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For logical-mathematical learners: A cross-promotion chart displaying the viewer’s range of shaver options in a clean, informative way will appeal to analytical consumers, who likely know the

features they’re looking for and may scroll straight to the chart to assess their options.

For intrapersonal learners: Intrapersonal types are aware of their own wants and goals. Without advertently “selling” to the consumer, the description is peppered with subtle conversational language, focusing attention on the reader as an individual

with potential needs and how they may be met by the product. Total instances of the words “you” and “your” in description: 10.

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For linguistic learners: Here, we have the kind of five-paragraph essay you may remember from your

school days, organized in the familiar inverted pyramid style. An intro paragraph lays out the

product’s “newsworthy” features, following up

in later paragraphs with more detail.

For spatial-visual learners: Smart use of

demonstrative imagery

gives the visually inclined

a dynamic view of the

product’s key feature,

Pivot & Flex technology.

An additional graphic at

bottom right demonstrates

ease of cleaning in an eye-

catching graphic, and both

contain links for enlarged

close-ups.

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