SEO, SEO ·° …¾‚µ»¸

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  • 1. SEO

2. http://optimization.bgseo&sem http://vorobyov.info/blog/ seo&sem http://webmasterbg.orggvv http://searchengines.bgSEO 2 http://twitter.com/genata :2,5 Optimization.bg ApartmentsBulgaria.com 3. 4. SEO Search Engine Optimization 5. Onpage SEO Offpage SEO 6. Google.bg - 7. 8. : 64% Google 30% Bing+Yahoo 9. : ~ 90% Google 10. : 65% 22% Google 7% Mail.ru 1% Rambler 11. 12. : , Google SERP (SE result page) DMOZ , Google Directory Onpage SEO Ofpage SEO (, google place) Anchor , // 13. 14.

  • SERP

15. 16. Onpage 17. Onpage 18. Offpage 19. Google Local SERP 20. Keyword Research 21.

  • SERP

22. 23. 24. 25. 26. 10 Onpage- 27. : Url- (related) ( 3-4 ) 28. ( Title) title- : - *** 29. 70 30. onpage 31.

  • :

32. 33. 2. . ! 3 , , , ... 34. 2. 35. 2.

  • - meta description

36. 37. 38. DMOZ

  • - Google dmoz .

39. Onpage 40. alt title -html : 41. : - : , , , ... 42.

  • , , .

43. IV. onpage : , , , 44. IV. onpage

  • Google ? :

45. 46. : 47. DMOZ 48. Google Place 49. - 50. IV. onpage

  • Flash- Excel, Word, pdf- ,

51. , . 52. V. Ofpage 53. V. Ofpage

  • :

54. 55. 56. - - 57. V. Ofpage

  • :

58. booking : booking.com 59. - : TripAdvisor ... 60. 61. 62. ( ) 63. V. Ofpage

  • :
  • Facebook

64. Twitter 65. V. Ofpage

  • :
  • - ,

66. , , . 67. VI. Google Local SERP 68. 69. +7 70. SERP : 11 7 Google Place 10 = 28 71. (heatmap): + 2010 72. 73. 1 + 74. 75. Google Places http://www.google.com/places/ 76. http://maps.google.com/maps/place ?... / ( 10) ( 5) 77. Google Place

  • :
  • 78. Google Place

Google Place 79. http://slides.bg/540/ 80. VII.

  • Google:
    • https://adwords.google.com/select/KeywordToolExternal
    • ,
  • 81. : []

82. 83. VII. : http://wordstat.yandex.ru/ 84. VIII.

  • Google
    • Site:hoteldomain.com

http://www.opensiteexplorer.org/ 85. Google Trends - http://www.google.com/trends 86. Google Insights for Search - , http://www.google.com/insights/search/ 87. Googlehttps://adwords.google.com/select/KeywordToolExternal 88. : http://wordstat.yandex.ru/ 89. ? 90. : http://optimization.bg/ [email_address]