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Corporate Profile

EGYPT’S FIRSTBOUTIQUE MANAGEMENTCONSULTING

FIRM FOCUSING ONSMES

4

THE VISIONHOW IT ALL STARTED – THE ORIGINAL PLAN

MSMEs account for 60% to 70% of jobs in most OECD countries and are broadly considered an important source of job creation and a major channel for poverty alleviation.

Acumen Consulting is a firm specializing in supporting SMEs & the start-up ecosystem. We are built on a mindset of utilizing innovative data analytics and cross disciplinary analysis to empower governments, organizations, incubators, and small and medium enterprises to make better business decisions.

We have grown in a business era obsessed with lean production, operational efficiency and the notion of not re-inventing the wheel. Yet business leaders worldwide are rapidly realizing that an approach embedded in making minor tweaks and targeting only quick-wins;

may cause the company or the policy maker tomissthe real leap-frog opportunities available to him/her.

This dynamic dictates having a agile team that embraces break through innovation & is able to build tailored solutions in order to ensure the creation of transformative outcome-driven recommendations & results. This is a guiding principle at Acumen Consulting Egypt and drives the growth of our network of experts & industry gurus as well as our commitment to growing a strong, diverse and able core team.

TheirStory

Prior to Founding Acumen, Inji and Sandra had developed quite extensive experiences while working at some of the top consulting firms in Egypt. This led to them inevitably meeting and forming a strong connection with each other.

Both partners were united by their general dissatisfaction with the way that Consulting was being approached in the Egyptian market, with little customization being accounted for and a one-size fits all model being applied.

Thus the idea for Acumen emerged, driven by the void in the market between Western business concepts that do not resonate with the Middle Eastern business dynamic, and domestic traditional business methods that have failed at keeping up with the p a ce of global and economic change. Hence the business was built, driven by the notion of tailoring solutions for the uniqueness of each client case.

Our Values Dictate our Modus

Operandi• “Almost all quality

improvement comes via simplification of design, manufacturing, layout, processes & procedures.”-Tom Peters

Transformative Change Rather Than Minor Improvements

• “It goes without saying that no company, small or large, can win over the long run without energized employees who believe in the mission and understand how to achieve it.” - Jack Welch, former CEO of GE

We Value People & Business Equally

• “When you’re a carpenter making a beautiful chest of drawers, you’re not going to use a piece of plywood on the back, even though it faces the wall and nobody will see it. You’ll know it’s there, so you’re going to use a beautiful piece of wood on the back. For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through.” - Steve Jobs

Beauty in Everything We Do

Our Consulting PortfolioConstitutes of a multi-layered set of services that feed into each other and

create holistic solutions.

• The picture would not be complete without a domestic government framework that is able to respond with great agility to the market changes and strike a balance between its socioeconomic obligations and growth pressures. Thus, Acumen Consulting realized the need to step in to empower the government and the public sector at large to do so; through enhancing decision making ability and providing consulting in policy & strategy design, providing macroeconomic research as well as implementation support.

• Believing in the power of SMEs to generate real economic change, Acumen set out to focus on enterprise development by consulting on aspects such as growth strategy and institutionalization. Working with SMEs, Acumen then c a m e to realize that many of their toughest challenges could only be solved through customized hands on entrepreneurship training and coaching.

• Acumen was able to discern that one of the main catalysts to SME growth would be by enabling the business environment, which resulted in the company offering more sector outlooks in order to shed light on future trends, investment opportunities, and areas for improvement to the integral stakeholders.

Enterprise Development

Entrepreneurship Training and Coaching

Policy Advisory

Sector Outlooks

Macroeconomic Research

1

2Working with both private and public sector players across a variety of industries on identifying the best course of action for each entity, based on its desired objectives.

Our Consulting services

Helping companies streamline theirprocesses, in order to perform theirtasks in the most optimal manner.

3

Efficiency

Strategy

Organization

Assisting companies in restructuring their organizations and developing performance management systems that will bring them closer to achieving their future goals.

Our Insights C a n Be Found Across these Publications

Title: The EBRD’s Investment Climate Support Activities

View report here: https://www.ecgnet.org/document/ebrds-investment-climate-support-activities

Title: Egypt Assisted Assessment Report

Interventions For Employment Creation in Egypt View Report Here: https://www.psmeegypt.org/media/1042/giz_sectorstudy-employment-in-manufacturing_final.pdf

Egypt’s Economic OutlookView Report Here: http://acumenconsult.org/wp-content/uploads/2015/12/Egypt_GB_2015.pdf

Digital Arabia Network’s “Digitization Strategies for The Arab World” View Report Here:

https://digitalarabia.network/wpontent/uploads/2019/03/Digitalization_Stategies_for_the

http://www.ecgnet.org/document/ebrds-investment-climate-support-



http://www.psmeegypt.org/media/1042/giz_sectorstudy-employment-in-

http://www.psmeegypt.org/media/1042/giz_sectorstudy-employment-in-

http://acumenconsult.org/wp-

YET THAT ALL

WOULD NOT

HAVE BEEN

POSSIBLE

WITHOUT THE

TEAM

Inji is a seasoned economist & management consultant with over 15 years of experience in both fields. On the government policy side Inji has been the project manager for the development of the Egypt Vision 2030 Sustainable Development Strategy, as well as being the lead strategist for several projects undertaken by the Egyptian Ministries of Trade & Industry, Investment and Planning.On the enterprise development side, Inji has worked across corporations and consulting firms in Egypt and the UAE in order to develop company strategies, launch new products, redesign the organization and re-engineer business processes. In that capacity Inji has worked with the real estate, fintech, food, engineering and retail sectors.Inji leads assignments in the fields strategy, investment and business planning, organization development, operational efficiency and marketing and branding with UNIDO, IOM, GIZ, EuropeAid, ITC and EBRD for both policy makers and enterprises.Inji is also a serial mentor and has worked with tens of start-ups across various competitions and incubators.

InjiAmr

Founding Partner

Certificate in Corporate Innovation– Stanford University GraduateSchool of Business, 2017

MBA Finance – Arab Academy for Science & Technology, 2008

B.Sc. in Economics, Faculty of Economics & Political Science –Cairo University, 2003

https://eg.linkedin.com/in/inji amr

MicroMasters of Supply Chain Management – Massachutes Institute of Technology – 2020

BACKGROUND EDUCATION

Sandra has over 7 years of professional experience in the fields of Management Consulting, FinancialPlanning and Economic Policy in Egypt and the MiddleEast.Sandra has managed multidisciplinary assignments across the following scope clusters:• strategy development, strategy cascading, PMOsetups & implementations• organizational development, organizationalrestructuring, job description development• financing plan development, business planningMeanwhile, she has special expertise in the following fields/sectors: Financial inclusion including Microfinance & Micro insurance along with their legal frameworkAt 25, she was the youngest and sole Egyptian economist involved in the development of the SuezCanal Economic Zone master plan. Sandra has also designed and led business incubation programs for a variety of industries/disciplines.

SandraFarid

Founding Partner

M.A. in Middle Eastern Economics-Philipps-Universität Marburg,Germany-2013

B.A. in Economics and B.A. in Business Administration-American University in Cairo, 2010

https://eg.linkedin.com/in/sandrafarid

BACKGROUND EDUCATION

A CLOSER

LOOK AT OUR

PROJECTS

AND THE

NATURE OF

OUR IMPACT

COMPLETED PROJECTS - 2015

Client: AFDB Task: EconomicOutlook

Site:https://www.afdb.org/en/

African EconomicOutlook chapter onEgypt

Efficiency Strategy O rganization Sustainability

Policy Advisory

Acumen Consulting were contracted for the economic research & analysis and development of the African Economic Outlook chapter on Egypt for both the 2015 and 2016 editions.

This involved undergoing all the economic analysis as well as developing thematic chapters to be included in the ADFB annual thematic publication.

View report here: http://acumenconsult.org/wp-content/uploads/2015/12/Egypt_GB_2015.pdf

http://www.afdb.org/en/

http://acumenconsult.org/wp-

Development of two Concept Notes for UNIDO with regards to upgrading TVET activities for both agri-business and construction fields through engaging with stakeholders, assessing the current gaps in the system and recommending intervention models.

Client: UNIDO Task: ConceptDevelopment

Site:http://www.unido.org

Program Concept Development

Efficiency Strategy O rganizationSus

tainability

Policy Advisory


http://www.unido.org/

Acumen consulting management worked closely with a team from Germany for the undertaking of a detailed sector study of the Egyptian economy with a viewpoint of bolstering employment across promising sectors.

The study centered around a 10-day fact-finding mission of intense meetings with all the relevant stakeholders followed by a period of analysis, initiative development and report articulation.

Development PartnerStrategy


Policy Advisory

View report here: https://www.psmeegypt.org/media/1042/giz_sectorstudy-employment-in-manufacturing_final.pdfClient: GIZ Task: Economic

DevelopmentSite: https://www.giz.de/en/ht ml/index.html


http://www.psmeegypt.org/media/1042/giz_sectorstudy-

http://www.psmeegypt.org/media/1042/giz_sectorstudy-

http://www.giz.de/en/ht

This project aimed at providing sustainability to the initiativeas well as ensuring that labour market information iscollected at the demand level in a way that ensures thatoutputs from the technical education system are a good fit tomarket demand and the rapidly evolving private sector.

Client: GIZ Task: Institutionalizing Regional Labor Market Observatories

Site: https://www.giz.de/en/ html/index.html

InstitutionalizationAcumen consulting worked with GIZ and its stakeholders fromthe Ministry of Education, the Ministry of Manpower and thevarious Investor Associations in order to institutionalize theRegional Labour Market Observatories.

Efficiency Strategy Organization Sustainability

Policy Advisory

View report here: http://www2.giz.de/wbf/4tDx9kw63gma/Establishing% 20Regional%20Labour%20Market%20Observatories.pdf


http://www.giz.de/en/

http://www2.giz.de/wbf/4tDx9kw63gma/Establishing%25

Acumen Consulting conducted a baseline study for GOPA on the needs of companies with regard to business development services and their satisfaction with the current offerings in the market.

The objective was to use this study as a guideline to develop programs that can address the business development services ecosystem more effectively.

Client: GOPA Task: Business Development

Site:https://www.gopa.de/en

BDS MarketStudy


Policy Advisory


http://www.gopa.de/en

Acumen was engaged by the British Standards Institute (BSI), UK the lead agency of a consortium implementing the EU- Funded project TDMEP (Trade Development and Market Enhancement Programme) as an Organization Development Specialist to support in the development of a blueprint for the formulation of a Policy & Strategy Unit (P&SU) for the Ministry of Trade and Industry towards Egypt's Sustainable Development Strategy - Vision 2030.

In partnership with the International Organization Development Specialist Acumen supported in diagnosing the current landscape, detailing a target design for the P&SU, facilitated workshops for the development of strategic objectives, core values, mandates, activities, role profiles, competencies and standard operating procedures as well as designing a Strategic Action Plan with clear key result initiatives and KPIs setting the direction for its 5-yeardevelopment goals.”

Client: Ministry ofTrade and Industry

Task: Action PlanDevelopment

Site: http://www.mti.gov.eg/Englis h/Pages/default.aspx

StrategyManagement


Policy Advisory


http://www.mti.gov.eg/Englis

Client: Alexandria Urology Hospital

Task: Business Plan Development

Site: http://www.auhospital.co m

Formulation & Institutionalization

Acumen consulting developed a business plan for a consortium of established physicians looking to open a specialized hospital. The scope included studying the market in order to gauge demand and capture the key drivers. As well as a detailed competitive landscape to assess the competition, their landscape to assess the competition, their capacities, offering and pricing strategies.

This all culminated in a financial model and its accompanying business plan. These outcomes dictated the hospital financing strategy, high level organizational structure and marketing approach.


EnterpriseDevelopment


http://www.auhospital.co/

Client: YEEL Task: Design, formulation and operation for YEEL

Site: http://www.global-project-partners.de/index.php/ en/projects/9-projekt/61-yeel-en

Ecosystem DevelopmentAcumen Consulting was the knowledgepartner in charge of working with GPP forthe design, formulation and operation ofthe first cohort of Young EgyptianEconomic Leaders. This initiative broughttogether fine young minds from aroundthe nation to work on addressing pressingeconomic policy challenges.


Policy Advisory


Acumen Consulting worked collaboratively with AFNCI to develop an operating model, organization structure and financial model for an innovative education solution. The project involved a detailed diagnostic of the current education landscape, an extensive benchmarking study and a SPRINT in order to develop the operating model and the go-to-market strategy.

Client: Association of Friends of the National Caner-free Initiative

Task: Operating Model, Organizational Structure and Financial Model Development

Site: http://afnci.org.eg

E-learningPlatform




http://afnci.org.eg/

Client: GPP c.V. Task: EconomicDevelopment

Site: www.client.com

Maritime Transport Technical Education

Acumen Consulting built a TVET model for Maritime Logistics for the newly formed Special Economic Zones’ Authority.

This was done through a participatory approach which engaged international best practice owners, domestic success stories and all the relevant stakeholders.


Policy Advisory


http://www.client.com/

Studied the universe of opportunities for diversification for the company. These were developed using an ANSOFF matrix approach and took into consideration the existing company performance and core capabilities. These ideas were then studied in a high-level manner to be able to prioritize them using an investment attractiveness index. Finally, the 6 short-listed ideas were studied in a deep dive context in order to determine which lines of business were the best fit for which plots of land.

Client: Domiatec Holding

Task: Strategy

DevelopmentSite: http://www.domiatec. com

Diversification Strategy




Acumen Consulting supported the insurance giant in capturing the market landscape and in evaluating the potential associated with a new product under development.

Client: AXA Task: Market Landscape Assessment

Site: https://www.axa.co m

Product ValidationEnterprise

Development



http://www.axa.co/

Grant proposal development for Alfanar & LifeVision with regard to developing a program catering to the impoverished across the agricultural value chain in Menia.

This included the development of a financial feasibility study for a soya press in Menia to cater to the farmers in the region as well as the larger oil & feed companies.

Client: Life Visionfor Development

Task: ProposalDevelopment

Site: http://lifevisioneg.org/life vision/index.php/vision-mission

Sustainability Model




http://lifevisioneg.org/life

Client: EOS Task: StrategyDevelopment

Site:http://www.eos.org.eg

Standards Strategy

Acumen Consulting was contracted by TDMEP –Industry in order to work on the development of a strategy for the Egyptian Organization for Standardization and Quality – The Standardization division.

This involved a survey of internal and external stakeholders, identifying gaps, building a strategic foundation (mission, vision & core values), developing strategic themes and finally coaching the team through the development of strategic initiatives and their respective KPIs.


Policy Advisory


Client: CCI, TDMEP

Task: Sector Strategy Development

Site: http://www.cci-egy.com/home.php

Sector Strategy

Acumen Consulting worked collaboratively with TDMEP and the Chamber of Chemical Industries to develop the sector strategy (industry and trade) for the chemical sector in Egypt. This strategy was developed using a consultative approach and was built on the 10 dimensions laid forward by the MTI 2020 Strategy.


Policy Advisory


An economic outlook for Egypt for 2017 with a focus on investment potential and macroeconomic conditions.

Client: Markets &Money Advisory

Task: EconomicOutlook for Egypt

Site:https://mamoadvisory.com/

Economic Outlook


Policy Advisory


Acumen Consulting developed an investment outlookfor Egypt in order to capture the key economicchanges that have taken place over the past decadeand their impact on the economic attractiveness ofthe country and its future potential as an FDIdestination.

Client: EBRD Task: Investment Outlook

Site: http://www.ebrd.co m

InvestmentOutlook


Policy Advisory

View report here: https://www.ecgnet.org/document/ebrds-investment-climate-support-activities


http://www.ebrd.co/

http://www.ecgnet.org/document/ebrds-investment-



Developing a gap analysis with regard to technicaleducation in the tourism space in Egypt. Thisaddressed both the demand side requirements as wellas shortcomings within the supply side in order toidentify new potential specialties or disciplines that canbe introduced to technical education schools withinthe governorates under study.

Gap Analysis


Policy Advisory

Task: TourismLabor MarketStrudy

Client: IOM Site:http://www.iom.int


http://www.iom.int/

Client: Fintech client

Task: ProductDevelopmentStudy

Fintech ProductDevelopment

Supported a startup (under establishment) in assessing thereal opportunities available to them within the Fintechspace, then using the Google Sprint methodology helpedthem short-list to 3 concepts with a means to prototypeeach of them. Finally fine tuned the winning scenario andassisted them in finding the strategic partners that can helpthem take it forward.




Client: EOS, TDMEP

Task: Strategy Development

Site: http://www.eos.org. eg

Feasibility Study

Acumen Consulting was also contracted by TDMEP in order to work on the development of a communications strategy for the Egyptian Organization for Standardization and Quality.

This included studying the EMG testing potential and working closely with the EOS team on developing a feasibility study and business case for that lab.




http://www.eos.org/

Acumen Consulting worked on developing a strategyaimed at improving both the quality and quantity oflocal processed food exports. The strategy included bestpractices from countries similar to Egypt as well asidentifying a set of products that would increase Egypt’scompetitiveness on a international level.

Client: IMCFEC

Task: StrategyDevelopment

Site: http://www.imc-egypt.org/http://www.i mc-egypt.org

.feceg.com

Food ExportDevelopment Strategy


Policy Advisory


http://www.imc-egypt.org/

http://www.feceg.com/

The consulting team was tasked with conducting a sectoral progress review with regards to theimplementation of the Economic Pillar in Egypt’sVision 2030 Sustainable Development Strategy.

Client: ESPS Task: Sector Review

Sectoral ProgressReview


Site: https://www.aecom.com/projec ts/effective-planning-services-project-epsp/

PolicyAdvisory


http://www.aecom.com/projec

Acumen worked on identifying market gapsin the packaging industry in Egypt to act asa reference for the areas within the sectorthat require investment for furtherdevelopment.

Client: UNIDO Task: MarketGap Analysis

Site:https://www.unido.org

Packaging IndustryStudy


Policy Advisory


http://www.unido.org/

Acumen Consulting worked alongside EUC El Hazekon streamlining the business’ operations through thesetting of departmental KPIs and procedure manualswhich would in turn enhance the overall efficiency ofthe firm’s operations and thus increasing profitmargins and helping EUC compete with larger playersin the construction industry.

Client: EUC Task: StrategyDevelopment

Site:http://eucegypt.com

Corporate Strategy




http://eucegypt.com/

Acumen worked as part of an ITC Geneva TradeMission in order to benchmark the current EDAstatus, map the current export support landscapeand assess the service gaps from an enterpriseperspective. This was done though extensiveinterviews with the various stakeholders as well asfocus groups for the private sector enterprises. Theanalysis then culminated into a report highlightingthe main gaps and the service mix implications.

Client: ITC Task: Landscape Mapping

Site: http://www.expoegy pt.gov.eg/about

Export SupportLandscape Mapping


Policy Advisory


Employment Pact and determine they key strengths,competitive advantages, niches sectors andrecommended portfolio of services.

The second phase of the engagement related tostrategy setting and business model definition in orderto institutionalize the initiative into a private sectorcompany that can carry this mission forward.

Client: GIZ Task: Strategy Site: http://nep-egypt.com/

Institutionalization Framework

Acumen worked closely with GIZ in order to evaluate the historical performance of their National


PolicyAdvisory


http://nep-/

Acumen Consulting was tasked to work on a second strategy involving the development of the Egyptian processed foods sector. This strategy is meant to build upon the previous one conducted by Acumen for this sector and aims to present a plan of action regarding the improvement of the local food sector in order eliminate value chain bottlenecks, increase exports, and enhance import substitution.

Client:TDMEP, MTI


Site: www.mti.gov.eg

Food SectorDevelopment Strategy


Policy Advisory


http://www.mti.gov.eg/

The development of an off the shelf reportsummarizing the main fintech trends globally anddomestically and how these trends could impact thebank, finally what directions the bank shouldconsider to capitalize on these trends.

Client: National Bank of Egypt


Site: http://www.nbe.com. eg/

Ahli Bank Fintech Study

Effic iency Strategy O rganization Sustainability



http://www.nbe.com/

Acumen worked on developing a better understandingof the “young professionals” demographic who eitherhappen to be living alone or are considering makingthe move. Acumen’s work aided in betterunderstanding the market as well as identifyingpotential target groups for Alismaelia’s newlyrenovated apartment building.

Client: AlIsmaelia

Task: StrategyDevelopment

Site: https://al-ismaelia.com/

Corporate Strategy




The consulting team worked with the Digital Arabia Network to produce research regarding the current status of the healthcare, trade & commerce, and financial sectors in the MENA and the impact of technological advancements on these sectors.

Client: Digital Arabia Network

Task: Researchon digitizationstrategies

Site:

DigitizationStrategies for the ArabWorld


https://www.aecom.com/projec ts/effective-planning-services-project-epsp/

Policy Advisory


http://www.aecom.com/projec

Client: GOPA Task: ProcessEfficiency

Site: https://www.gopa.d e/en

CRM Mapping &Enhancing

The consulting team worked closely with the GOPAinternational consulting team in order to hold a series ofworkshops to introduce the notion of CRM and processmapping to the MSMEDA middle management. Followingwhich departmental workshops were held in order to mapthe existing services and determine which processbottlenecks may exist and what opportunities there are forimprovement.


Policy Advisory


http://www.gopa.d/

The other task was to design a marketing & positioning plan for the company, while also developing a marketing campaign for their new residential project located in the New Capital.

Client: Dahab Development

Task: Organizational Structure Redesign

Site: http://www.dahab-dev.com/ddev/en/

Process Mapping, Organization Structure Redesign,& marketing plan

During the initial phases of the project, the consulting team worked on mapping the current processes and workflows of a real estate company, with the goal of optimizing and restructuring them. Based on the revamped processes, the team then designed a new organization structure for the company in order to streamline functions, eliminate redundancy, and ensure an efficient reporting structure.




Client: GIZ Task: Market Scan

Site:https://www.giz.de/

Market Assessment of HRService ProvidersAcumen Consulting worked with GIZ’s Labor Market Access Program, which aims to improve the employment situation for blue collar youth in Egypt. The consulting team conducted a market study on private and public HR service providers which focus on blue collar workers and offer the following services: training, assessment, & HR Consultancy. During the first phase of the project, the team conducted desk research to scan the market, this was followed by a series of interviews & surveys with HR Managers to get a better idea of the services that they rely on & their preferred vendors. Phone interviews were also conducted with the HR service providers in order to gain a better understanding of their services & their shortcomings.Recommendations were made based on these findings.


Policy Advisory


http://www.giz.de/

Client:MTI/TDMEP

Task: Gapanalysis &strategy

Site:

Gap analysis & strategy development for the conformity assessment landscape in Egypt

The development of the Conformity Assessment (CA) Strategy for the MTI for the period 2019-2023 follows the provision of substantial Technical Assistance to MTI Affiliates as part of the Trade and Domestic Market Enhancement Program (TDMEP). During this project, the consulting team worked to map the CA capabilities of all organizations in Egypt focusing on testing, inspection, & product certification activities. The four product sectors of interest were electrical products, construction products, appliances, & pressure equipment. The strategy addressed ways to improve both the supply and demand side of CA services in order to enhance local market quality, improve export volumes, and enhance import substitution.


Policy Advisory

www.mti.gov.eg/



The consulting team worked with a Zimbabwean microinsurance platform looking to enter the Egyptian market. The team conducted extensive research on the Egyptian microinsurance & microfinance landscape, the financial services landscape, and Egypt’s demographics in order to make recommendations about the feasibility of implementing the client’s microinsurance platform in Egypt.

Client:ama.zing

Task: Market scan & feasibilitystudy

Market Scan & feasibility study


Site:https://ama.zing.world/index.html



The team was in charge of the development of a complete strategy for the new MSME Development Agency which was established through a Prime Ministerial Decree, as the institution responsible for the financial and non-financial assistance of MSMEs. This involved coming up with a new mission, vision, and strategic activities for the agency. The strategy team then had to cascade these down to the new departments of the agency by producing budgeted workplans. Furthermore, a gap analysis of the agency’s services was conducted, which resulted in the formulation of new project fiches.

Client:MSMEDA/ EU

Strategy Formulation


Policy Advisory

Task: Strategy Site: www.mti.gov.eg/ Development



Client:Agrana

Task: Market assessment & feasibility study

Market Assessment & feasibility study

The consulting team worked with a Agrana Nile Fruits , a joint venture between an Austrian & Egyptian food company looking to add a syrup production line to their factory in Egypt. The team conducted extensive market research on the Egyptian flavored beverages industry, forecasted industry growth over the next five years, developed market strategies that would allow for maximum market penetration, and projected theclient’s market share and production requirements.


Site: https://www.agrana.com/en/



http://www.agrana.com/en/

During this assignment, the consulting team worked to deliver an updated context analysis reviewing the Swiss Cooperation’s Strategy in Egypt 2017-2020 regarding the transformative agenda for gender and the economic situation in Egypt.

Client: SwissCooperation

Task: ContextAnalysis

Context Analysis of the SwissCooperation’s Egypt Strategy


PolicyAdvisory

Site: https://www.eda.admin.ch/countr ies/egypt/en/home/representatio ns/embassy-cairo/cooperation-office.html


http://www.eda.admin.ch/countr

This assignment consisted of designing and delivering 6 different business-related modules to design startups in the Leather Goods Industry. In addition to the delivered modules, the consultants periodically met with each team on a one-on-one basis in order to mentor them and help them complete the final graduation assignment, which consisted of delivering a complete business that can be pitched to investors.

Client: UNIDO Task: Designing & delivering training modules

UNIDO LeatherAccelerator Program


Site: https://www.unido.org/who-we-are/unido-worldwide/arab-states/offices/egypt

Entrepreneurship& Training


https://www.unido.org/who-we-are/unido-worldwide/arab-states/offices/egypt

This assignment consisted of designing and delivering different business-related modules to startups working in a variety of industries. In addition to the delivered modules, the consultants periodically met with each team on a one-on-one basis in order to mentor them in preparation for the final event: a full day competition where startups pitched their ideas to investors, with the first place winner getting funding from investors.

Client: Injaz Task: Designing & delivering training modules

Injaz Egypt StartupAccelerator Program


Site: http://www.injaz-egypt.org/

Entrepreneurship& Training


http://www.injaz-egypt.org/


Client: Gallery El Serafy

Task: Export PotentialStudy

Site: http://www.galleryelserafy.com/

Export PotentialStudy

Currently working with an Egyptian classical furniture company looking to enter the export market. The consulting team will look to asses El Serafy’s export potential, study possible target market destinations, and global furniture preferences and trends amongst other factors .




Client: Green Valley

Task: Performance Enhancement

Site: http://www.greenvalley-egypt.com/

PerformanceManagement System

Acumen is currently working with a peanut processing company on designing and implementing a performance enhancement system to monitor and improve the efficiency of employees in 8 different departments.

Efficiency Strategy O rganization S u s t a i n a b i l i t y


During this assignment, the consulting team together with the Dun & Bradstreet South Asian Middle East Office are working to assess the economic and social impact of loans provided by the Khalifa Fund to MSMEs throughout different Egyptian governorates, in order to decide how to best move forward regarding future activities/actions.

Client: Dun & Bradstreet / Khalifa Fund

Task: ImpactAssessmentStudy

Site: https://www.dnbsame. com/

Impact AssessmentStudyPolicy

Advisory




Client:Maq’ad of Sultan Qaitbey

Task: Strategy Sustainability strategy.

Site: https://www.facebook.com/MaqadQaitbey/

Sultan Foundation Sustainability Strategy

A Drosos-funded sustainability strategy for MASQ through the development of a business plan for the revenue generating brand MISHKA including manpower planning, pricing strategy, and marketing strategy in order to boost MISHKA sales and ensure the foundation is self-sustainable.



https://www.facebook.com/MaqadQaitbey/

Creating and delivering training materials to the EDA’s market intelligence unit on topics such as creation of professional market intelligence reports and data visualization techniques.

Proposing recommendations for how to improve website content based on benchmarking against other international export portals.

Client:Export Development Authority

Task: Designing & delivering training modules

Site:

http://www.expoegypt.gov.eg/

Market Intelligence Support Module

Entrepreneurship & Training


http://www.expoegypt.gov.eg/

This assignment consists of designing and delivering different business-related modules for the Ministry of Communications & Technology Accelerator Program (TIEC) to startups in the ITC sector.

Client: TIEC Task: Designing & delivering training modules

Site:

https://www.tiec.gov.eg/English/Pages/de fault.aspx

Technology Innovation& EntrepreneurshipCenter

Entrepreneurship & Training


https://www.tiec.gov.eg/English/Pages/default.aspx

https://www.tiec.gov.eg/English/Pages/default.aspx

During this assignment, the consulting team worked with the African Development Bank to conduct an assessment of the entity’s economic projects in Egypt in order to measure their impact and effectiveness. Furthermore, the team was tasked with writing an updated country context, providing insight on the macroeconomic projects taking place in Egypt over the last few years and how these have affected different economic indicators.

Client: African Development Bank

Task:PortfolioAssessment& ContextAnalysis

Site: https://www.afdb.org/en/countries-north-africa/egypt

Portfolio Assessment of the Country Projects

Policy Advisory



https://www.afdb.org/en/countries-north-africa/egypt

Client: GIZ Task: Baseline

Study

Site:

https://www.giz.de/en/wo rldwide/319.html

Efficiency Strateg y O rganization Sustainability

Baseline Study to scale upEmployment Services in 6different GovernoratesDuring this assignment, the consulting team is working on delivering a baseline study of employment services in six different governorates across Egypt, and analysing the gap between employer and employee needs throughout those governorates, with the end goal of supporting GIZ in making a decision regarding the most suitable regions for expanding their blue collar employment services.

PolicyAdvisory


http://www.giz.de/en/wo

The first module of this project consisted of conducting desk research to capture information regarding work conditions in the informal sector in Egypt, challenges faced by this sector, and initiatives taken by the government to address informality in Egypt. This will be followed by a second phase, where field research will be carried out to gain more in depth insights regarding the job preferences of blue collar workers in Egypt. The final output will be a deliverable presenting the findings and recommendations to GIZ on how to effectively design activities to integrate the informal sector into their projects.

Client: GIZ Task: Baseline

Study

Site:


Efficiency Strateg y O rganization Sustainability

Study on informal employment in Egypt to Identify the employment preferences of Egyptian blue collarworkers

PolicyAdvisory



ONGOING PROJECTS

ONGOING PROJECTS


Client:Publicist Inc

Task: Strategy design, performance management

Site: http://www.publicistin c.com/

PerformanceManagement System

The team is working with a public relations agency to design a new organization structure for the agency, a performance management system forthe different positions in the agency, and mapping the agency’s different processes in order to identify bottle necks and inefficiencies in the system.


http://www.publicistinc.com/

ONGOING PROJECTS


Client:HesniTextiles

Task: Strategy Business Transformation and Product Development

Site: http://hesnitextiles.com/

Portfolio Optimization and New Brand Development

The overall objective from the project is to improve company revenue generation through optimizing existing portfolio of textiles and sales channels. As well as supporting in the establishment of a new brand of vintage men’s shirts in order to leverage on company stocks and open new markets.


http://hesnitextiles.com/

ONGOING PROJECTS


Client:Wataneya

Task: StrategySustainability, financial sustainability

Site:https://wataneya.org/en/

Financial Sustainability Model and New Business Plan

Wataneya Society is an organization tasked with building the capacities of caregivers working in the institutional and alternative care of orphaned children and youth, in addition to setting the quality standards that organizations in this field should abide by. Acumen is working with Wataneya on exploring new service lines that are aligned with the organization’s strategy and continue to help them serve their purpose and mission, while simultaneously helping them achieve financial sustainability within the coming years.

Strategy O rganization S u s t a i n a b i l i t yEfficiency

https://wataneya.org/en/

ONGOING PROJECTS

Client: ITC Task: Sector Enhancement

Site:

http://www.intracen.org/

Textiles Sector Enhancement Study

Acumen is working with a trade mission from the International Trade Center in Geneva on a project aimed at improving the international competitiveness of the textile and clothing sector in Egypt. The project consists of workshop facilitation and stakeholder meetings with key members of the textiles sector in order to assess the current challenges impeding exports. Based on the meetings and secondary research the consultants are working to create a comprehensive report mapping all of the textiles support institutions in Egypt, findings from the interviews, in addition to recommendations and action plans to be carried out.

PolicyAdvisory


http://www.intracen.org/

ONGOING PROJECTS


Client:GIZ

Task: Strategy Developing the supplier base for packaging

Packaging Supply ChainDevelopment

Working with leading dairy manufacturers on improving their access to high quality packaging using the right technologies and in line with their strategic directions.

The project involves the identification, assessment anddevelopment of these suppliers.


Site:



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