Session for Start-up Businesses
-
Upload
brian-downes -
Category
Business
-
view
160 -
download
3
Transcript of Session for Start-up Businesses
Foundathon Session
29th October 2014
Today we are going to talk
about…..
• You & Your Business
• Design Thinking & Business Design
• A Ballpit & Starting Journeys
• The Performance Equation & Clarity
• Criticism & Feedback
• Elevator Pitch & Helping Each Other
Who Am I?
What Do I Do?
Who Are you?
What Is Your Business?
Design Thinking: The Concept
Business Design Methodology
• A different approach to creating a business
• You build the framework
• Like building a house – design, plan, build
• 5 Pillars – Culture, Structure, Model,
Finance, Strategies
• This is where logic meets engagement
• It’s your business, your way!
The Ballpit: LEAPing Together
Our Ballpit!
Groundrules:
• Honesty
• Respect
• Listen
• Have some fun with it!
What did you learn?
The Performance Equation
Let’s Focus on “C”
What is Clarity?
Freedom from indistinctness or ambiguity.
To be clear in your thinking.
Clarity for you?
• Purpose
• Vision
• Mission
• Legacy
• Why? What? How? What if?
Feedback & Criticism
Feedback & Criticism
Feedback & Criticism
Be open to points of learning
Question everything
Accept what makes sense to you
Implement what you accept
Heart, Hand, Mind
• Heart:
– What makes it emotionally engaging?
• Hand:
– What makes it tangible & practical?
• Mind:
– What makes it logical & sensible?
Heart, Hand, Mind
Elevator Pitch
• Time-proven exercise is product
development applies equally well in idea
development……
• As you think about your business idea,
there are some questions you need to ask
yourself……
Elevator Pitch
• Who is the target customer?
• What is their need?
• What is the product name?
• What is its market category?
• What is its key benefit?
• Who or what is the competition?
• What is the products unique differentiator?
Elevator Pitch Format
Networking 101
• How can you help each other?
• What do you bring to the table?
• Life, People, Business, Travel, Sport……
• What do you need?
• Be your own network, support each other
• Bring ideas, expertise, experience,
contacts and anything else you think might
be useful
Thank you!
www.brian-downes.com