Small Cells, Big World - Keynote from Small Cells World Summit
Small Business Technology Summit 2011
11
Use Online Marketing To Date Your Leads & Marry Your Customers
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"Use Online Marketing To Date Your Leads & Marry Your Customers" Stop yawning (because you think you know it all). Stop crying (because you’re so frustrated). One of the most powerful ways to nurture leads, build relationships with your customers and find new customers is through online marketing. This includes social media, web sites, email marketing and blogs. In this session experts discussed best practices, tips and insight on how to leverage online marketing to truly boost business. Ja-Nae Duane (@TheSunQueen), Director of Social Media at Overdrive Interactive spoke at the Small Business Technology Summit on October 18th, 2011. You can download the slides from her presentation here!
Transcript of Small Business Technology Summit 2011
![Page 1: Small Business Technology Summit 2011](https://reader033.fdocuments.net/reader033/viewer/2022051400/54bd1ea84a7959e42b8b460b/html5/thumbnails/1.jpg)
Use Online Marketing To Date Your Leads & Marry Your Customers
Ja-Nae Duane: Director of Social Media
Overdrive Interactive
![Page 2: Small Business Technology Summit 2011](https://reader033.fdocuments.net/reader033/viewer/2022051400/54bd1ea84a7959e42b8b460b/html5/thumbnails/2.jpg)
Create Your Sales Funnel
![Page 3: Small Business Technology Summit 2011](https://reader033.fdocuments.net/reader033/viewer/2022051400/54bd1ea84a7959e42b8b460b/html5/thumbnails/3.jpg)
Identify Target Personas
![Page 4: Small Business Technology Summit 2011](https://reader033.fdocuments.net/reader033/viewer/2022051400/54bd1ea84a7959e42b8b460b/html5/thumbnails/4.jpg)
Listen
![Page 5: Small Business Technology Summit 2011](https://reader033.fdocuments.net/reader033/viewer/2022051400/54bd1ea84a7959e42b8b460b/html5/thumbnails/5.jpg)
Make Your Message Clear
![Page 6: Small Business Technology Summit 2011](https://reader033.fdocuments.net/reader033/viewer/2022051400/54bd1ea84a7959e42b8b460b/html5/thumbnails/6.jpg)
Weave Your Message
![Page 7: Small Business Technology Summit 2011](https://reader033.fdocuments.net/reader033/viewer/2022051400/54bd1ea84a7959e42b8b460b/html5/thumbnails/7.jpg)
Buyer Needs
Your Capabilities
Where Opportunity Lies
![Page 8: Small Business Technology Summit 2011](https://reader033.fdocuments.net/reader033/viewer/2022051400/54bd1ea84a7959e42b8b460b/html5/thumbnails/8.jpg)
Every Customer is Different
![Page 9: Small Business Technology Summit 2011](https://reader033.fdocuments.net/reader033/viewer/2022051400/54bd1ea84a7959e42b8b460b/html5/thumbnails/9.jpg)
Things We Value Take Time to Build
![Page 10: Small Business Technology Summit 2011](https://reader033.fdocuments.net/reader033/viewer/2022051400/54bd1ea84a7959e42b8b460b/html5/thumbnails/10.jpg)
Measure Success
![Page 11: Small Business Technology Summit 2011](https://reader033.fdocuments.net/reader033/viewer/2022051400/54bd1ea84a7959e42b8b460b/html5/thumbnails/11.jpg)
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