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get the message

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Case study

Setting up radio

To the web Q & A

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Propaganda is

Cathedral College media brand

Christian/Catholic connected

Building community

Provocative and challenging

Print, radio, video, web, brand

mana er

case study

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Why propaganda?

Pope Gregory XV 1622: Committee of

cardinals responsible for foreign missions

Propaganda fide L:Dissemination of the faith

Symbol becomes a vehicleSpread the word Have you heard?Its out there its in your headGet the message Think foryourself

case study

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Vision

Dynamic 21st C school community

Entertain, inform, engage, discuss,

debate

Platform for performers

Integrate: technology, enterprise, RE,

media

Media-savv oun eo le

case study

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Radio Format

Non-commercial, community radio TA: CCC, co-ed Yr 713 (c. 1117), poly-ethnic

Reflects and challenges Special Character

Magazine & music interactive lunch shows

Broadcasts for special occasions

Oral languages: not just English

Music, stories, news, plays, ivs, guests

case study

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Distribution

User technology Independent Multi-zone wired loop

In-class: messages, speakers, wet weather

Hall: special occasion, live crosses

Outdoor: lunch, sports, live crosses

Low power transmitter (FM): local

Web: world

case study

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Beyond the Radio

Web pages Audio recording

Audio podcast downloads: shows, musicetc

PDFs (newsletters, magazines)

Video downloads: QT movies

RSS?

Widening the school community

case study

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Setting up

Process and path Making the pitch

Pick your partners

Watch this space

Gearing up Legals

Costs

Launch

Keeping the faith

how to

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Vision

Rationale

Plan

Pitch

Purchase

Build

Launch

Run

how to

Process and path

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how to

Making the pitch

Whats in it for me?

~ Give em a vision

~ PR: sell the school

~ Community

~ Integrated learning

~ Open it up

~ Cost/return analysis

~ Schmoozing the board

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how to

Pick your partners

Being blonde

Use and abuse

Cross-curricular cooperation: real client

~ Construction

~ Art / Graphics

~ ICT

~ Business/Enterprise

Sponsors

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Watch this space

how to

Creative cupboards

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Watch this space

Draft a plan

how to

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Watch this space

Sound separation

Make over

Insulate

Dead air

Work surface

Power, cabling,web, phone

how to

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Gearing up

how to

Dont break the bank

Get good gear

Ask pros

Buy wholesale

Many options

Beg, borrow

Avoid 2nd hand

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how to

Not stage mics

No proximity bass boost

Many options Sennheiser, BeyerDynamic

Best for $: AKG Perception 200

Rde

Accessories:aquapoise standswindsocks vs pop filters

Gearing up Mics

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how to

Gearing up Desk Broadcast vs. multi-purpose Multiple outputs

~ Balanced for distance

~ Unbalanced for recording etc~ USB for computer

How many input channels? Line in stereo; Mic XLR

PFL, Balance, EQ

VU meters/LED Levels

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how to

Gearing up Computer

Good news

Mac or Windows?

Processor

RAM all you can

HD Storage

Audio ins and outs

USB 2.0, Ethernet, Wifi, PenDrive

Screen

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how to

Gearing up Effects

Some digital/built in

OK for record/edit

Live voice vs. recorded files

Solutions

~ Effects loop~ Compressor/limiter~ Graphic EQ

Aural exciter

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QuickTime anTIFF (Uncompresse

are needed to see

QuickTime and aTIFF (Uncompressed) decompressor

are needed to see this picture.

how to

Gearing up Output

Transmitter and aerial~ Power / range limits

~ Veronica

PA Frequencies

~ Free and few Wired loop

~ Range solutions: balanced, 100v

Internet

~ Server and bandwidth: use the web

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how to

Gearing up Interviews

NOT MP3! MPEG 4, AAC, AIFF, Wave

Phone~ Hybrid~ Hand set modification

Minidisc Tape / DAT

Edirol R09 vs Marantz PMD 660

Issues

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Legals

Transmitter ~ 300mW ~ $0 www.med.govt.nz Performance Music ~ PPNZ $100:www.ppnz.org.nz

~ APRA: contact

Production Music ~ AMCOS: www.apra.co.nz

Copyright Act ~ nuff said: www.med.govt.nz

Privacy Act www.privacy.org.nz

Defamation Act www.legislation.govt.nz

BSA www.bsa.govt.nz

ASA www.asa.co.nz

how to

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Costs

Retail discounts

Wholesale agents

Import yourself

Shipping

Customs

Get quotes

Remember building

how to

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Entry Level Example1 x PowerMacG4/400 800mb RAM, 40g HD, CD

ethernet, Firewire/USB 2, OSX, iLife 06, mouse 800

1 x Sound Studio licence 601 x Veronica transmitter / aerial 6801 x AKG Perception 200 mics 2951 x Aquapoise stand 14192B

1951 x Yamaha MW12 USB mixer 7201 x Sony Minidisc recorder w. mic 6352 x powered monitor speakers 601 x set AKG closed phones601 x telephone handset20Misc. cables and ada tors 600

Equipment Costs

Affordable

Freedom

Control

Build up

Use other PCs

Example

how to

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Hardware Sources

Direct Imports www.directimports.co.nz/

The Bridge Networks www.the-bridge.com.au/NZ

Audio Products Group www.audioproducts.co.nz

Veronica Transmitters www.veronica.co.uk

Hitec Aerials www.hi-tec-aerials.co.nz

Rockshop www.rockshop.co.nz

MusicWorks www.musicworks.co.nz

Brands: Sony, Panasonic, Marantz, Sound Master

how to

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Software and Sources

iLIfe Apple: www.apple.co.nz pc/MAC

Sound Studio Freeverse: www.freeverse.comMAC

Adobe Audition www.adobe.comPC/MAC

Megaseg (scheduler)www.megaseg.comPC/MAC

Studio 365 www.live365.com

PC/MAC

how to

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how to

Covering Costs

Fundraising

Advertising

Audio work for clients

BOT/Principal/PTFA

Community grants

STAR funding (FaEM)

Sponsors

Commercial partners

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Launch

how to

Staff > Students PR and Publicity

Tease

Blow em away

~ Live in assembly~ Posters, balloons

Incentivise!

Follow up fast

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Keeping the faith

how to

Rules / Procedures Templates, Playlists

Rosters

Keeping it kiwi: NZonAir

www.nzonair.govt.nz Keeping it fresh

Keeping it growing

Tapping into your TA

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To the web

how to

Server Bandwidth

RSS

Solutions

~ Downloads (mp3)

~ .Mac

~Live 365

~Nicecast

http://www.apple.com/dotmac/http://www.live365.com/index.livehttp://www.rogueamoeba.com/nicecast/http://www.rogueamoeba.com/nicecast/http://www.live365.com/index.livehttp://www.apple.com/dotmac/

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Q & A

over to you

media education solutions

dave warring 021 469 454 warring@woosh.co.nz

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spread the word