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Shrinkhala-The Operations Ambit

SJMSOM, IIT Bombay proudly presents Shrinkhala as a part of Avenues 2010, the

annual international Business festival of SJMSOM, IIT Bombay. It provides an

opportunity to the teams to manage various components of the value chain ranging

from the supplier to the distributor as they grapple with intermittent information

about demand, supply, inventory levels, quality etc.

The game is designed to test the participants on their forecasting skills, decision

making skills and analysing skills, how they approach the problem and how well

verse they are with the current and future trends of supply chain.

The event will be judged by the stalwarts from industry & academia .With problems

from industry brought to the table, event provides an opportunity for the buddingmanagers of supply chain to prove their mettle by providing innovative but feasible

solutions.The best supply chains aren't just fast and cost-effective. They are also agile and

adaptable, and they ensure that all their companies' interests stay aligned-

Hau L. Lee, US Professor of Operations

Event Details: -

The event will be held in 3 stages for students of all B-Schools across India

The hidden hand of the market will never work without a hidden fistBy Thomas Fredman

Stage-1

Online Simulation Supply Chain Game

40 teams will move to the next Stage

Stage -2

Case study based - Participants will submit their operations plan

5 teams whose plan shows the maximum profitabilty along with feasiblity will bechosen for stage 3

Stage -3

Final Presentation about the Case has to be delivered in front of judges

The team which comes out with the most effective plan wins.

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Time Lines:

Particulars Date & Time

Registration Begins 26th Sept 2010(9 A.M)

Registration Ends 29th Sept 2010(11:59pm)Trial Run for Simulation Game 30th Sept/1st Oct 2010Simulation Game 2nd /3rd Oct 2010Result of Simulation and Case study launch 4th October 2010Deadline for the submission of the solutionof case study

11th October 2010,11:59 pm

Declaration of the selected teams for stage 3 15th October 2010,11:59 pm

Final On-Campus Round 23rd/24th October 2010

* All times are Indian Standard Times (IST)

Prizes:

Prizes Worth 50000 to be won

General Rules:

A team can have a maximum of 2 members from the same institute Event is open only for B Schools students Any number of teams can participate from an institute One student cannot be part of more than one team Registration for Shrinkhala involves the following steps: For registrations

Check the Registrations Link at the Shrinkhala page under the head

Events athttp://www.sjmsom-avenues.com

First 200 teams registered will be allowed to participate in the SimulationGame

Timings for the Trial run &simulation round will be communicated to theregistered teams

No change in the team structure is allowed after the team is registered.

http://www.sjmsom-avenues.com/http://www.sjmsom-avenues.com/http://www.sjmsom-avenues.com/http://www.sjmsom-avenues.com/

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Shortlisted Teams can download case study fromhttp://www.sjmsom-avenues.com/>> Events >> Shrinkhala

All results will be declared on the avenues website http://www.sjmsom-avenues.com/. Selected candidates will be informed through e-mail also.

The decision of the organizers of the event and the panel of judges will be finaland will be binding on all the participants.

Travel Reimbursement will be done for the teams coming to the campus for finalround.

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For further details forward your queries to:shrinkhala@sjmsom.in

Or Contact:

Devesh Yadav -+91-9920152686

V.P Singh-+91-9619231341

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