“sell-out cruising events: mastering the sailboat sunflower”

IntrosIntros

• Kevin Wensley, Director of OperationsKevin Wensley, Director of Operations• Who is Offshore Sailing SchoolWho is Offshore Sailing School• What is the Offshore Cruising ClubWhat is the Offshore Cruising Club• How the cruising club worksHow the cruising club works• Why it is successfulWhy it is successful• Q&AQ&A

Who We AreWho We Are

•America’s #1 Sailing School®America’s #1 Sailing School®

•Celebrating 50 years of teaching over Celebrating 50 years of teaching over 130,000 students to sail or sail better130,000 students to sail or sail better

•Eight locationsEight locations

•THE innovators in sailing educationTHE innovators in sailing education

•Founded by Steve & Doris ColgateFounded by Steve & Doris Colgate

Ranked #1* in curricula and instructor Ranked #1* in curricula and instructor qualityquality **Practical Sailor Magazine Practical Sailor Magazine

US Sailing Award for Leadership and US Sailing Award for Leadership and Excellence in Sailing EducationExcellence in Sailing Education

Doris ColgateCEO and President

At The Helm

Steve ColgateFounder and Chairman

Promote the Sailing LifestylePromote the Sailing Lifestyle

RacingRacingCruisingCruising

• Started 1972• Mooring 1969 –Charlie Cary• Exclusively for Offshore graduates• At least 2 cruises a year• Lead by an Offshore Sailing School instructor• For many years Steve and Doris

Offshore Cruising Club 1972-2014

2014Lake Superior

Thailand

2013 S-T-R-E-T-C-H Expedition 

Celebrity / Co Promotion Team Building / Leadership

• Provide a new high impact Provide a new high impact experience.experience.

• Install an element of complex Install an element of complex competition in a dynamic competition in a dynamic environment.environment.

• Personal development and Personal development and growth.growth.

New Experience

Competition

Learning and Growth

2013 S-T-R-E-T-C-H Expedition 

• Fun and user friendly• No physical or gender limitations

•Choosing a Destination - Australia to West Coast Florida•Boats – accommodations and speed•Planning ahead – Online about a year out•Continuous promotion – Every grad, news letters, eblasts•Manage expectation. Cruise brochure spells it out•Word of mouth people need to have a good time get feed back•Cruise leader - Guidelines

Things we have learned that make Offshore flotilla cruises successful

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Cruise Leader Guide Lines

Cruise Leader

“The problem isn't the problem, the problem is your attitude with the problem”.Capt Jack Sparrow