find guest blogging opportunities in your niche

How to encourage Social sharing of your page

8

Build Your Career In Internet Marketing

+91 9878730549

Module-Domain Authority Stacking

What is domain Authority?

How and why of domain Authority important

Domain authority contribution factors

Domain authority stacking.

Module-Domain Authority Stacking

What is Social Media?

Benefits of Social Media?

Understanding the existing Social Media Platforms

How to drive sales/Traffic to your website via social media

How to Ranking Social Media Profiles in Google Search Ranking

How run Social media low cost Ads to benefits your business

Build Your Career In Internet Marketing

+91 9878730549

9

10

Module- Affiliate Marketing

What is Affiliate Marketing?

How to Make Money Online

How to companies use Affiliate Marketing to grow their business

Career in Affiliate Marketing

How getting your applications approves as an Affiliate

11

Build Your Career In Internet Marketing

+91 9878730549

Founder: Mr. Amandeep Singh

Expertise: Digital Marketing Expert

Mr. Amandeep singh is the Managing Director &

founder of the Smartways School of Digital Marketing

working from the last 10 years in this industry. His aim

is to revolutionize the IT industry with his extraordinary

and smart digital marketing skills. He always encourage

people to do their own business rather than doing job

in a company.

SEO Trainer : Pooja Jain

Expertise: SEO Specialist

Miss Pooja Jain is a SEO Trainer in Smartways

School of Digital Marketing and working from

the last 5 years in this industry. She always

wanted to explore and learn new techniques

and skills. so that she can give their best

knowledge to the learners.

Build Your Career In Internet Marketing

+91 9878730549

SCO-88 3rd Floor Distt Shopping Center,

Ranjit Avenue, Amritsar,

Punjab 143001

+91 9878730549

info@smartwaysmarketing.com

Build Your Career In Internet Marketing

+91 9878730549