Self ethnography MRIA's NET GAIN 8.0 - The Sound Research
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SELF- ETHNOGRAPHY from PUSH PULL to CAROLINE FLETCHER THE SOUND RESEARCH JANUARY 2014 [email protected]
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Caroline Fletcher, head of our Toronto office recently gave a presentation on self-ethnography and how that can be used for really impactful qualitative research at MRIA's NET GAIN 8.0 conference. It was a fantastic presentation, not a dry eye in the house. A summary of the presentation is here and the video is available for viewing.
Transcript of Self ethnography MRIA's NET GAIN 8.0 - The Sound Research
VANCOUVER
LONDON
TORONTO
NEW YORKCHICAGO NEW YORK
INTERNATIONAL REACHBOUTIQUE APPROACH
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THE SOUND RESEARCH
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SMART AS F*CK NEVER BORING&
‣ EMOTIONAL ENGAGEMENT
‣ LONG-LIFE EXPECTANCY
‣ EFFICIENT
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THE PAST... LET’S FACE IT, THE PRESENT
&
‣CONTEXT
‣FIRST HAND EXPERIENCE
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TELL SHOW&
‣GENUINE BEHAVIOUR‣CREATIVE EXPRESSION‣COST EFFECTIVE‣ PRE/POST TASKS
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PUTTING it INTO ACTION
it
‣ PRIVATE MOMENTS‣ PAIN POINTS‣ CULTURAL BARRIERS‣ CATHARSIS
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The Sound Travel
THE SOUND WAVE
‣ LIVE EVIDENCE
‣ DOCUMENT JOURNEYS
‣ CO-DISCOVERY
‣ NETWORK
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IT’S NOT ABOUT SUGAR COATING A BITTER PILL
THANKYOU
PREPARED BY THE SOUND RESEARCHJANUARY 2014WWW.THESOUNDHQ.COM