SEO Talk April 1st

7/28/2019 SEO Talk April 1st

1/14

SEO TalkSEO Talk

Personalized Search

By Tweet Category for iPad

Date: 04/02/2013

Analysis of the session 'SEO Talk' created with Tweet Category


2/14

Session SEO Talk

Introduction: Report made with Tweet Category for ipad, an app that sorts tweets in categories. We created several categories depending on the topic. If you want

to create your own reports download today the app from http://www.TweetCategory.com

Statistics

Potential impact

Potential reach

Categories

Category Total

tweets

% Original

Tweets

RT Users

Topic Tweets 97 33 53 44 36

Other 65 22 49 16 15

Replies 51 18 51 0 11

Questions 36 12 30 6 12

Positive 20 7 15 5 8

Links 15 5 11 4 8

Pictures 5 2 2 3 3

Checkins 1 0 1 0 1

Charts

num.

tweets

time

5

11:4931 mar

0

17:32

0

23:15

0

04:581 apr

3

10:42

20

16:25

259

22:08

0

03:522 apr

2

09:35

num.

users

num.

followers

11

0-50

1

50-100

6

100-150

3

150-200

3

200-250

1

250-300

0

300-400

0

400-500

5

500-750

2

750-1000

1

1000-1500

11

1500-5000

2

5000-10000

2

>10000

num.

tweets

per user

num. users

241

72

23

24

15

12>5

Most Active Users

tweets

followers

tweets

followers

tweets

followers

tweets

followers

tweets

followers

tweets

followers

tweets

followers



3/14

Topic Tweets

Other

Topic Tweets

Other

Topic Tweets

Other

Topic Tweets

Replies

Topic Tweets

Other

Charts

Category Total

tweets

% Original

Tweets

RT Users Impressions Potential Reach Tweets/

User

Followers/

User

Topic Tweets 97 33 53 44 36 176.699 27.081 2,7 752Other 65 22 49 16 15 141.992 21.377 4,3 1.425

Replies 51 18 51 0 11 92.551 18.101 4,6 1.645

Questions 36 12 30 6 12 106.012 41.241 3,0 3.436

Positive 20 7 15 5 8 49.037 12.567 2,5 1.570

Links 15 5 11 4 8 28.493 18.046 1,9 2.255

Pictures 5 2 2 3 3 61.322 56.627 1,7 18.875

Checkins 1 0 1 0 1 6.332 6.332 1,0 6.332



4/14

6,9 6,0 13.801

MalharBarai

80tweets

jaydipparikh

50tweets

ganeshjacharya

19tweets

tweets

tweets

1300SEONOW

51.932followers

fenixru

22.283followers

jaydipparikh

6.332followers

followers

followers

jaydipparikh

316.600impressions

MalharBarai

126.000impressions

1300SEONOW

51.932impressions

impressions

impressions

jaydipparikh

7num. categories

MalharBarai

6num. categories

DiimIndia

4num. categories

num. categories

num. categories

dgopinath1996

9num. of RTs

jaydipparikh

8num. of RTs

DiimIndia

5num. of RTs

num. of RTs

num. of RTs

MalharBarai

77original tweets

jaydipparikh

42original tweets

ganeshjacharya

17original tweets

original tweets

original tweets

2546

5

Very low

0 to 10

followers

6

Low

10 to 50

followers

10

Medium-low

50 to 200

followers

4

Medium

200 to 500

followers

7

Medium-high

500 to 1000

followers

12

High

1000 to 5000

followers

4

Very high

>5000

followers



5/14Analysis of the session 'SEO Talk' created with Tweet Category

MalharBarai

80

jaydipparikh

50

ganeshjacharya19

Thepriyalparikh

13

dgopinath1996

11

nishantttc

10

DiimIndia

9

MeOnPlus

9

TejSolPro

9

nigeltechfreak

9

axymak

7

letsnurture

7

Hirendream

5

CSharpDFlat

4

CaseyCummins11

4

ShashankHosa

3

dipalit

3

NeerajT4

2

impulse_OS

2

manishwebmaster

2

seo88888

2

seotweetz

2

sureshpeterss

2

vanya_only

2

1300SEONOW

1

LocoBrasil1

1

PimpValey

1

RinkyRuchi1

SebanMWC

1

SelenatorHere92

1

ShankerBakshi

1

VipBridal1

1

YunusYILDIZ10

1

_teambitches

1

amithpanchal

1

asad00022

1

edsong6

1

ella2513

1

fenixru

1

importubb

1

jannatrahaman

1

kashyaplakkad

1

keaksaraan

1

kulwantnagi

1

omda22100

1

realjunction

1

sa00781

1

sandjup

1



@jaydipparikhJaydip Parikh

Can we use #SEOTalk for generating best April Fool prank in last 15

min. LEt's be personalised ;)

Cat.: Topic Tweets @jaydipparikhJaydip Parikh

Facebook Graph search is best example of Personalise search.

#SEOTalk ... Suggest any other...

Cat.: Topic Tweets


If you search for Hotels at Dubai and then Coffee shop search engine

might suggest Coffee shop from Dubai #SEOTalk

Cat.: Topic Tweets @nigeltechfreakNigel Quadros

#SEOTalk : Your content needs to be more than spammy attempts to

rank a page for targeted terms.

Cat.: Topic Tweets


Google Suggested results should not ingnore while choosing

Keywords. #SEOTalk

Cat.: Topic Tweets @MalharBaraiMalhar Barai

@nigeltechfreak Never a problem, looking forward to interact beyond

too #SEOTalk

Cat.: Replies

@MalharBaraiMalhar Barai

@tweetcategory Thanks!! Will look forward to have a peek at the

#SEOTalk report :) @jaydipparikh

Cat.: Replies @MalharBaraiMalhar Barai

@nishantttc Thanks to you all!! #SEOTalk

Cat.: Replies

@ganeshjacharyaGanesh J. Acharya

Did you all check Google nose? #SEOTalk

Cat.: Questions @MalharBaraiMalhar Barai

.@JaydipParikh By personalized search, are we going towards more

Social SEO? #SEOTalk

Cat.: Questions

@MalharBarai

Malhar Barai

.@JaydipParikh How can we improve personalization? #SEOTalk

Cat.: Questions @nishantttc

Nishant Patil

great talk :-) "@MalharBarai: Thank you all for those amazing convos,

look forward to your participation next week #SEOTalk"

Cat.: Positive


Thank you all for those amazing convos, look forward to your

participation next week #SEOTalk

Cat.: Positive @nigeltechfreakNigel Quadros

#SEOTalk : In full swing ....#Chat is really going good...

Cat.: Positive

@letsnurtureletsnurture

#seotalk Yahoo might redirect all visitors google to give them betterresults #aprilfool

Cat.: Other @nishantttcNishant Patil

knowledge is everything "@MalharBarai: @ganeshjacharya Nope, weare not here for war. It will always be knowledge sharing :) #SEOTalk"

Cat.: Other




April first makes me double check today's conversations ... ha ha

#SEOTalk

Cat.: Other


8/14

Annexes



Category

Topic TweetsTweets about the Topic

53 36 44 27.081 176.699 1,5tweets users retweets potential reach potential

impact

tweets / user

Most Active

Users

1. jaydipparikh2.MalharBarai

3.nigeltechfreak4.Thepriyalparikh5.ganeshjacharya

Tweets from this category


Tonight my friend and co-host @JaydipParikh will be sharing

knowledge on "How personalized search results effect SEO"

#SEOTalk


Hope u know that Personalized search refers to search experiences

that are tailored specifically to an individual's interests. #SEOTalk

@nigeltechfreakNigel Quadros

#SEOTalk : Personalization usage data and user data give marketers

deep insights into their users' interests and actions.


Do be aware search suggest is also affected directly by

personalization types of results.#SEOTalk


#SEOTalk : Google and Bing are becoming smarter at corralling SEOs

into todays search model.


If you used to search for Cappuccino, Mocha etc &when u search

for JAVA, Google will show Coffee thing first not Tech results

#SEOTalk


So true! RT @jaydipparikh: @MalharBarai Personallise will be future

of SEO now Marketer need to think before doing SEO #SEOTalk

@Thepriyalparikhpriyal parikh

Agree RT @jaydipparikh: @MalharBarai Personallise will be future of

SEO now Marketer need to think before doing SEO #SEOTalk

@HirendreamHiren vaghela

integrate Google+ publisher page in your site for better personlized

search.. #SEOTalk


After Shah Rukh Khan trending topic now Punjab Police is trending. Is

it personalised search result by Twitter ;) #SEOTalk

@impulse_OSimpulseoutsourcing

+1 RT @Hirendream: integrate Google+ publisher page in your site for

better personlized search.. #SEOTalk


Personallisation can be by various way Search History, Location, Your

Connections, etc #SEOTalk


Agree RT @jaydipparikh: Personallisation can be by various way

Search History, Location, Your Connections, etc #SEOTalk


Even Social Platforms RT @jaydipparikh: Personallisation can be by

various way Search History, Location, Your Connections, etc

#SEOTalk


Google Instant itself filter the data too... #SEOTalk


Agree RT @jaydipparikh Personallisation can be by various way

Search History, Location, Your Connections, etc #SEOTalk




Again Personal result RT @ganeshjacharya: April first makes me

double check today's conversations ... ha ha #SEOTalk


Google Suggested results should not ingnore while choosing

Keywords. #SEOTalk


#SEOTalk : Your content needs to be more than spammy attempts to

rank a page for targeted terms.


Thanks for tip :) RT @jaydipparikh: Google Suggested results should

not ingnore while choosing Keywords. #SEOTalk


#SEOTalk : Build a brand, generate a following, and do this with fresh

and relevant content. Your users will like it and so will their...


If you search for Hotels at Dubai and then Coffee shop search engine

might suggest Coffee shop from Dubai #SEOTalk


.@JaydipParikh Which means that going forward search engines will

consider Social Signals as one of the key element for results

#SEOTalk


#SEOTalk SEOs are being asked to continue 2 do what v should hv

been doing ovr d lst few years.


Facebook Graph search is best example of Personalise search.

#SEOTalk ... Suggest any other...


Indeed! It would be marketer paradise RT @jaydipparikh: Facebook

Graph search is best example of Personalise search. Suggest other

#SEOTalk


Perfect one RT @jaydipparikh: Facebook Graph search is best

example of Personalise search. #SEOTalk ... Suggest any other...


may be RT @jaydipparikh: @MalharBarai just in case BING and

Facebook join hands #SEOTalk

@ShankerBakshiShanker Bakshi

#SEOTalk tell me how bad broken links are from the POV of SEO, am

having a very old blog and have bundles of them...


It does show search results from Bing RT @jaydipparikh:

@MalharBarai just in case BING and Facebook join hands #SEOTalk

@NeerajT4Neeraj Thakur

We might get our Visas directly on our Facebook profiles in future..

#SEOTalk #SocialFuture


#SEOTalk : Intense moments are felt when #SEO is portrayed on the

#Web.#

@ganeshjacharya

Ganesh J. Acharya

Google is very well set... but I do remember Altavista as well

@MalharBarai just in case BING #SEOTalk

@jaydipparikh

Jaydip Parikh

It may broke your blog. Try to fix it. RT @ShankerBakshi: #SEOTalk

tell me how bad broken links are from the POV of SEO, am having old

blog


Profound :) RT @NeerajT4: We might get our Visas directly on our

Facebook profiles in future.. #SocialFuture #SEOTalk


:) RT @MalharBarai: Profound :) RT @NeerajT4: We might get our

Visas directly on our Facebook profiles in future.. #SocialFuture

#SEOTalk




Can we use #SEOTalk for generating best April Fool prank in last 15

min. LEt's be personalised ;)

@nishantttcNishant Patil

leading SEs provide advanced search for personalized search but

people hardly use it... #SEOTalk


it is a cat and mouse race... the better will win.. for now no danger to

google @MalharBarai Lycos too #SEOTalk

@nishantttcNishant Patil

I mostly use keywords for search for better results & I succeeded

"@ganeshjacharya: @nishantttc "but people hardly use it" I agree

#SEOTalk"


#seotalk Facebook will now allow google to crawl user data #aprilfool

@MeOnPlusMeOnPlus

Hahahahah RT @letsnurture: #seotalk Facebook will now allow

google to crawl user data #aprilfool

@TejSolProTej SolPro



@DiimIndiaSEO Training (DIIM)






@MeOnPlusMeOnPlus

+1 RT @ketanraval: @jaydipparikh #seotalk Bing search share is now

bigger than #google #aprilfool

@TejSolProTej SolPro



@DiimIndiaSEO Training (DIIM)







LoL!! RT @TejSolPro: +1 RT @ketanraval: @jaydipparikh #seotalk

Bing search share is now bigger than #google #aprilfool #SEOTalk


"How personalized search results will effect on SEO" it affects badly

thats y google has "not provided" in analytics #seotalk


Personlized search results is like a reference.. like If my friend claims

thats a good company.. I must go with that company #seotalk

@letsnurture

letsnurture

#seotalk google is going to undo all penguin updates from tonight ...

#aprilfool


12/14

Glossary



Page 1: General Overview: This page shows at a glance the evolution and the global statistics of the session.

Statistics

Number of Tweets: Total number of Tweets sent during the session, RTs and replies included. It is shown below, a

breakdown of the types of tweets: original tweets (those containing text only) tweets with links, retweets, conversations

(tweets as part of a conversation between several users), check-ins and photos.

- Number of users: Total number of users who participated in the session using the given hashtag. It also includes userswho only sent RTs.

- Potential Impact: Number of impressions of the hashtag, which is the number of times that people could have seen the

hashtag. This is important because it tells you how many times it has been possible to visualize the hashtag. This number is

calculated by multiplying the number of followers of each user by the number of number of Tweets and adding those results.

Example: If a user sends 2 tweets and he has 100 followers, the number of impressions generated by the users would be

200. If another user sends 3 tweets and he has 50 followers, the number of impressions generated by this person would be

150 which would make a total of 350 impressions of the session.

- Potential Reach: Number of users who have been unable to see the hashtag and could have been impacted by the

hashtag. This number is calculated by adding all the followers of each user who participated in the session. Using the

previous example, if the session had 2 users, one with 100 followers and the other one with 50, the reach will be 150

followers, regardless of the number of tweets sent. IMPORTANT: both the impact and reach are 'potential' because not

everyone may have seen the hashtag and users can have other users in common.

- Average number of Tweets per user: this number is the average of Tweets sent per each user. This number is calculated

by dividing the number of tweets between the number of users who have participated. RTs included.

- Average followers per user: the average number of followers that users of the session have. This figure indicates how

influential are the participants in our session. Given that the average number of followers that a Twitter user has is about

250, you can calculate if participants in your session exceed that average. This number is calculated by dividing the sum of

followers by the number of users who have participated.

- Difference between Total Tweets and Tweets: The Total Tweets include RTs, links, replies, links and 'Tweets'.

'Tweets' are the ones containing only text.

ChaRTs

There are different types of graphs in the report Tweet Category:

Temporal Evolution: shows the time evolution of the tweets sent by users. Tweet Category takes the first and last tweet

and draws the timeline of the session. Thanks to this chart you will be able to identify the moment people tweeted the most

or the least.

Influence of Users: shows the influence of the users who participated in the session. On the vertical axis you will find the

total number of users and on the horizontal one, the number of followers of those users. As we move to the right part of the

graph you will see the users who have a greater number of followers and therefore influence. The higher the columns on the

right, the higher influence of your users.

User activity: shows the number of tweets sent by users. The vertical axis shows the number of tweets sent and the

horizontal one the number of users who have participated.

Page 2: Statistics of the categories: on this page you will find the detailed statistics for each category.

Rankings of categories:

This ranking shows which categories have reached the top 5 according to several statistics. It is interesting to note that

although a category may have a greater number of tweets that another one, it could have a minor number of impressions

(lower impact). The rankings show the categories with the highest reach, impact, number of users, number of tweets and

number of RTs.


14/14

ChaRTs:

Impact by category: This graph shows which category has the highest number of impressions and therefore the highest

impact.

Tweets by category Chart: This chart shows which category has the highest number of total tweets.

Users by category Chart: This chart shows which category has the highest number of users.

Table of categories:

This table shows detailed statistics for each category; these statistics are the same variables as the global statistics of the

session but applied to each of the category. Thus you can see which category gets more impact, more users, and so on. It is

worth taking a second to consider this table as very interesting conclusions can be obtained from it.

Page 3: User Rankings

Tweet Category offers different kinds of user rankings:

Most active users: the ones who tweeted the most using the hashtag. RTs included.

Most popular users: the ones who have the highest number of followers in the session.

Users with the highest impact: the ones who generated the highest number of impressions.

Most participative users: the ones who participated in more categories.

Most retweeter users: the ones who sent the highest number of RTs.

Most original users: the ones who sent the highest number of original tweets (No RTs).

SEO Talk April 1st

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