SenCord GeoInfo AB presents

TURGISTURGISvisiting guide in every phasevisiting guide in every phase

TURGISTURGIS Our researchOur research

How do you choose the tourist object after your own choice of How do you choose the tourist object after your own choice of destination? How do you choose today?:destination? How do you choose today?:

1.1. InternetInternet

2.2. Tourist Information Center/Travel AgencyTourist Information Center/Travel Agency

3.3. Family/FriendsFamily/Friends

4.4. Travel journalsTravel journals

5.5. Travel booksTravel books

What do you appreciate most when you do the search?:What do you appreciate most when you do the search?:

1.1. Common informationCommon information

2.2. Price Price

3.3. Specific information related to an object Specific information related to an object

4.4. PicturesPictures

5.5. MapsMaps

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TURGISTURGIS

What makes What makes TURGISTURGIS so useful? so useful? Well, Well, TURGISTURGIS:: Is built on modern GIS-technicsIs built on modern GIS-technics Have the objects positioned on digital mapsHave the objects positioned on digital maps Can use a link to the home page of a companyCan use a link to the home page of a company Is prepared for alternative useIs prepared for alternative use Has a compatibel data baseHas a compatibel data base Has a well developed program Has a well developed program Is focused on rural and coastal areasIs focused on rural and coastal areas Can give new Can give new possibilities to visualizepossibilities to visualize by stand by stand

alone computers or via Internet connectionalone computers or via Internet connection

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TURGISTURGIS Demonstration of the approachDemonstration of the approach

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Chosen areas – a first step

2004 Test2005 Agora

2005/6

2005/6 2006-2007

2006-2008

2007

2006

TURGISTURGIS

The goal will be reached by following the mentioned tracs of ideas single or The goal will be reached by following the mentioned tracs of ideas single or in combination to establish contact with the market and then be able to start in combination to establish contact with the market and then be able to start operations as followsoperations as follows

Direct to marketDirect to market Indirect to market via EU-projectsIndirect to market via EU-projects Test stations – Stand Alone computersTest stations – Stand Alone computers Cooperation with universities in projects – open ”practical placement” for Cooperation with universities in projects – open ”practical placement” for

Swedish and foreign studentsSwedish and foreign studentsWith focus onWith focus on Tourism/VisitorsTourism/Visitors Related to rural areas – coastal areasRelated to rural areas – coastal areas

islandsislandsspecial areas – Historical places, World special areas – Historical places, World

heritage, heritage, Glass factory areas are Glass factory areas are such such examples examples

Users – MunicipalitiesUsers – Municipalities County administrationCounty administration Tourism organisations - touristsTourism organisations - tourists

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TURGISTURGIS

The goal is to provide a tool based on GIS which via different forms of The goal is to provide a tool based on GIS which via different forms of transmission can make it easier for the transmission can make it easier for the tourism industry tourism industry to:to:

Be used in Be used in destination planningdestination planning (incl. Links to other public planing) (incl. Links to other public planing)

Be used in Be used in destination developmentdestination development

Be used in Be used in marketingmarketing

Easily provide the tourists with Easily provide the tourists with informationinformation

Visually exemplify Visually exemplify the supply in the area and stimulate more visitsthe supply in the area and stimulate more visits

Provide Provide actual informationactual information

Provide Provide route descriptionsroute descriptions

Make it possible to use Make it possible to use GPSGPS and other modern technics and other modern technics

Or in other words give the tourists Or in other words give the tourists extended serviceextended service

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TURGISTURGIS

The goal is to provide a tool based on GIS which via different form for The goal is to provide a tool based on GIS which via different form for transmission can make it easier for the transmission can make it easier for the tourism companies tourism companies to:to:

exhibitexhibit the supply and the supply and stimulatestimulate to extended visits to extended visits

meet the extended meet the extended need of informationneed of information and increase the level of and increase the level of serviceservice

Speed up the Speed up the update and change of informationupdate and change of information by using new modern technics by using new modern technics

minimize minimize the marketing coststhe marketing costs

route deecriptions route deecriptions to companiesto companies

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TURGISTURGIS

The goal is to provide a tool based on GIS which via different forms of The goal is to provide a tool based on GIS which via different forms of transmission can make it easier for the transmission can make it easier for the tourist tourist to:to:

visually describe visually describe the supply in the area and the supply in the area and stimulatestimulate more visits more visits

easily have easily have the need of informationthe need of information fulfilled fulfilled

have have actual informationactual information aboutabout

object with an object with an www-addresswww-address

manage the manage the reservation/bookingreservation/booking for participating companies in the for participating companies in the tourism tourism organisationorganisation

dayly dayly weather forecastweather forecast

dayly dayly information about algaeinformation about algae

have have extended servicesextended services

Have Have route descriptionsroute descriptions

have extended possibilities to use have extended possibilities to use GPSGPS and other and other modern technicsmodern technics

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TURGIS-alternativeTURGIS-alternative

Stand alone computers with GIS maps installedStand alone computers with GIS maps installed GIS transmitting via InterNet to stand alone GIS transmitting via InterNet to stand alone

computerscomputers GIS transmission via InterNet to cell phones (in the GIS transmission via InterNet to cell phones (in the

future)future) GIS transmission via InterNet via cell phone to GIS transmission via InterNet via cell phone to

navigation system (in the future)navigation system (in the future) CD-disc or Compact Flash cardCD-disc or Compact Flash card available to buy including yearly updateavailable to buy including yearly update

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