Sellers Guide

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Wade Rowan Sellers Guide

Transcript of Sellers Guide

  • Sellers Guide

  • Prudential Real estate of the Rockies was started in 1996 by David Binkowski. His goal was to provide the best service in the real estate industry. PRER continues to be locally owned and operated out of Denver by David and his wife Aggie. Together, their 33 years of combined experience continues to build a unique company that offers their clients and associates the best service available.

    PRER chooses to grow selectively. We surround ourselves with quality, service minded Realtors of all levels who work toward being the best in their field. Through hard work, we hope to make you a customer for life. From aggressive record breaking marketing plans, to innovative negotiating techniques, we offer a wide variety of services which gives us our unique competitive edge.

    Some of the unique services we provide are:

    Top of the line technology Including electronic contracts and iPhone apps.

    Eco-Friendly Company We pride ourselves by being a paper-free company, we recycle all that we can and stay actively involved in the community.

    Free Moving Truck Rental When you buy or sell a home with me, you may use the Real Estate of the Rockies moving truck free for one day, up to 200 miles. Some restrictions apply.

    What stands behind us...

    Brand Power It is essential in todays market to work with a brand you know and trust. The Prudential name and Rock logo are among the most widely recognized brands in the United States. The Prudential name dates back to 1875 and stands for strength, integrity and trust. Prudential Financial serves approximately 50 million individual and institutional customers. Distinction for Customer Satisfaction Consumers ranked Prudential Real Estate Highest Overall Satisfaction for Home Sellers Among National Full Service Real Estate Firms in J.D. Power and Associates 2010 Home Buyer/Seller Study.

    Prudential Real Estate has the highest average sales price among top competitors as reported in 2010 Real trends 500.

    Locally Owned and Operated Since 1996

  • Why you should work with a Realtor

    Finding and buying a home typically includes many of the following elements. I will be your resource guide every step of the way.

    Not all real estate practitioners are REALTORS. The term REALTOR is a registered trademark that identifies a real estate professional who is a member of the NATIONAL ASSOCIATION of REALTORS and subscribes to its strict Code of Ethics. Here are nine reasons why it pays to work with a REALTOR.

    1. Youll have an expert to guide you through the process. Buying or selling a home usually requires disclosure forms, inspection reports, mortgage documents, insurance policies, deeds, and multi-page settlement statements. A knowledgeable expert will help you prepare the best deal, and avoid delays or costly mistakes.

    2. Get objective information and opinions. REALTORS can provide local community information on utilities, zoning, schools, and more. Theyll also be able to provide objective information about each property. A professional will be able to help you answer these two important questions: Will the property provide the environment I want for a home or investment? Second, will the property have resale value when I am ready to sell?

    3. Find the best property out there. Sometimes the property you are seeking is available but not actively advertised in the market, and it will take some investigation by your REALTOR to find all available properties.

    4. Benefit from their negotiating experience. There are many negotiating factors, including but not limited to price, financing, terms, date of possession, and inclusion or exclusion of repairs, furnishings, or equipment. In addition, the purchase agreement should provide a period of time for you to complete appropriate inspections and investigations of the property before you are bound to complete the purchase. Your agent can advise you as to which investigations and inspections are recommended or required.

    5. Property marketing power. Real estate doesnt sell due to advertising alone. In fact, a large share of real estate sales comes as the result of a practitioners contacts through previous clients, referrals, friends, and

    family. When a property is marketed with the help of a REALTOR, you do not have to allow strangers into your

    home. Your REALTOR will generally prescreen and accompany qualified prospects through your property.

    6. Real estate has its own language. If you dont know a CMA from a PUD, you can understand why its important to work with a professional who is immersed in the industry and knows the real estate language.

    7. REALTORS have done it before. Most people buy and sell only a few homes in a lifetime, usually with quite a few years in between each purchase. And even if youve done it before, laws and regulations change. REALTORS, on the other hand, handle hundreds of real estate transactions over the course of their career. Having an expert on your side is critical.

    8. Buying and selling is emotional. A home often symbolizes family, rest, and security its not just four walls and a roof. Because of this, home buying and selling can be an emotional undertaking. And for most people, a home is the biggest purchase theyll ever make. Having a concerned, but objective, third party helps you stay focused on both the emotional and financial issues most important to you.

    9. Ethical treatment. Every member of the NATIONAL ASSOCIATION of REALTORS makes a commitment to adhere to a strict Code of Ethics, which is based on professionalism and protection of the public. As a customer of a REALTOR, you can expect honest and ethical treatment in all transaction-related matters. It is mandatory for REALTORS to take the Code of Ethics orientation and they are also required to complete a refresher course every four years.

  • A house that sparkles on the surface will sell faster than its shabby neighbor, even though both are structurally well-maintained. From experience, REALTORS also know that a well-polished house appeals to more buyers and will sell faster and for a higher price. Additionally, buyers feel more comfortable purchasing a well-cared for home because if what they can see is maintained, what they cant see has probably also been maintained.

    In readying your house for sale, consider: How much should you spend Exterior and curb appeal Preparing the interior

    Always look at your home from the buyers point of view. Be objective and be honest.

    In preparing your home for the market, spend as little money as possible. Buyers will be impressed by a brand new roof, but they arent likely to give you enough extra money to pay for it. There is a big difference between making minor and inexpensive polishes and touch-ups to your house, such as putting new knobs on cabinets and a fresh coat of neutral paint in the living room, and doing extensive and costly renovations, like installing a new kitchen. Your REALTOR is familiar with buyers expectations in your neighborhood, and can advise you specifically on what improvements need to be made. Dont hesitate to ask for advice.

    When preparing to put your home up for sale, your first concern is the homes exterior. If the outside, or curb appeal looks good, people will more than likely want to see whats on the inside.

    Enhance Your Homes Exterior and Curb Appeal:

    Keep the lawn edged, cut and watered regularly.

    Trim hedges, weed lawns, flower beds, and prune trees

    Check the foundation, steps, walkways, walls and patios for cracks and crumbling.

    Inspect doors and windows for peeling paint.

    Clean and align gutters.

    Inspect and clean the chimney.

    Repair and replace loose or damaged roof shingles.

    Repair and repaint loose siding and caulking.

    In winter keep walks neatly cleared of snow and ice.

    In spring and summer, consider adding a few showy annuals, perhaps in pots, near your front entrance.

    Re-seal an asphalt driveway.

    Keep your garage door closed.

    Store RVs or old and beaten up cars elsewhere while the house is on the market.

    Apply a fresh coat of paint to the front door.

    Getting Your Home Ready

    Before you put your home on the market, there are some things you can do to differentiate your house among the competitors.

  • Enhance Your Homes Interior:

    Of all the rooms inside your home, pay special attention to the kitchen and bathrooms. They should look as modern, bright and fresh as possible. It is essential for them to be clean and odor free.

    Repair dripping faucets and shower heads. A call to a plumber is a wise investment.

    Buy new towels for the bathroom, to be brought out when prospective buyers are on the way.

    Spruce up a kitchen in need of more major remodeling by investing in new cabinet knobs, new curtains, or a coat of neutral paint.

    Replace broken or cracked windowpanes, moldings, and other woodwork. Inspect and repair the plumbing, heating, cooling, and alarm systems.

    Give every room in the house a thorough cleaning, as well as removing all clutter. This alone will make your house appear bigger and brighter. Dont use your garage, attic, or basement to store these extra things. These areas need to have the impression of space. Some homeowners with crowded rooms have actually rented storage garages and moved half their furniture out, creating a sleeker, more spacious look.

    Hire a professional cleaning service, once every few weeks while the house is on the market. This may be a good investment for owners who are busy elsewhere.

    Remove less frequently used, even daily used items

    from kitchen counters, closets, dressers, and