SmartPlay! The place to be!

Smart Place for Smart People! Welcome aboard!

TOPICS

• SmartPlay – Great Place to work!

• SmartPlay - Vision

• SmartPlay - Accolades & Recognitions

• Why choose SmartPlay

• SmartPlay’s delivery model

• Sample work our SmartPlayers do!

• SmartPlay is a technology services company

focused on Semiconductors, Wireless & Embedded

Software and Systems Design

• A team of 650+ experienced professionals &

growing in strength by the day

• We provide vertical & end to end services in Chip

Design, Mobile/Consumer Software & System

Design and Solutions

• Founded in May 2008, SmartPlay has offices in

Bangalore, Hyderabad & Noida in India

• Overseas locations include San Jose, San Diego &

Austin in USA

• Filled with People who love a lots of Fun!

SmartPlay – Great Place to work!

To be a leading service provider of end

to end solutions by creating

innovative business models that

provide Value, Quality and Execution

Excellence to its customers.

SmartPlay –Vision

SmartPlay – Divisions

Digital

• RTL design and implementation

• Functional verification

• Physical Design, EDA flow management

• DFT and post silicon validation

• FPGA design, emulation, validation

Analog

• Circuit design

• Layout design

• Characterization

• IBIS Model

Wireless solutions

• Modem and connectivity solutions

• Media playback and Streaming Solutions

• Application and User Experience design &

development

• System Integration and Testing

Systems and solutions

• Hardware platform

development

• Hardware testing

• SmartPlay emerged as one of the fastest

growing technology services company in the

world

• SmartPlay has been rated among the Top 5

semiconductor services companies in the

Silicon India SI100 list in 2010 & 2011

• SmartPlay Technologies rated as the second

largest VLSI design services company in India

• Preferred design services partner for several

Fortune 500 and mid-sized semiconductor &

system companies working on Graphics, Mobile,

Multimedia and Processor technologies

Accolades & Recognitions!

• Our strength lies in our people who are deeply

passionate about delivering successful results and

building strong customer relationships

• We believe that our employees are our most valuable

asset

• We hire the most talented, motivated, team-oriented

& dedicated professionals who share our values

• Foundation of Trust, Respect, Dignity & Integrity is what

makes SmartPlay culture unique and working!

• We believe in working together and creating an

environment in which everyone is motivated to do their

best

• Opportunity to work with experts in the following

domains – Digital, Analog, & Wireless software

Why choose SmartPlay?

• Onsite - Engineers work closely with customers on

their next generation chips at customer premises

• Fixed Price Turnkey engagements - which are

milestone based deliveries. These are executed

using the in-house tools (SmartPlay has invested

heavily in acquiring industry standard tools –

Synopsys & Magma tools)

• ODC (Offshore Design Center) - where engineers

work in dedicated teams at SmartPlay premises.

• SmartPlay also has other innovative & flexible

business models which helps provide targeted

services to address specific client needs

• SmartPlay has a marquee client base including

some of the top fortune 100 technology companies

SmartPlay’s Delivery Model

• Our engineering team is working on complex

SoCs in wireless, networking, telecom, graphics,

multimedia, processor and peripheral domains

• SmartPlay has one of the largest Design

Verification team with significant expertise in

System Verilog, VERA and Specman

• SmartPlay’s Physical design team works on

complex multi-million gate SoCs at 22nm, 28nm,

45nm and 65nm technologies

• SmartPlay encourages its top performers to travel

onsite (US & APAC) on client engagement /

assignments.

• SmartPlay has large US operations – aiming at

growing in Europe and other regions in APAC

Semiconductor and Embedded Groups

Design Verification

• USB2.0 OTG, USB3.0, PCIe gen1/2/3, Modem

Chips, Graphics, Video, Audio, Next generation

ARM/AMD/Intel processor architectures,

Multimedia chips, Storage Chips, Networking

Chips….

STA / Synthesis

• Wireless Chips, Wimax chips, ARM hardening,

Modem cores, Graphics, Video, PCIe, Testchips

(Memory/IO), 1080p, Networking, Storage blocks

• 28nm, 45nm, 65nm, 90nm using DC, Primetime,

Goldtime

Sample work our SmartPlayers do!

Physical Design

Wireless Chips, Wimax chips, ARM

hardening, Modem cores, Graphics,

Video, PCIe, Testchips (Memory/IO),

1080p, Networking, Storage blocks

22nm, 28nm, 40nm, 45nm, 65nm, 90nm

in Magma Talus, Synopsys ICC,

Cadence SoC Encounter, Atoptech


Analog Layout / Design

• LDO, Bandgap Reference Generator, Linear

Regulator, SerDes, VCO, Charge Pump,

PLL, Pipeline ADC, Power management IO

& IO Ring, LVDS; General Purpose IOs

using Cadence and Magma’s Analog tools.

• Analog team does the following:

Analog Design, Analog Layout &

Verification, Std Cell design & layout,

Memory layout, Std cell characterization,

memory characterization, Analog modeling


• Engineering teams work on challenging

technology areas like protocol stack

conformance for 3G & 4G cellular

network standards

• We work with customers that include

chipset manufactures, OEMs and

independent hardware vendors in the

handheld devices space.

• Our engineers work on areas spanning

device driver development, middleware

(multimedia and connectivity framework)

and application software

Wireless Software Division

Chipset board bring-up and OS porting

• Our expertise is leveraged on multiple chipset

platforms (TI, Qualcomm etc) and with different

OS variants (Linux, Android etc)

• Kernel, boot-loader and OS porting are key areas

where SmartPlay engineers help customers with

their custom designs and product engineering

• Device drivers development for Graphics

accelerators, USB, Sensors (camera, proximity

sensors, accelerometer etc), Connectivity

modules (WLAN, Bluetooth, NFC etc) and other

peripherals

Areas SmartPlayers work on!


Cellular Protocol Stack

• Our testing services include pre-certification

conformance testing as well as end-to-end testing

using a variety of state-of-the art test equipment,

tools and methodologies (ex: TTCN/C based test

framework, adaptation layer based on 3GPP)

• Strong foundation of 3GPP technologies

(GSM/GPRS/EDGE, WCDMA/HSPA, TD-

SCDMA/HSPA ) have been leveraged to execute a

number of projects that involve integrating test

components (hardware and software), build test

environments, test case development & test

automation


Middleware and Applications

• Middleware and Applications are areas where our engineers have experience across multiple OS platforms

• Middleware engineering includes integrating custom multimedia components and optimizing connectivity and multimedia frameworks for performance.

• Application customization and cross-platform porting is another area of expertise for SmartPlay

Become a SmartPlayer Today!

Why wait?

SmartPlay! The place to be!

Career

Transcript of SmartPlay! The place to be!