Smart Airplanes.Creating Connections.Star Wars, Star Trek and Aviation IoT

3

SENSORS

5

Standard IoT Value Chain

NETWORK APPLICATION

PLATFORMGATEWAY

AMPLIFY YOUR IMAGINATION.

WHAT IF…

7

40,000 flightsthat originate and terminate daily

A PETABYTE

IS A LOTOF DATA

8

50PETABYTES

1PETABYTE of HD-TV video

13.3 years

1.5PETABYTES

photos

on Facebook

size of

10 BILLION

20PETABYTES

the amount of data

processed by Google

PER DAYthe entire written works

of mankind, from the

beginning of recorded

history in all languages

9

A380 wing now has

10,000sensors

Mass propagation of IoTSensors

Impacting all

aspects of

aviation

10

Maintenance

Flight operations

Inflight services

Aircraft systems

Electronic flight bags,

inflight payment, predictive maintenance…

IoT is already helping improve productivity

and enhance customer experiences

A New Era For Aviation

12

PRE-DIGITAL

2000s

eENABLEMENT

TODAY

CONNECTED

AIRCRAFT

~2021

CONNECTED

AVIATION

13

14

Companies Must Reinvent

Themselves Around Connected

Services to Survive

Speaker Incumbents Lost to Amazon Echo’s Connected Services Before They Could Even Respond

15

2%

2%

3%

4%

5%

9%

26%Market Share

1200%Change in Market Share

16

WHAT IF…

17

From the

Aviation & beyond

38 Companies

40Contributors

Consolidate conversation around Connected Aircraft

Explore the impact of IoTon the aviation industry

Ground UP

18

This Requires a New Way of Thinking

Idea

Gogo Service(s)

Write Software

Variable Cost & Low risk

Idea + Write Software

+ FAA Certification

+ Sell Hardware+ Slow Install Ramp

+ Lots of Support

High Fixed Cost & High Risk

+

+

+ Build Hardware

Gogo Services

20

Four services which partners can use to build new features and products

20

21

Old World New World

Build connectivity services into your products

Update information, even inflight

Partners can get access to efficient bandwidth

Ensure service works great by testing with Gogo

GogoConnectivityFastest, most cost efficient connections –

now offered to partners

Bundle a cellular connection into every system

Update only on the ground or use expensive ACARS

22

Old World New World

AID as a service through simple API

Gogo makes API consistent across all aircraft configurations

Immediate scale of 4,000 aircraft

Convince aircraft operator to install an AID for $20k

Manage hundreds of different aircraft configurations

GogoAID APIAircraft data via API over Wi-Fi

Gogo Aircraft Data Service

23

Access and analyze aircraft data in the cloud

Old World New World

Access to aircraft data in the cloud with near real time updates

Two services are available

No way to access aircraft data

Unreliable sneakernet, waiting a month to see data • Aggregated information

for benchmarking

• Aircraft specific information to

help the aircraft operate more

efficiently and safely

24

Old World New World

Send Gogo an app and have us deploy and manage it across fleet of Gogo aircraft

Low risk / variable cost model

Build an LRU and SW

Certify LRU and desperately try to get installs

High upfront investment / high risk

Application HostingHost an application on Gogo

equipment as a managed service

The Leading Companies in Aviation Trust Gogo’s Services

26

27

The Weather Company can quickly share

real-time turbulence data directly with pilots

and dispatchers, thereby improving crew and

passenger safety. It is a great example of the

Internet of Things in action.

MARK GILDERSLEEVE, PRESIDENT OF BUSINESS SOLUTIONS- TWC

28

Overall, this tool was awesome!

We were like magicians of the sky.AIRLINE PILOT USING A CONNECTED EFB APP

SMART AIRPLANES.

CREATING CONNECTIONS.

30

Will you dare to ask…

What if?

31

Lisa Peterson

VP, Marketing & Digital Strategylbpeterson@gogoair.com

Follow @lbuenzli