Serena & Lily Early Spring 2011

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Early Spring 2011 bedding. décor. gifts. inspiration.

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Transcript of Serena & Lily Early Spring 2011

Page 1: Serena & Lily Early Spring 2011

Early Spring 2011 bedding. décor. gifts. inspiration.

Page 2: Serena & Lily Early Spring 2011

the fresh start.

p.62

p.6

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Here’s to

Here’s to taking what’s old and making it new.

To reinventing a room...or two. We hope

that the transformations we made in our own homes

will provide a creative spark for you. And that

our fabulous new fabrics and furnishings (including

sofas — yes, sofas!) will inspire you to make your

own fresh starts. Here’s to creating a home you love.

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p.12

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p.04p.06p.10p.28p.30p.32p.36p.38p.62p.70

living roommaster bedroom

furniturefabric

rugspaint

décorkids’ bedding

nurserybaby gifts

contents

p.64

p.38 p.36

p.46 p.4

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Coastal CasualLaid-back. Beachy. Effortlessly chic.

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1. new! miramar collection Achieves that magical combination of curl-up comfort and structure that holds its shape. Working closely with our manu-facturer, we custom tailored every last detail–from a seat that’s deep and cushy enough for lounging without getting lost to perfectly proportioned roll arms and elegant lines all over. Available slipcovered or upholstered in a range of our upholstry fabrics. Turned wood legs. Made in the USA from FSC-certified solid wood frame and eco-friendly cushions and covers. (See Sofa Facts, p. 10.)

Miramar Sofa 87"W x 42"D x 34"H •MRF $2,750–$3,350 $ Miramar Chair 37"W x 42"D x 34"H •UCHMR

$1,450–$1,750 $

2. chakki The ottoman, redefined. This surprisingly versatile hand-carved piece offers a sweet, low seat or a comfy place to rest your feet. Crafted with a solid mango-wood base and a plush slipcovered seat. Available in 13 of our favorite upholstery fabrics. Shown in Navy Spade with White base. For Dark Walnut, see p.21. 28" DIAM x 11"H •CKW $450

3. throw pillows The perfect dose of color and pattern wherever you toss them. Shown in Fog Diamond, Navy Spade, Coral Diamond and Coral Jaipur. 20"SQ •D06 $88 (See website for more options.)

4. bird’s nest hanging lamp Sculptural and airy, this stunning centerpiece introduces a naturalistic element to the room. Hand woven from organic materials. 16.5"H x 16.3" DIAM •LA-H01 $245/$445 set of 2

5. new! herringbone throw Woven on antique shuttle looms by artisans at a historic mill in Maine, this sumptuous throw is extra-dense and soft. The hand- turned fringe adds to its luxurious feel, while rich color creates just the right pop. 100% cotton. Machine wash. 50 x 70" Shown in Indigo (left). Also in Mist, Coral, Stone, or Apple •THRO02 $225

1. new! miramar sofa & chair shown in White Canvas (Grade A) and Sand Linen (Grade C) 2. chakki shown in Navy Spade & White base 3. throw pillows shown in Fog Diamond,

Navy Spade, Coral Diamond and Coral Jaipur5. new! herringbone throw shown in IndigoFor Rug, Tapestry, Art and other décor, see online Bazaar.

Items not listed above can be found at our online Bazaar, a rotating collection of art and found objects.serenaandlily.com/bazaar

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1. new! ventura collection Breezy and crisp, Ventura has quintessential beach-house appeal. The fresh palette and fabulous medallion print make for a dynamic neutral that looks amazing paired with color or just pure white. 300-thread-count 100% cotton sateen with fabric-covered button closures and white piping. Inserts sold separately. (See website.) Machine wash. Made in Portugal.

Ventura Duvet •VEN1 TWIN $180, FULL/QUEEN $230, KINg/CAL KINg $330

Ventura Euro Sham 26"SQ •VEN1-ES $78

2. new! sea glass french ring sheet set The perfect complement to sandy, neutral tones. 300-thread-count 100% cotton sateen. Machine wash. Made in Portugal •RNgS1

TWIN $130, FULL $180, QUEEN $210, KINg/CAL KINg $250

3. aqua border frame shams A clean, simple design for those who crave a quieter bed. Crafted from 300-thread-count 100% cotton sateen with fabric- covered button closures and 1" flange in contrasting color. Inserts sold separately (see website). Machine wash. Made in Portugal •BSH01

STANDARD 21 x 27" $68, EURO 26"SQ $78

4. new! herringbone throw Woven on antique shuttle looms in Maine, this sumptuous throw adds the perfect pop of color. 100% cotton. Machine wash. 50 x 70" Shown in Mist •THRO02 $225 (See p. 5 for more colors.)

5. moroccan leather pouf Perfect at the foot of the bed, our fabulous poufs add a pop of color. Hand made in Morocco. Shown in Turqoise. 22"DIAM x 14"H •CH11 $450 (See website for more colors.)

6. san miguel lantern With its exotic shape, silvery mercury-glass panels and warm glow, this embossed tin lantern adds character to the room. Hand made in Mexico. Hardwire. Indoor use only. 36" chain •LA-HO5

Small 11"DIAM x 24"H $595 Special Price $350 Large 15"DIAM x 36"H $795 Special Price $550

7. new! metallic woven rug Casual yet refined, this handwoven cotton rug is infused with a subtle shim-mer. Imported. Natural •RgNT, Cloud •RgCL or Slate •RgSL 3 x 5' $175, 5 x 8' $375, 8 x 10' $770 $

8. fillmore headboard with nailheads Elegant simplicity in an earth-friendly package, this beautifully upholstered bed is made with recycled and renewable materials. Choose from 12 different piping colors on white, or any of our upholstery fabrics. Shown in Antique White Linen (Grade C), Queen Headboard •FMH $1,550 $ (For additional information and fabric options, see p. 24– 29.)

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Ventura Duvet Print, Sea Glass French Ring

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1. new! ventura collection2. new! sea glass french ring sheets3. aqua border frame euro shams4. new! herringbone throw5. moroccan leather pouf6. san miguel lantern7. new! metallic woven rug8. fillmore headboard with nailheadsFor Art, see online Bazaar.

Ventura #

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1. new! spruce street collection Sophisti-cated but never stuffy, our Spruce Street Sofa and Chair have cosmopolitan appeal. Every last detail was considered, from the distance between each hand-applied nailhead to a just-right seat depth. Available slipcovered or upholstered with nailhead trim. Made in the USA from FSC-certified solid wood frame and eco-friendly cushions and covers. (See Sofa Facts, p 10.)

Spruce Street Sofa 81"W x 37"D x 36"H •SPF $2,450–$3,050 $ Spruce Street Chair (See p. 11.) 30"W x 32"D x 36"H •UCHSP $1,250–$1,550 $

2. parker x-bench This modern classic adds style and wit to any setting. Impeccably crafted with a solid wood frame and sustainable materials and processes. 21"W x 21"D x 19"H Shown in Antique Gold (Grade C) •PKBNC $850 $ (For details and more fabric options, see p. 26–29.)

3. tan moroccan leather pouf Perfect at the foot of your favorite chair or even as a low seat at a coffee table. Hand made in Morocco. 20" DIAM x 12"H •CH05 $395 (For more colors, see website.)

4. alpaca throw So superbly soft and versatile, you’ll want one in every color for every room. Dry clean only. Imported. 50 x 70". Shown in Melon, Lilac, Pale Blue, Ivory and Peri Blue •THR01 $148

5. serena & lily paint Shown in new! Persimmon •PAINT-PRS $45/gallon $ , $6/sample

6.new! canyon chair We fell in love with this fabulous Serengeti cowhide chair when we discovered a seasoned artisan meticulously tacking each nailhead by hand at our North Carolina manufacturer’s factory. A deep seat and plush cushioning offer supreme, sink- in comfort. Crafted by hand in the USA. Imported. 30"W x 32"D x 36"H •CNC $1,850 $

Track down one-of-a-kind paintings, vintage textiles and other

fantastic treasures at our online Bazaar, a rotating collection of art

and found objects from around the world.

serenaandlily.com/bazaar

{5}Paint shown in Persimmon (see p. 32)

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1. new! spruce street sofa shown in Antique Gold (Grade C)

2. parker x-bench shown in Antique Gold (Grade C) 3. tan moroccan leather pouf4. alpaca throw shown in Melon 5. paint shown in Persimmon6. new! canyon chairFor Art, see online Bazaar.

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City EclecticSophisticated. Cosmopolitan. And just a touch bohemian.

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your quest for the perfect sofa is officially over.

the miramar collectionCasually chic, with curl-up comfort that holds its shape.

s er e na a ndl i ly.c om /m i r a m a r

gRADE A gRADE B gRADE C SURCHARgE

MIRAMAR SOFA 87"W x 42"D x 34"H

Upholstered •MRF or Slipcovered •MRFSC $2,750 N/A $3,350 $

MIRAMAR CHAIR 37"W x 42"D x 34"H

Upholstered •UCHMR or Slipcovered •MRCSC $1,450 $1,550 $1,750 $

$ See website for delivery surcharges. (Please note: Slipcovers also sold separately.)

*Available slipcovered or upholstered, with over 40 fabulous fabrics to choose from! Go online to design your own.

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We’ll admit it: we’re picky about our sofas. With a purchase this significant, everything matters. The shape has to be amazing. The fabric, color and details have

to be just right. And, of course, comfort is king. In our quest to bring you the perfect sofa, we sat on a lot of

different models. Every detail was considered, and we worked closely with our manufacturer to tailor every line.

The result of our efforts? Not one, but two absolutely perfect sofas.

the spruce street collectionSophisticated but never stuffy, with a distinctly cosmopolitan appeal.

s er e na a ndl i ly.c om /s p r u c e s t r e e t

All of our upholstered pieces are impeccably crafted in the USA with the finest,

most sustainable materials and processes. Learn more online at

serenaandlily.com/custom-upholstery

• quality matters •

gRADE A gRADE B gRADE C SURCHARgE

SPRUCE STREEET SOFA 81"W x 37"D x 36"H

Upholstered •SPF or Slipcovered •SPFSC $2,450 N/A $3,050 $

SPRUCE STREEET CHAIR 30"W x 32"D x 36"H

Upholstered •UCHSP or Slipcovered •SPFSC $1,250 $1,350 $1,550 $

$ See website for delivery surcharges. (Please note: Slipcovers also sold separately.)

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Lily’s fresh take on the master bedroom.Inspired by our fabulous new fabrics, Lily set out to reinvent her own bedroom usingall of her favorite design elements — pattern, ethnic fabrics, metallics and a soothingaqua palette. The result? A room that she truly loves to come home to every night.

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gobi sheets See page 14. damascus inlay mirror See page 43.

starboard sconce See page 52.

decorative pillows See website.

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Lily’s design philosophy

Pick something you love and go from there—a beautiful suzani,

a beloved quilt, a particular shade.

Take things you already own and reinvent them with fabric. Reupholstering

a chair can change the whole room.

An all-white bed looks amazing when you ground it with color and pattern.

Seek out great textiles and artful objects— they can define the entire space.

”“ Part of the challenge was working the

room around these two fabulous chairs, which ended up setting the palette and fitting in beautifully.

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Who says basic has to be boring? Our beautiful white bedding incorporates just enough color and detail to keep each layer interesting

without overpowering the bed. Basic? Yes. Boring? Never.

serenaandlily.com/classicwhites

this is how we do

classic whites

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1. border frame duvet & shams For those who crave a quieter bed, these beautiful layering pieces allow you to start simple and add on as you desire. Dial it up with bold color and pattern, or keep it clean and classic — whatever suits your style. Crafted from 300-thread-count 100% cotton sateen with fabric-covered button closures and 1" flange in contrasting color. Inserts sold separately (see website). Machine wash. Made in Portugal. Grass •BDU03, Bark •BDU02 or Aqua •BDU01

Border Frame Duvet TWIN $180, FULL/QUEEN $230, KINg/CAL KINg $330

Border Frame Shams Bark •BSH02, Aqua •BSH01 or Grass •BSH03 STANDARD 21 x 27" $68, EURO 26" SQ $78

2. white canvas bed skirt (Not shown.) A crisp classic with tailored single side pleats. 100% cotton. Machine wash. Made in Portugal •BSK01

TWIN $88, FULL $98, QUEEN $110, KINg/CAL KINg $120

3. gobi embroidered sheet set Our not-so- basic white sheets make a great foundation for layering color and pattern throughout the room. Think of them as classics with a twist. Embroidered with an ancient Buddhist motif that represents the endless knot of wisdom. Crafted from 300-thread-count 100% cotton sateen. Set includes flat and fitted sheets, plus one standard pillowcase for Twin and two for Full, Queen and King/Cal King. Machine wash. Imported. Aqua •BSS01, Bark •BSS02 or Grass •BSS03

TWIN $145, FULL $200, QUEEN $220, KINg/CAL KINg $260

Gobi Embroidered Pillowcases (set of two) Aqua •BCSE01, Bark •BCSE02 or Grass •BCSE03 STANDARD 21 x 27" $68, KINg 21 x 40" $78

4. down duvet inserts (See website.) •INSERTDU

Lightweight 20 Oz WEIgHT. TWIN 66 x 86" $140,

FULL/QUEEN 86" SQ $170, KINg/CAL KINg 106 x 94" $230 Winter Weight 35–52 Oz WEIgHT. TWIN 66 x 86" $190,

FULL/QUEEN 86" SQ $230, KINg/CAL KINg 106 x 94" $330

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1. border frame duvet & shams For those who crave a quieter bed, these beautiful layering pieces allow you to start simple and add on as you desire. Crafted from 300-thread-count 100% cotton sateen with fabric-covered button closures and 1" flange in contrasting color. Inserts sold separately (see website). Machine wash. Made in Portugal. Shown in Grass •BDU03. Also in Bark •BDU02 or Aqua •BDU01

Border Frame Duvet TWIN $180, FULL/QUEEN $230, KINg/CAL KINg $330

Border Frame Shams •BSH03 STANDARD 21 x 27" $68, EURO 26" SQ $78

2. gobi embroidered sheet set Our not-so-basic white sheets make a great foundation for layering color and pattern throughout the room. Crafted from 300-thread-count 100% cotton. Set includes flat and fitted sheets, plus one standard pillowcase for Twin and two for Full, Queen and King/Cal King. Machine

wash. Imported. Shown in Grass •BSS03. Also in Bark •BSS02 or Aqua •BSS01

TWIN $145, FULL $200, QUEEN $220, KINg/CAL KINg $260

Gobi Embroidered Pillowcases (set of two) •BCSE03 STANDARD 21 x 27" $68, KINg 21 x 40" $78

3. throw pillows Done up in dynamic fabrics that add the perfect dose of color and pattern wherever you toss them. 20" SQ Leaf Diamond, Black Gardenia or Clover Spade •D06 $88

4. pondicherry bed with nailheads Shown in Black Gardenia (Grade B), Queen Bed •PNB $2,150

$ (For additional sizes and fabric options, see p. 24-29.)

5. parker x-bench This modern classic adds style and wit to any setting. Impossibly chic opposite the sofa or at the foot of the bed. Impeccably crafted with a solid wood frame and sustainable materials and processes.

21"W x 21"D x 19"H Shown in Black Diamond (Grade B) •PKBNC $750 $ (For details and more fabric options, see p. 26-29.)

6. leaf deco frame rug (See p. 30 for more colors.) Organic yet symmetrical, this deco-inspired design has a rhythmic quality that centers a room. Imported •RggN 5' x

7' $375, 8' x 10' $695 $

7. san miguel lantern With its exotic shape, silvery mercury-glass panels and warm glow, this embossed tin lantern adds character to the room. Hardwire. Indoor use only. Hand made in Mexico. 36" chain •LA-HO5

Small 11"DIAM x 24"H $595 Special Price $350

Large 15"DIAM x 36"H $795 Special Price $550

serenaandlily.com/pillows

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Pattern Play Fresh. Bold. And a little fashion forward.

1. border frame duvet & shams2. gobi embroidered sheets 3. clover spade & leaf diamond

throw pillows 4. pondicherry bed in Black Gardenia5. parker x-bench in Black Diamond 6. leaf deco frame rug7. san miguel lantern

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1. catalina collection A fresh twist on an all-American motif, Catalina reminds us of breezy seaside homes. The fabulous medallion scarf print is an original design by Serena, first featured in her early block-printed pillow collection. Crisp 300-thread-count 100% cotton sateen with fabric-covered button closures and white piping. Inserts sold separately. (See website.) Machine wash. Made in Portugal.

Catalina Duvet •CTL1

TWIN $180, FULL/QUEEN $230, KINg/CAL KINg $330

Catalina Euro Sham 26" SQ •CTL1-ES $78

Navy Color Band Sham STANDARD 21 x 27" •NVBD-SS

$68, KINg 21 x 40" •NVBD-KS $78

2. pimento french ring sheet set Geometric rings in bold pimento provide amazing con-trast. 300-thread-count 100% cotton sateen. Machine wash. Made in Portugal. •PMTO

TWIN $130, FULL $180, QUEEN $210, KINg/CAL KINg $250

3. lucky lacquered table A bright cherry lacquer finish adds a pop of glamorous gloss by bed or sofa. Crafted from sturdy bamboo with an open bottom shelf perfect for reading stacks. With nonstick foot pads. 19.75"W x 14"D x 31"H •TB-ACC03 $325/$545 set of 2

(See website for more colors.)

4. fillmore bed Elegant simplicity in an earth-friendly package, this beautifully upholstered bed is made with recycled and renewable materials and environmentally responsible processes. Choose from 12 different piping colors on white, or any of our upholstery fabrics on p. 28–29. Shown in White Canvas with Navy piping (Grade A), QUEEN BED •FMB $1,750 $ (For additional sizes and fabric options, see p. 24 and 28 or website.)

5. serena & lily paint Recommended for Catalina: Perfect White •PAINT-WHT and Weathered Coral •PAINT-

CRL $45/gallon $ , $6/sample

{3}{1, 2}

{5} Paint shown in Perfect White and Weathered Coral (see p. 32)

Pimento French Ring, Medallion Scarf Print

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serenaandlily.com/catalina

^Catalina

19

1. catalina duvet & euro sham 1. navy color band sham 2. pimento french ring sheets5. paint shown in Perfect White (see p. 32)fillmore bed (see p. 25)

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Tess#

20 serenaandlily.com/tess

tess collection Serene colors and a sophisticated damask print give Tess a quiet elegance. Flax linen trim is naturally grounding. 300-thread-count cotton sateen.

Tess Duvet and Euro Sham •TESS

TWIN – CAL KINg $180–$330, EURO $78

Tess Neckroll Pillow •D02-TESS $130

Flax Color Frame Sham •FLCF-SS $58

Flax Wide Band Bed Skirt •FLSK TWIN – CAL KINg $180–$230

Fillmore Headboard in Oat Linen (Grade C) •FMH QUEEN $1,150–$1,350

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Clever headline here

21

mocha trellis sheet set •MTRL

TWIN $130, FULL $180, QUEEN $210, KINg $250, CAL KINg $250

alabaster ring lamp •LA-T04 $395

dove paint •PAINT-DOVE $45/gallon $ , $6/sample

brazilian rug 4 x 6' •RUg-4BRz $750, 5 x 7' •RUg-5BRz $1,200,

8 x 10' •RUg-8BRz $2,400 $

A natural beauty.

chakki in Fog Spade with White base or Bisque Diamond with Dark Walnut base •CH13 $450

The ottoman, redefined.

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Serena’s fresh start in the kitchen.Taking inspiration from her own fabric designs, Serena found an innovative way to refresh her breakfast nook,which she formerly described as a “dead” space. The result? An inspired family gathering spot that’s full of life.

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bazaar artwork See website.decorative pillows See website. kuta tin boxes See page 51.

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Serena’s fresh start in the kitchen.

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If you want to gO BIg WITH PATTERN, choose a confined color palette.

If you see something you love, buy it. (You'll find a home for it eventually.)

Don’t be afraid to custom design your own pillows and cushions. FIND A FABRIC YOU LOVE

and team up with a great local tailor.

When mixing patterns, play with scale—larger organic shapes need smaller

graphics to create balance.

USE METALLICS! They add spark and contrast without even trying.

5 design rulesserena’s

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Make your bed. In any shape, any fabric, any style you desire.

2

3

1 START WITH A SHAPE you

adore. (Beds, sofas, chairs,

ottomans.)

CLICK ON A SWATCH to see

it upholstered in any of our

fabulous fabrics.

SELECT THE SPECIAL DETAILS:

piping, nailhead trim and

leg finishes.

design your ownvisit us online to

( have fun! )

All of our upholstered pieces are impeccably crafted in the USA with the finest,

most sustainable materials and processes. Learn more online at

serenaandlily.com/custom-upholstery

• quality matters •

pondicherry bed with Nailheads in Fog Spade (Grade B) FULL •PNB $1,799

* See website for complete product dimensions. $ Additional handling charge applies for all

furniture items. See p. 28–29 for fabric options.

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f illmore bed with nailheads •FMBN

TWIN FULL QUEEN KING CAL KING SURCHARGE

gRADE A $1,650 $1,750 $1,950 $2,300 $2,300 $

gRADE B $1,750 $1,850 $2,050 $2,400 $2,400 $

gRADE C $1,850 $1,950 $2,150 $2,500 $2,500 $

st. germain bed •SgB

FULL QUEEN KING CAL KING SURCHARGE

gRADE A $1,650 $1,750 $2,100 $2,100 $

gRADE B $1,750 $1,850 $2,200 $2,200 $

gRADE C $1,850 $1,950 $2,300 $2,300 $

f illmore bed •FMB

TWIN FULL QUEEN KING CAL KING SURCHARGE

gRADE A $1,450 $1,550 $1,750 $2,100 $2,100 $

gRADE B $1,550 $1,650 $1,850 $2,200 $2,200 $

gRADE C $1,650 $1,750 $1,950 $2,300 $2,300 $

pondicherry bed •PNB

TWIN FULL QUEEN KING CAL KING SURCHARGE

gRADE A $1,550 $1,650 $1,850 $2,200 $2,200 $

gRADE B $1,650 $1,750 $1,950 $2,300 $2,300 $

gRADE C $1,750 $1,850 $2,050 $2,400 $2,400 $

Fillmore Bed with Nailheads in Oat Linen

Fillmore Bed in Navy Spade

St. Germain Bed in Bark Jaipur

Pondicherry Bed in Bisque Diamond

Queen Bed 65"W x 50"H x 87"L

Queen Bed 65"W x 57"H x 88"L

Queen Bed 65"W x 50"H x 87"L

Queen Bed 65"W x 75"H x 87"L

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Avignon Chair in Bisque Diamond $895

Amagansett Chair in Coral Jaipur $1,250

Lucille Ottoman in Navy Gardenia $775

Piccadilly Chair in Bark Diamond $1,095

Piccadilly Chair in Sand Linen $1,195

Belgian Club Chair in Coral Diamond $1,250

Avignon Chair in Navy Spade $895

Belgian Club Chair in Bark Jaipur $1,250

Lucille Ottoman in Bisque Gardenia $775

Piccadilly Chair in White Canvas $995

Amagansett Chair in Fog Diamond $1,250

Parker X-Bench in Fog Spade $750

Belgian Club Chair in Bone Jaipur $1,250

Parker X-Bench in Blush Gardenia $750

Belgian Club Chair in Maize Spade $1,250

Avignon Chair in Flint Linen $995

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Seat yourself. In any shape, any pattern, any look you like.

All of our upholstered pieces are impeccably crafted in the USA with the finest,

most sustainable materials and processes. Learn more online at

serenaandlily.com/custom-upholstery

• quality matters •

Design your own... Visit us online to try any of our fabulous fabrics on the chair, bench or ottoman you choose. Add custom details like nailhead trim and leg finishes to customize a look you love.

* See website for product dimensions and pricing for fabric grades A, B and C. Additional handling charge applies for all furniture items. See p. 28–29 for all fabric options.$

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jaipur collection Grade B Inspired by Indian florals — soft and appealing without feeling fussy.Fabric details: 100% cotton canvas. Upholstery weight. $2/swatch or $50/

yard (minimum purchase 2 yards).

spade collection Grade B Serena’s take on traditional Italian tile patterns, with a nod to Mongolian motifs. Fabric details: 100% cotton canvas. Upholstery weight. $2/swatch or $50/yard (minimum purchase 2 yards).

gardenia collection Grade B Organic, crisp and graphic; a modern floral that plays with shape and form. Fabric details: 100% cotton canvas. Upholstery weight. $2/swatch or $50/

yard (minimum purchase 2 yards).

diamond collection Grade B A fresh take on a traditional diamond pattern— the slightly irregular lines give it the character of a block print.Fabric details: 100% cotton canvas. Upholstery weight. $2/swatch or $50/

yard (minimum purchase 2 yards).

Black Diamond

Bark Jaipur

Navy Spade

Black Gardenia

Bark Diamond

Bone Jaipur

Fog Spade

Navy Gardenia

Fog Diamond

Coral Jaipur

Maize Spade

Blush Gardenia

Coral Diamond Leaf DiamondBisque Diamond

Celery Jaipur

Clover Spade

Bisque Gardenia

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Our beautiful patterns evolved from Serena’s original block-print line — a unique mix of classic and ethnic motifs. Our newly expanded collection of solid-color fabrics offers even more options for your foundational

pieces — the subtle nuances in shade and texture were carefully chosen to bring you the perfect range.

the serena & lily

upholstery fabric collection

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the beauty of linen Grade C We love linen for its texture, its versatility, its earthy elegance. Fabric details: 100% linen (*except where noted). Upholstery weight. $2/swatch. Certain fabrics sold by the yard (see website).

the comfort of cottonGrade A When you need something more casual, consider cotton. Great for slipcovers and high-traffic areas. Fabric details: 100% cotton. Upholstery weight. $2/swatch. Certain fabrics sold by the yard (see website).

“”

While pattern is our signature, every roomneeds beautiful solid foundational pieces, too. It’s all about the balance.

Learn more online at serenaandlily.com/fabric

Try it on…Visit us online to try any of our fabulous fabrics on the chair, bed, sofa or ottoman you like!

Antique Gold Blend*

Pewter Linen

Putty Linen Blend*

Tobacco Linen

Straw Linen

Ochre Linen

Mushroom Linen

Navy Linen

Antique White Linen

Bronze Linen Blend*

Charcoal Cotton Bark Cotton Biscuit Cotton White Canvas CottonEarth Cotton

Flint Linen Wheat Linen Sand Linen Mist Linen Sea Glass LinenOat Linen

Page 30: Serena & Lily Early Spring 2011

s er e na a ndl i ly.c om /rugs30

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318 6 6 . 5 9 7 . 2 7 4 2

1.deco frame rug Organic yet symmetrical, this deco-inspired design has a rhythmic quality that centers a room. Imported. 5 x 7' $349, 8 x 10' $699 $

Navy Deco Frame •RgNV, Bone Deco Frame •RgBN, Stone Deco Frame •RgSN, Leaf Deco Frame •RggN

2. border frame rug The clean, geometric design coordinates perfectly with all of our baby and children’s furnishings. Knotted fringe. Imported. 5 x 7' $299, 8 x 10' $599 $

Sprout Border Frame •RgSP, Chambray Border Frame •RgCH, Blush Border Frame •RgPK

3. gobi rug A motif we love, reinvented for the floor. The clean geometric design— inspired by an ancient Buddhist symbol that represents the endless knot of wisdom — feels fresh and today. Imported. 5 x 7' $349, 8 x 10' $699 $

Dove Gobi Frame •RgDV, Sand Gobi Frame •RgSD

4. rug pad (See website.) Recommended for all of our rugs. •RgPAD 3 x 5' $29, 5 x 7' $69, 8 x 10' $139

Beautiful. Practical. Versatile. We’re convinced our dhurries are the perfect floor coverings. Designed by Serena with recurring motifs from our bedding and upholstery fabrics, these easygoing rugs make a beautiful

grounding layer in any (and every) room in the house. Hand woven in India of 100% cotton.

serenaandlily.com/rugs

the serena & lily

dhurrie collection

Deco Frame Rugs shown in: Navy, Bone, Stone, Leaf

Gobi Frame Rugs shown in: Dove, SandBorder Frame Rugs shown in:

Sprout, Chambray, Blush

Page 32: Serena & Lily Early Spring 2011

32

We’ve boiled down the essence of perfect color with our signature paints: 28 matte wall colors and 2 trim colors formulated to coordinate perfectly with

our bedding and upholstery collections. (See website for colors and detailed descriptions.)

serenaandlily.com/paint

the serena & lily

paint collection

$45/gallon ($7), $6/4-oz. sample, $9/dry sample 18 x 14" swatch(Please note that paint and paint swatches are not returnable.)

citrine •PAINT-CTRN

sterling•PAINT-SRg

dove•PAINT-DOV

paddleboat•PAINT-PAD

sprout•PAINT-SPR

pool•PAINT-POOL

navy•PAINT-NAV

grass•PAINT-gRA

wharf •PAINT-WRF

“”

color sets the mood in a room. A more vivid shade creates energy, while a softer palette sets a soothing tone.

o r de r pa i n t s a m p l e s 8 6 6 . 5 9 7 . 2 7 4 2

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33s er e na a ndl i ly.c om / pa i n t

low vocs and low odor make our paints a healthier alternative — for your family and the planet.

juice•PAINT-JUI

hydrangea•PAINT-HYD

sand•PAINT-SND

oatmeal•PAINT-OAT

punch•PAINT-PUN

persimmon •PAINT-PRS

sunshine•PAINT-SUN

chocolate•PAINT-CHO

saddle•PAINT-SAD

shell•PAINT-SHL

weathered coral•PAINT-CRL

lilac•PAINT-LIL

Page 34: Serena & Lily Early Spring 2011

34For complete details see our website

serenaandlily.com

gift certificates

Can’t decide? A gift certificate is always a welcome treat. We have two options, both available at serenaandlily.com or by calling 866.597.2742.

E-Certificates If you need to get it there in a hurry, our e-certificates can be emailed immediately in any denomination you choose.

Paper certificates If time allows, our specially packaged paper certificates make a beautiful, shower-worthy gift. They arrive in our signature box and are available in any denomination.

gift wrap

When you send a Serena & Lily gift, we take special care to package it thoughtfully—just the way we’d send our own. For a charge of $10, we hand wrap our gifts the old-fashioned way, with thick paper, beautiful ribbon and a personalized message.

gift registry

From designing your first nursery to choosing your favorites for a shower or special holiday, let your friends and family know exactly what you want. See our personal gift registry at serenaandlily.com/gift-registry.

We strive to ensure the accuracy of all information in the catalog. However, we cannot be responsible for misprints and errors.

quality guarantee We are confident that the quality of our merchandise will meet, if not exceed, your expectations. We work with some of the best factories in the world and select partners that we believe are unique in the marketplace and uncommonly good. If for any reason you are not happy with your purchase, we will make it right. We want you to be completely satisfied.

easy returns We stand by our merchandise 100%. If you need to make a return, just follow the instructions on your packing slip and mail it back to us within 30 days for a refund. (Note that we cannot

accept returns on certain items such as custom upholstery, fabric yardage,

swatches, paint, Bazaar and final-sale items. See website for details.)

quick shipping

Orders are filled as quickly as possible; we’ll let you know if we encounter any delays. We currently ship only to the U.S., Puerto Rico and Canada. Please see the Shipping Policy page on our website for rates and other information. For an additional $15, we can arrange for rush (2-day) delivery. Some items are bulky/heavy and require a charge in addition to the regular costs listed on the shipping chart. These items are indicated with the symbol $ . Please see website for delivery service options and surcharges.

privacy matters

We sometimes make our mailing list available to carefully screened companies. To remove your name from our list, please call us at 866.597.2742 or email: unsubscribe@ serenaandlily.com.

the perfect giftFrom gift certificates and beautiful wrap

to a registry of their favorites, we make gift giving a simple pleasure.

talking shopFrom speedy shipping and easy returns to thoughtful gift giving, we strive to make

your shopping experience a pleasure.

Order online 24 hours a day atserena andlily.com

or call Mon-Fri 7am-6pm pst 866.597.2742{ }

Page 35: Serena & Lily Early Spring 2011

35

All of our sheeting prints are designed in-house and crafted from the finest 100% cotton sateen. Sold as sets in sizes Twin through Cal King.

View the entire collection online at

serenaandlily.com/sheeting

sleeping patterns

a.

b.

c.

d.

e.f.

g. h.i.

j.

k.

l.

m.

n.

o.

p.

35

a. mocha trellis b. sprout star c. slate/goldenrod mosaic d. citrus pebble e. sprout/navy diamond f. grass trellis g. pimento french ring h. heather pebble i. aqua/melon mosaic j. sprout penny dot k. red star l. aqua trellis m. melon penny dot n. ruby/sunshine mosaic o. aqua/orange club stripe p. air/chocolate diamond

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36 8 6 6 . 5 9 7. 2 7 4 2

A fresh take on family spaces. We think the best family spaces are welcoming to kids and grown-ups alike.Think bright Moroccan poufs, colorful prints, eclectic finds – anything that blurs the line between traditional kids’ stuff and more sophisticated design.

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37

We think the best family spaces are welcoming to kids and grown-ups alike.Think bright Moroccan poufs, colorful prints, eclectic finds – anything that blurs the line between traditional kids’ stuff and more sophisticated design.

1. new! herringbone throw in Coral •THRO $225 2. framed silkscreen print “the coast is clear” •AR06 $198 3. new! framed indian animal art Elephant, Chicken or Tiger 27"W x 21"H •AR05 $198 each 4. senegalese storage collection in Pink S–L •BxT $68–$148/$290 set of 3, one

of each size 5. bali baskets in Mint and Azure •NSBx $128 Special Price $88 set of 3 6. new! spruce street chair 30"W x 32"D x 36"H •UCHSP $1,250–$1,550

$ 7. deco frame rug in Leaf •RggN 5 x 7' $375, 8 x 10' $695 $ 8. moroccan leather pouf in Pink 22"DIAM x 14"H •CH06 $450 9. color frame standard sham 21 x 27" $58 (See website for more colors.) 10. moroccan leather pouf in Turqouise 20"DIAM x 14"H •CH11 $450 11. new! miramar chair 37"W x 42"D x 34"H •UCHMR $1,450–$1,750 12. new! rolling storage crates S–L •WBIN $88–$118/$188 set of 2 $ 13. buddy pillow in Aqua 20"SQ •D06 $88 (See website for more colors.)

s er e na a ndl i ly.c om / k i d sde c o r

Page 38: Serena & Lily Early Spring 2011

38 serenaandlily.com/annabel

$1. new! annabel collection2. melon penny dot &

new! shell trellis sheets4. white chakki in Coral Diamond5. flokati rug6. new! aleppo inlay tablepaint shown in Weathered Coral (see p. 32)

Annabel

Page 39: Serena & Lily Early Spring 2011

{2, 3}{2}

{7}

39

1. new! annabel collection Annabel’s regal birds and bright blooms are inspired by traditional French and Indian motifs for a look that is sophisticated yet sweet. Detailed with fabric-covered button closures and white piping. 300-thread-count 100% cotton sateen. Inserts sold separately (see website). Machine wash. Made in Portugal.

Annabel Duvet •ANBL

TWIN $150, FULL/QUEEN $180

Annabel Euro Sham 26"SQ •ANBL-ES $68

2. coordinating sheets Set includes flat and fitted sheets, plus one pillowcase for Twin and two for Full and Queen. 300-thread-count 100% cotton sateen. Machine wash. Made in Portugal.

Melon Penny Dot Sheet Set •MEPD TWIN $110, FULL $140, QUEEN $170

new! Shell Trellis Sheet Set •STRL

TWIN $130, FULL $180, QUEEN $210

Mocha Trellis Sheet Set •MTRL

TWIN $130, FULL $180, QUEEN $210

Aqua Trellis Sheet Set •ATRL

TWIN $130, FULL $180, QUEEN $210

Aqua Border Frame Sham •BSH01

STANDARD $68 (shown above, see p. 15.)

3. diamond quilts Super-soft quilt with hand-appliqued diamonds. Also available as euro sham. Aqua •Q103 or Pink •Q101

TWIN $180, FULL/QUEEN $220, EURO $68

4. chakki The ottoman, redefined. This surpris-ingly versatile hand-carved piece offers a sweet, low seat or a comfy place to rest your feet. Crafted with a solid mango-wood base and a plush slipcovered seat. Available in 13 of our favorite upholstery fabrics. Shown in Navy Spade with White base. For Dark Walnut, see p.21. 28" DIAM x 11"H •CKW $450

5. flokati rug A fabulous way to freshen and warm up a space, our ultra-plush flokati provides luxurious comfort underfoot. Surprisingly versatile, it looks equally at home in the nursery, children’s rooms or more sophisticated grown-up spaces. 50% wool, 50% acrylic. Imported. 3 x 5' •FLK-35 $155, 5 x 7' •FLK-57 $345, 8 x 10' •FLK-810 $545 $

6. new! aleppo inlay table An instant conversation piece, this fabulous side table showcases the ancient process of inlay, originally developed in Syria. 28"W x 16"D x 31"H •TB-ACC10 $895 $

7. new! aqua letter pillow Personalize the room down to the letter. Side panels feature our shell trellis pattern, while an aqua letter graces the front and aqua piping adds the final detail. 100% cotton with Pri-maloft insert. Machine wash. Made in USA of imported fabrics. 14"SQ •AQLEP $58 (See p.71 for more colors.)

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40 8 6 6 . 5 9 7. 2 7 4 2

pink diamond quilt TWIN–QUEEN $180–$220

ruched quilt TWIN–CAL KINg $230–$350

melon penny dot sheets TWIN–QUEEN $110–$170

punch bloom pillow $88

brazilian rug 4 x 6' $750, 5 x 7' $1,200,

8 x 10' $2,400 $

Page 41: Serena & Lily Early Spring 2011

serenaandlily.com/quilts 41serenaandlily.com/quilts

ruched quilt & euro sham TWIN–CAL KINg $230–$350, EURO $88

diamond quilt & euro sham in Aqua, Pink or Citrine TWIN–QUEEN $180–$220, EURO $68

Dreamy Quilts Sink in, snuggle up, say good night.

Page 42: Serena & Lily Early Spring 2011

42 s er e na a ndl i ly.c om / m a r i na

Marina9

marina collection Marina’s splashy duvet and euro sham feature a refreshing cit-rus peacock print with contrast citrine piping. 300-thread-count 100% cotton sateen.

Marina Duvet and Euro Sham •MARI

TWIN– CAL KINg $180–$330, EURO $78

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white damascus bone inlay mirror 30"W x 44"H •MR-301 $495

aqua trellis sheet set & standard sham •ATRL TWIN – CAL KINg $130–$250, STANDARD SHAM $68 citrus pebble sheet set •CTPB TWIN – QUEEN $110–$170

flokati rug 3 x 5' •FLK-35 $155, 5 x 7' •FLK-57 $345, 8 x 10' •FLK-810 $545 $

mini haitian drum lamp 24"H x 16"DIAM •LA-T08 $325

lucky lacquered table 20"W x 14"D x 31"H •TB-ACC01 $299

Artful details.

Handcrafted charm.

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everything bins Desk Caddy in Red Star •AB-8 $42, Classic Shelf Bin in Grass Trellis •AB-4 $48, Large Storage Bin in Navy or Orange Basketweave •AB-2 $85 (See website for more colors.)

navy/clover cabin quilt & euro sham TWIN–FULL/QUEEN •Q303 $68–$220 sprout/navy diamond sheet set TWIN–QUEEN •ACDI $110–$170

lime letter pillow 14" SQ •LMLEP $58 (Insert included. See p. 71 for more colors.) lime color frame standard sham 21 x 27" •LMCF-SS $58 (See website for more colors.)

square chair 13.5"W x 13.5"L x 12.5"H In Grass/Navy •SQR-02,

Orange/Aqua •SQR-03, Navy/Grass •SQR-04 or Aqua/Orange •SQR-01

$65 each, $61 each for 2 or more bamileke stool (See online Bazaar.)

Clutter control.

Pull up a square.

Page 45: Serena & Lily Early Spring 2011

Ronan8

ronan collection Beachy navy and white stripes are freshened up with a twist of lime and a mix of graphic sheeting. Crafted from 300-thread-count 100% cotton sateen.

Ronan Duvet & Euro Sham •RNAN TWIN–FULL/QUEEN $150–$180, EURO $68

45serenaandlily.com/ronan

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46 8 6 6 . 5 9 7. 2 7 4 2

cabin quilt & euro sham in Aqua/Army, Slate/Bay Blue, Navy/Clover or Chambray/Chocolate TWIN–QUEEN $180 –$220, EURO $68

Feel-Good Layers in look-good shades.

serenaandlily.com/cabinlife

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47

aqua /army cabin quilt TWIN–QUEEN •Q302 $180–$220

aqua trellis sheets TWIN–CAL KINg •ATRL $130–$250

sprout star sheets TWIN–QUEEN •SPSTAR $110–$170

leather mirror •MR-010 $295

aqua buddy pillow •D06-BD4 $88

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48 s er e na a ndl i ly.c om / i s a b e l

1. isabel collection 2. ruby/sunshine mosaic sheets 7. paint shown in Sunshine (see p. 32) ruby/sunshine mosaic fabric by the yard (see website)

^Isabel

Page 49: Serena & Lily Early Spring 2011

1. isabel collection Isabel’s super-fresh color palette and large-scale embroidery are sunny and fun. Duvet and standard sham feature white embroidery on sunshine, with ruby pink piping and fabric-covered button closure on duvet. Bed skirt and euro sham feature ruby, rose and sunshine embroidery on white. 230-thread-count 100% cotton sateen. Inserts sold separately (see website). Hand wash, line dry. Imported.

Isabel Duvet •ISAB

TWIN $230, FULL/QUEEN $280

Isabel Euro Sham 26" SQ •ISAB-ES $120

Isabel Standard Sham 21 x 27" •ISAB-SS $90

Isabel Bed Skirt •ISABSK

TWIN $180, FULL $200, QUEEN $230

2. ruby/sunshine mosaic sheet set A subtle mosaic pattern is the perfect complement to Isabel’s bold embroidery. Set includes flat and fitted sheets, plus one standard pillowcase for Twin and two for Full and Queen. 230-thread-count 100% cotton sateen. Machine wash. Made in Portgual. •SBMO

TWIN $110, FULL $140, QUEEN $170

3. new! garden sconce Made entirely by hand, our papier-mâché sconce is hand cut from recycled tin and then hand painted white, turning simple lighting into full-on art. Hardwire. 6"W x 12.5"H •LA-H07 $175/$325 set of 2

5. ruched quilt (Not shown.) This delicately layered design adds amazing texture to the bed and looks great with everything. Strips of super-soft white cotton voile are quilt-stitched with unfinished edges that give it a rustic, undone charm. 100% cotton percale with lofty cotton fill. Machine wash. Imported. •Q201

TWIN $230, FULL/QUEEN $250, KINg/CAL KINg $350

Ruched Lumbar Pillow (Not shown. Insert included.)

15 x 27" •D03-RC1 $98

Ruched Euro Sham (Insert sold separately.) 26" SQ •Q201-ES $88

6. moroccan leather pouf Perfect at the foot of your favorite chair or even as a low seat at a play table. Hand made in Morocco. Shown in Pink and White leather with white embroidery. 22"DIAM x 14"H

Pink •CH06 or White •CH04 $450 (See website for more colors.)

7. serena & lily paint Custom made with low VOCs in perfectly coordinating colors. Recommended for Isabel: Sunshine (shown opposite) •PAINT-SUN and Juice •PAINT-JUI $45/gallon $ , $6/sample

{6}

{7} Paint shown in Sunshine and Juice (see p. 32)

{3}

{1}

49o r de r pa i n t s a m p l e s 8 6 6 . 5 9 7 . 2 7 4 2

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50

Delphine$

1. delphine collection2. heather pebble & mocha

trellis sheets4. flokati rug5. white curvee shelf table

serenaandlily.com/delphine

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1. delphine collection Delphine’s ethereal lilac print gives the bed an aura of Art Nouveau. Graced with both flora and fauna and sewn from 300-thread-count 100% cotton sateen. Inserts sold separately (see website). Machine wash. Made in Portugal.

Delphine Duvet •DEL

TWIN $180, FULL/QUEEN $230, KINg/CAL KINg $330

Delphine Euro Sham 26" SQ •DEL-ES $78

Flax Wide Band Bed Skirt •FLSK

TWIN $180, FULL $190, QUEEN $200

KINg $230, CAL KINg $230

2. coordinating sheets & shams Set includes flat and fitted sheets, plus one pillowcase for Twin and two for Full, Queen and King. 300-thread-count 100% cotton sateen. Machine wash. Made in Portugal.

Heather Pebble Sheet Set •HTPB

TWIN $110, FULL $140, QUEEN $170

Mocha Trellis Sheet Set •MTRL

TWIN $130, FULL $180, QUEEN $210,

KINg/CAL KINg $250

Mocha Trellis Standard Sham (Insert sold separately.)

21 x 27" •MTRL-SS $58

3. hayworth shelf Old-Hollywood glamour meets desert moderne in this sleek set of white veneered shelves. The airy lattice design and plentiful storage make it a welcome accent anywhere in the house. 31"W

x 13"D x 71.75"H Shown in White. Also in Black (see website) •xLF01 $1,295 $

4. flokati rug A fabulous way to freshen and warm up a space, our ultra-plush flokati provides luxuri-ous comfort underfoot. Surprisingly versatile, it looks equally at home in the nursery, children’s rooms or more sophisticated grown-up spaces. 50% wool, 50% acrylic. Imported. 3 x 5' •FLK-35 $155, 5 x 7' •FLK-57

$345, 8 x 10' •FLK-810 $545 $

5. curvee shelf table This gracefully curved wood-and-veneer shelf is a great accent to any style of décor. Imported. 20.5"W x 14.5"D x 27.5"H White

•TB-CRV-W $395

6. kuta tin boxes Made of hand-hammered alumi-num in Indonesia, these delicate nesting boxes infuse the room with festive shimmer. They’re great hiding spots for small items and perfect packaging for special gifts. ExTRA-SMALL 5"SQ x 3.5"H, SMALL 6"SQ x 4"H, MEDIUM

7.5"SQ x 6"H, LARgE 9"SQ x 7"H, ExTRA-LARgE 11"SQ x 8"H •NSBx-01 $58 set of 5

7. heather bloom pillow A nod to Americana, this hand-appliqued floral design has a folk art feel. 100% cotton. Machine wash. Imported. 20"SQ •D06-BM3 $88 (See website for more colors.)

{4,6}

{7}

Paint shown in Oatmeal and Hydrangea (see p. 32)

{3}

o r de r fa b r i c swatc h e s 8 6 6 . 5 9 7. 2 7 4 2

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8 6 6 . 5 9 7. 2 7 4 252 8 6 6 . 5 9 7 . 2 7 4 2

starboard sconce 6"H x 5"DIAM •LA-H04A $295/$545 set of 2

oatmeal paint •PAINT-OAT $45/gallon $ , $6/sample

senegalese storage collection in Blue S–L •BxT $68–$148/$290 set of 3

new! parsons decoupage table 16"SQ x 32"H •TB-ACC $395/$755 set of 2

A nod to nautical.

Storage with a twist.

curry buddy pillow 20" SQ •D06-BD4 $88 misty blue herringbone bed blanket TWIN–KINg •BA202 $255–$385

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George0george collection George’s mix of seersucker, mosaic and chambray creates a look that’s familiar, cool and classic. Duvet features unique buffalo-nickel button closures.

George Duvet & Euro Sham •gEO TWIN–FULL/QUEEN $180–$230, EURO $78

Slate/Goldenrod Mosaic Sheet Set •gRMO

TWIN–FULL/QUEEN $110–$170

Goldenrod Color Frame Sham •gOLCF-SS $58

Goldenrod Letter Pillow •gOLLEP $58

serenaandlily.com/george

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54 serenaandlily.com/asher

1. asher collection 2. air/chocolate diamond & chambray/red sheets 3. red letter pillow 4. red color frame sham paint shown in Chocolate (see p. 32)

Asher8

Page 55: Serena & Lily Early Spring 2011

{6}

55

1. asher collection Asher’s bold colors and geometric shapes are sporty and smart. Bands of rich chocolate brown are accented with contrasting pops of red, soft chambray blue and geometric diamond sheets. Duvet is chocolate/white rugby stripe with bright red cotton piping and button closure. 3o0-thread-count 100% cotton sateen. Inserts sold separately (see website). Machine wash. Made in Portugal. Asher Duvet •ASHE

TWIN $150, FULL/QUEEN $180

Asher Euro Sham 26" SQ •ASHE-ES $68

2. coordinating sheets Mix-and-match sheets let you change up the look and play up the bold red accents. Set includes flat and fitted sheets, plus one standard pillowcase for Twin and two for Full and Queen. 300-thread-count 100% cotton sateen. Machine wash. Made in Portugal. Chambray/Red sheet set is imported.

Red Star Sheet Set •RDSTAR

TWIN $110, FULL $140, QUEEN $170

Air/Chocolate Diamond Sheet Set •ACDI

TWIN $110, FULL $140, QUEEN $170

Chambray/Red Sheet Set •CHRD

TWIN $130, FULL $180, QUEEN $210

3. red letter pillow (For more colors, see website.)

14" SQ •REDLEP $58

4. color frame shams A clean, simple design in great contrasting shades. Inserts sold separately. Machine wash. Made in USA of imported fabrics. 21 x 27" Chambray •CHACF-SS, Chocolate •CHOCF-SS

or Red •REDCF-SS $58 (For more colors, see website.)

5. new! palm reader tin sign A colorful find with vintage appeal, this painted tin sign is the kind of quirky art we love for kids’ spaces. Written in Hindi, the text reads “Welcome! Palm Reader Hours of Operation 8am to 4pm.” 13.5"W x 18"H •AR04-R $38

6. classic shelf bin Your kids’ room or home office would not be complete without this perfect storage solution. Shown in Red Star •AB-4 $48 (For more patterns and sizes, see p. 44.)

7. chambray/chocolate cabin quilt The best of the basics, this is the perfect layer of comfort for the bed. 100% cotton with cotton fill, stonewashed for softness. Machine wash. Imported. Also in Slate/Bay Blue, Navy/Clover or Aqua /Army (see website) •Q304

TWIN $180, FULL/QUEEN $220

Euro Sham (Insert sold separately.) 26" SQ

•Q304-ES $68

{4}

{5}

{7}

Air/Chocolate Diamond,Red Star, Chambray/Red

Mix it up! Refresh your bed with layersof color and texture.

o r de r pa i n t s a m p l e s 8 6 6 . 5 9 7 . 2 7 4 2

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1. fisherman’s quilt & euro sham 2. clay ticking sheets 3. goldenrod color frame sham 5. paint shown in Wharf (see p. 32) 7. fillmore bed (see p. 25 , 28) 8. bird’s nest hanging lamp

serenaandlily.com/fishermansquilt

one fish, two fish. Our Fisherman’s Quilt sets the tone for a space that is fresh, rustic and a little bit unexpected. It’s not your ordinary kids’ room...

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57

1. fisherman’s quilt & euro sham Memories of sleeping on porches and salty wood floors are evoked by this well-weathered quilt, dreamed up for boys’ rooms and cozy cabins. Iconic fish shapes are appliquéd in contrasting sea glass colors with blanket stitching. Stonewashed 100% cotton percale gets softer with every wash. Machine wash. Imported.

Fisherman’s Quilt •Q501 TWIN $230, FULL/QUEEN $280

Fisherman’s Euro Sham 26" SQ •Q501-ES $78

2. clay ticking sheet set A classic stripe that gets softer with every wash. 230-thread-count 100% cotton. Set includes flat and fitted sheets, plus one pillowcase for Twin and two for Full and Queen. Mach- ine wash. Made in USA of imported fabrics. •CTST

TWIN $110, FULL $140, QUEEN $170

3. goldenrod color frame sham (For more colors, see website.) 21 x 27" •gOLCF-SS $58

4. leather mirror With its rich leather frame and English bridle details, this unique mirror brings rustic charm to every setting. Imported. 16" DIAM Adjustable 3"W strap •MR-010 $295

5. serena & lily paint Wharf •PAINT-WRF (shown opposite) and Sand •PAINT-SND $45/gallon ($7), $6/sample

6. new! rolling storage crate Made by hand with subtle variations in design, no two are exactly alike. Imported. SMALL 11"W x 20.5"D x 11"H •WBIN-S $88, LARgE 14"W x 24"D x 14"H •WBIN-L $118, set of 2, one of

each size •WBIN $188

7. fillmore bed (For details and fabric options, see p. 25, 28.) •FMB TWIN–CAL KINg $1,450–$2,300 $

8. bird’s nest hanging lamp Sculptural and airy, this stunning centerpiece introduces a natural-istic element to a room. 16.5"H x 16.3"DIAM •LA-H01 $245/$445 set of 2

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Clay Ticking

Paint shown in Wharf and Sand (see p. 32)

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58

sarah bird lamp •LA-T03 $395

shell paint •PAINT-SHL $45/gallon $ , $6/sample

pink letter pillow 14" SQ •PINLEP $58

pink color frame sham 21 x 27" •PINCF-SS $58

(See serenaandlily.com/mixandmatch.)

senegalese storage collection in Pink S–L •BxT $68–$148/$290 set of 3, one of each size

lucky lacquered table in White 20"W x 14.5"D x 31.5"H •TB-ACC05 $325/$595 set of 2

Branch out.

Just right in white.

o r de r fa b r i c swatc h e s 8 6 6 . 5 9 7. 2 7 4 2

Page 59: Serena & Lily Early Spring 2011

Caroline^

caroline collection Breezy and timeless, Caroline is just as comfortable in a white wicker room as in a modern setting. 300-thread-count 100% cotton sateen is sewn into pink-and-green perfection.

Caroline Duvet & Euro Sham •CARO

TWIN–QUEEN $150–$295, EURO $68

Grass Trellis Sheet Set & Standard Sham •TREL

TWIN–CAL KINg $130–$250, STANDARD SHAM $58

Pink Scallop Sheet Set & Standard Sham •PINSC

TWIN–CAL KINg $190–$295, STANDARD SHAM $120

serenaandlily.com/caroline

Caroline^

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let the nesting begin...The nursery has always been our favorite room in the house. It holds so much promise,

so much love and so many opportunities to express your style in a fresh new way. As you check things off your to-do, to-get, to-buy list, don’t forget to sit back

and savor the moment. That’s what it’s really all about.

hayes glider (see website for more options) aleppo inlay table (see p. 39)marlo heirloom boudoir pillow (see website)flokati rug (see p. 39)lotus floor lamp (see website)

Page 61: Serena & Lily Early Spring 2011

new! suede baby mocs in Pink •SLP $38

chicken hooded animal towel •HTW $38

letter pillow in Pink •PINLEP $58

nursery basics in Sprout $68–$115

sausalito moses basket in Sprout/Cloud •SBA $250

take me home gift set in Indigo •TMH $68

aden & anais baby blankets in Blue •SWB $45

prague gypsy tote •TTE01 $175

the giftshop

Our online destination for baby

gifts galore.

serenaandlily.com/baby-gifts

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Page 62: Serena & Lily Early Spring 2011

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1.new! lola collection Inspired by traditional French and Indian motifs, Lola’s look is worldly and sophisticated, yet perfectly sweet. Three-piece crib set includes 100% cotton sateen flat-style bumper, 300-thread-count cotton sateen fitted sheet in shell trellis, and a straight skirt in white brushed canvas with pear green reveal and pink punch trim. Bumper has zip-per closure. Machine wash. Made in USA •3PC-LLA $395

2. new! shell crib sheet One of our favorite patterns, now in delicate shell pink. Works beautifully with large-scale prints, polka dots or crisp white, so you can freshen up your nursery’s look with the simple change of a crib sheet. 300-thread-count 100% cotton sateen. Machine wash. Made in USA •STRL $36

3. presidio glider The sleek, streamlined profile of this compact glider makes it ideal for smaller spaces.The elegant shape looks just as fabulous in the living room as it does in the nursery. Tactile baseball stitch-

ing and a wide contrast band along bottom hem add to its charm. Impeccably crafted with a solid wood frame, swivel glider base, beautifully tailored slipcovers and double-wrapped foam-core cushions. Made in the USA. Shown in White Twill with Sprout band •g-PSDO $995

$ (For details and more fabrics, see website.)

Presidio Slipcover only •PSDO-SLIP $350

4. pink senegalese storage collection Hand made by artisans in Africa, these covered baskets are a fun and textural way to store everything from toys to craft supplies, linens to laundry. Strips of recycled plastic are wrapped around coils of natural fiber to create bold zigzag patterns. Handcrafting ensures that no two are exactly alike. Set includes one of each size. •BxT S–L $68–$148/$290 set of 3

5. new! garden sconce Made entirely by hand, our papier-mâché sconce is hand cut from recycled

tin and then hand painted white, turning simple light-ing into full-on art. Hardwire. 6"W x 12.5"H •LA-H07 $175/$325 set of 2

6. leaf deco frame rug Organic yet symmetri-cal, this deco-inspired design has a rhythmic quality that centers a room. Imported •RggN 5' x 7' $375,

8' x 10' $695 $ (See p. 31 for moe colors.)

7. serena & lily paint Custom made with low VOCs in perfectly coordinating colors. Shown in Punch •PAINT-PUN $45/gallon $ , $6/sample

8. personalized ceramic set Handmade for Serena & Lily by local California artisan Alex Marshall, these unique ceramic pieces make a classic keepsake gift. Microwaveable, dishwasher and oven safe. Made in the USA. Allow up to six weeks for delivery. Shown in Blush. Also in Spring Green or Lapis •CE3F08 $132 set of 3

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Shell Trellis, Lola Collection Detail

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1. new! lola collection 4. pink senegalese storage5. new! garden sconce 6. leaf deco frame rug 7. paint shown in Punch (see p. 32)

63s er e na a ndl i ly.c om / lol a

Lola is the life of the party. Her conversation skills are legendary, and she knows how to spark the energy wherever she goes. She’s the go-to bridesmaid, fashion consultant, prom date and, more than once, first love.

Page 64: Serena & Lily Early Spring 2011

64 s er e na a ndl i ly.c om / l e o

Leo is a free spirit. He’s open to the world and treats every day like a new adventure. His sense of humor is what draws people

to him, but it’s his giant heart that makes them stick around.

1. new! leo collection 2. new! blue kaleidoscope crib sheet 7. paint shown in Sterling 8. senegalese storage collection in Blue

Page 65: Serena & Lily Early Spring 2011

65

1.new! leo collection The inspiration for Leo’s menagerie started with a 1960s ceramic horse we found at a flea market. The resulting collection is quirky and fun, in a freshened-up version of an all-American pal-ette. Three-piece crib set includes 100% cotton sateen bumper with flax linen ties, 300-thread-count cotton sateen fitted sheet in blue kaleidoscope, and a straight skirt with a double-decker trim of flax linen and indigo cotton duck. Bumper has zipper closure. Machine wash. Made in USA of imported fabrics •3PC-LEO $395

2. new! blue kaleidoscope crib sheet Overlapping circles in varying shades of blue mirror the reflections of a kaleidoscope. 300-thread-count 100% cotton sateen. Machine wash. Made in USA of imported fabrics •FABR-153-W $36

3. hayes glider An essential in every nursery, our signature glider is built to last. Featuring a reinforced wood frame, double-wrapped foam-core cushions and a swivel glider base for superior comfort. Shown in White twill with Indigo piping •C-gLIDE-H $1,195 $ (See website for more styles and fabric options.)

4. new! herringbone throw Woven on antique shuttle looms by artisans at a historic mill in Maine, this sumptuous throw is extra-dense and soft. The hand-turned fringe adds to its luxurious feel, while rich color creates just the right pop. 100% cotton. Machine wash. Made in USA. 50 x 70" Shown in Indigo •THR02 $225 (See p. 5 for more colors.)

5. new! woodland lamp Topped with a friendly snail, our white papier-mâché lamp brings a storybook feel to the bedside table. Handmade of recycled materi-als, the base is detailed with tree branches to play up the woodland theme. Includes coordinating white paper shade. 16"DIAM x 33"H •LA-T09 $395

6. new! menagerie bookends Packed with personality, each wild creature is covered in faux leather that’s soft and smooth. Weighted to keep most heavy books in place. $58 each/$54 each for 2 or more

Hippo 4"W x 11"D x 7.25"H •DE-HPPO

Dinosaur 4.5"W x 6"D x 6"H •DE-DINO (see website) Lion 3.5"W x 10.25"D x 7"H •DE-LION (see website) Giraffe 4"W x 10"D x 15"H •DE-gRAF (see website)

7. serena & lily paint Custom made with low VOCs in perfectly coordinating colors. Recommended color for Leo: new! Sterling •PAINT-SRg $45/gallon

$ , $6/sample

8. senegalese storage collection Fun and textural baskets store everything from toys to craft supplies, linens to laundry. African artisans hand weave the bold zigzag patterns from strips of recycled plastic and coils of natural fiber. Each will vary slightly. Shown in Blue. Also in Pink (see website) •BxT S–L $68–

$148/$290 set of 3, one of each size

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{5}{3, 4}

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kate collection A twist on traditional damask, this fresh pink-and-green floral makes Kate a favorite for baby girls. Bumper is sprout damask with pink pique piping and ties and a zippered cover that removes easily for wash-ing. Straight crib skirt is white brushed canvas with pink pique trim and sprout linen peek-a-boo pleats. Fitted crib sheet is 300-thread-count 100% cotton in sprout penny dot. Machine wash. Made in Portugal.

Kate Three-Piece Crib Set •3P-KATE $395

Kate is entertainment. It doesn’t matter what she’s doing; everything is fun to this girl. She sees life as one big treasure hunt and she’s got the map. And darned if she doesn’t already know where her treasure is buried.

s er e na a ndl i ly.c om / k at e

Page 67: Serena & Lily Early Spring 2011

67

DylanThree-Piece Crib Set

•3P-DYL $395

NatashaThree-Piece Crib Set

•3P-SHA $395

LeoThree-Piece Crib Set

•3PC-LEO $395

LolaThree-Piece Crib Set

•3PC-LLA $395

BenThree-Piece Crib Set

•3P-BEN $395

Pick a pattern you love and build a nursery around it. See all 15 collections at serenaandlily.com/baby

the serena & lily

nursery collection

o r de r fa b r i c swatc h e s 8 6 6 . 5 9 7. 2 7 4 2

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8 6 6 . 5 9 7. 2 7 4 268

1. chambray basics crib bumper2. chambray basics crib skirt 3. air/chocolate diamond

fitted crib sheet5. hayes glider 6. chambray border frame rug7. framed meadow friends

artwork

Page 69: Serena & Lily Early Spring 2011

69s er e na a ndl i ly.c om / n u r s e ry b a s i c s

nursery basicsWith just the right amount of color and detail, our versatile white twill

bumpers and skirts make a great foundation. The fun part? Creating a look you love with our wide selection of colorful sheeting patterns.

Add color. Add pattern. Mix it up. Keep it fresh. That’s the beauty of basics.

Chambray PunchSprout White

Crib sheets à la carte

1. basics crib bumper One-piece hand-tufted bumper with contrast piping and ties. 100% cotton twill. Machine wash. Imported. Shown in Chambray. Also in Punch, Sprout or new! White •BUB1 $115

2. basics crib skirt Classic straight skirt with contrast band along bottom. 100% cotton twill. Ma-chine wash. Imported. Shown opposite in Chambray. Also in Punch, Sprout or new! White •CSB1 $68

3. coordinating fitted crib sheets Mix it up to create your dream crib, then swap in new sheets when you’re ready for a fresh look. All crib sheets are 300-thread-count 100% cotton sateen. Machine wash. Made in USA. $36 each, or any 3 for $98

A. Air/Chocolate Diamond •ACDI-SH B. Slate/Goldenrod Mosaic •gRAM-SH

C. new! Blue Kaleidoscope •BLKL-SH

D. Grass Trellis •TREL-SH E. Sprout Star •SPSTAR-SH

F. Spring Green Florentine •MAg-SH

G. new! Shell Trellis •STRL-SH

H. Pink/Mocha Florentine •PCHO-SH I. Aqua/Melon Mosaic •AMMO-SH J. Cloud Bamboo •DYL-SH K. Green/Blue Club Stripe •BgCS-SH L. Sprout Penny Dot •KATE-SH

4. basics diaper changing cover (See website.) 100% cotton twill with contrast piping and chenille top. Fits standard 34"W x 16"D contour changing pad (sold

separately).Machine wash. Imported. Chambray, Punch, Sprout or White •DCB1 $40

Diaper Changing Pad 34"W x 16"D x 4"H •INSERT-DCP $30

5. hayes glider Essential in every nursery, our signature gliders are built to last. Shown in White twill with Flax piping •C-gLIDE-H $1,195 $

6. chambray border frame rug Also available in Blush and Sprout (see p. 30) 5 x 7' •RgCH-57 $299, 8 x 10' •RgCH-810 $599 $

7. framed meadow friends artwork Our meadow friends add a storybook touch to your baby’s nursery. Each 13"W x 15"H •AR03 $78 each/$420 set of 6

A B C D G JE H KF I L

Sold à la carte, starting at

$36

Page 70: Serena & Lily Early Spring 2011

gypsy tote™ The one-bag-holds-all solution for the one-mom-does-all lifestyle, our gorgeous Gypsy Tote was created by (and for) Serena when she couldn’t find the perfect “un”-diaper bag. It’s got a pocket for everything. It hangs perfectly over a stroller handle. It scrunches up to fit inside another bag, with a nylon interior that wipes clean. Crafted from 100% cotton duck canvas with rich leather detailing and disk/button closure for easy access. Imported. 17"W x 22"H Caravan, Prague or Peacock $175 (See website for coordinating accessories.)Gobi Special Price $128

(above) Caravan Collection •TTE04

Prague Collection •TTE01 Gobi Collection •TTE02 Peacock Collection •TTE03

8 6 6 . 5 9 7. 2 7 4 270

Our Gypsy Totes make all your motherhood moments that much more beautiful. Designed by Serena as

the ultimate undiaper bag, it makes the perfect gift for all the new moms in your life...including yourself.

serenaandlily.com/gypsy-tote

show your love...

Page 71: Serena & Lily Early Spring 2011

letter pillows Our charming Letter Pillows are the perfect way to personalize your child’s bed. Available in seven different styles to suit a range of tastes. All have contrast trim and side panel fabric. Insert included. Made in USA of imported fabrics. 14" SQ Chocolate •CHOLEP , Sprout •SPRLEP , Red •REDLEP , Goldenrod •gOLLEP , Lime •LMLEP , Pink •PINLEP or new! Aqua •AQLEP $58

sausalito moses basket™ An innovative remake of the traditional Moses basket inspired by the sail bags used in the bay near our Sausalito design studio. Made of heavyweight cotton duck canvas with nautical detailing, contrast trim and rope handles. Includes canvas basket, mattress, fitted sheet and bumper with twill-tape ties. Ideal for ages 0-4 months. Sheet is 230-thread-count 100% cotton. Available with monogram for $15 extra. •SBA $250 (Additional sheets sold separately, $28. See website.)

Ruby/Sunshine

Sprout/Cloud

Chocolate/Chambray

71s er e na a ndl i ly.c om /g i ft s h o p

Page 72: Serena & Lily Early Spring 2011

Serena & Lily, Inc.10 Liberty Ship Way, Suite 350Sausalito, CA 94965

Order online at s e r e na a n dl i ly. c o m or call us toll-free 866.597.2742

Please recycle this catalog or pass it on to a friend.

key code:

P R S R T STDUS POSTAgE

PA I D Serena & Lily, Inc.

s er e na a ndl i ly.c om

Senegalese Baskets Storage with a colorful twist.

senegalese storage collection in Pink or Blue S–L •BxT $68–$148/$290 set of 3

(For more colors, see website.)