Transcript of Slide share presentation trust on twitter ross edits
How to
Build Trust on Twitter
Of users complaining on
Twitter 83% said they liked or loved
hearing from the company.
70% of Complaints are going
Unanswered
“There comes a
time when silence
is betrayal.”
-martin luther king Jr.
“What does that have to do with sales?”-YOU
everything.Sales = Relationship Management
Twitter has been around since
‘06
Selling has been around since
Forever
We’re talking forever-ever.
And it always starts with....
Trust
And it always starts with....
78% of people will buy
from brands they
follow on Twitter
Trust is at the core of social selling.
Here are 3 ways to establish Trust onSocial Media
Be Personal
Let your personality shine. Be brave and be human.
Scott Monty Ford’s global digital/multimedia communications manager
Show Expertise
Tweet what you know, show expertise and carve out your own niche.
Engage with other users
Ensure your twitter use enables two way conversations.
Once your brand has established trust with consumers it will open new opportunities.
You will be able to:
Effectively Engage
Drive Revenue
Build Advocacy.
Each of these objectives are at the core of LeadSift. LeadSift cuts through the noise of social media to find relevant, timely and actionable opportunities for targeted engagement with customers and prospects.