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    Microeconomics: Income and Substitution Effects

    byManuel Salas Velascoon Feb 08, 2011

    36,655viewsConsumer Behavior: Income and Substitution Effects ...

    More

    1 comment Notes on Slide 26

    11 of 1 comment

    dipteedkThe last table illustrating both effects for the different goods is really interesting -but how would such an illustration for a superior good differ from that of a normal one ?6 months

    ago

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    csangha11 month ago Animesh Kumar, Manager at A V MOLECULESTagsie se2 months ago

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    charming_danielrizalTagscb : i and s effects8 months ago Madiha Siddiki, Social Activist at Economist Intelligence Unit1 year ago

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    Microeconomics: Income and Substitution EffectsPresentation Transcript

    1. Microeconomics Consumer Behavior: Income and SubstitutionEffects Dr. Manuel Salas Velasco

    2. The Budget Constraint Dr. Manuel Salas Velasco verticalintercept horizontal intercept Slope The equation for the budget

    line: Relative price ratio Budget set The budget set consists of all

    bundles that are affordable at the given prices and income

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    3. The Consumers Utility Maximizing Choice Dr. Manuel SalasVelasco E The consumers utility is maximized at the point (E)

    where an indifference curve is tangent to the budget line The

    condition for utility maximization: X* Y* (X*, Y*) is the utility-

    maximizing bundle The optimum quantities (X*, Y*) obtained by

    solving the Lagrangean problem tell us how much of each good

    an individual consumer will demand, assuming that he/she

    behaves rationally and optimizes his/her utility within his/her

    budget.

    4. Consumer Behavior The Consumers Reaction to a Change inIncome Dr. Manuel Salas Velasco

    5. Shifts in the Budget Line Dr. Manuel Salas Velasco M = 20; PX = 2; P Y = 1 M = 10; P X = 2; P Y = 1 Prices are held constant

    and income increases (e.g. the consumers income doubles) M

    > M

    6. Response to Income Changes Dr. Manuel Salas Velasco Y XIncome-Consumption Curve E 1 E 2 E 3 X, Y, normal goods

    Prices are held constant Income increases: M 1 < M 2 < M 3

    Increases in money income cause a parallel outward shift of the

    budget line The utility-maximizing point moves from E 1 to E 2 to

    E 3 By joining all the utility-maximizing points, an income-

    consumption line is traced out

    7. How Consumption Changes as Income Changes Dr. ManuelSalas Velasco M Y Engel Curve for good Y, with good Y as

    normal M 1 M 2 M 3

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    8. Engel Curve or Engels Law A general reference to thefunction which shows the relationship between various quantities

    of a good a consumer is willing to purchase at varying income

    levels ( ceteris paribus ) Dr. Manuel Salas Velasco Ernst Engel

    (1821-1896) A German statistician who studied the spending

    patterns of groups of people of different incomes People spent a

    smaller and smaller proportion of their incomes on food as those

    incomes increased

    9. Consumer Behavior The Consumers Reaction to a Change inPrice Dr. Manuel Salas Velasco

    10. Shifts in the Budget Line Dr. Manuel Salas Velasco M = 10;P X = 2; P Y = 1 M = 10; P X = 1; P Y = 1 Decrease in the price

    of X (50%)

    11. Response to Changes in a Goods Price Dr. Manuel SalasVelasco Y X Price-Consumption Curve E 1 E 2 E 3 Decrease in

    the price of X: Price of Y and income are held constant: > >

    12. How Consumption Changes as Price Ratio Changes Dr.Manuel Salas Velasco Quantity, X Price of X Demand Curve for

    X

    13. The Consumers Demand Function Dr. Manuel SalasVelasco We are interested in finding the individual demand curve

    for the good X; an expression for quantity demanded as afunction of all prices and income The condition for utility

    maximization is: U = U (X, Y) Lets suppose that the utility

    function is: U = X Y + X + Y

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    14. The Consumers Demand Function Dr. Manuel SalasVelasco P X X + P Y Y = M X = X (P X , P Y , M) Consumers

    demand function (generalized demand function)

    15. The Own-Price Demand Dr. Manuel Salas Velasco M =$100; P Y = $10 Consumers demand function The own-price

    demand curve (ordinary demand function for X): X = f (P X ),

    ceteris paribus Suppose we use the following parametric values:

    However, economists by convention always graph the demand

    function with price on the vertical axis and quantity demanded on

    the horizontal axis The inverse demand function P X X

    16. The Engel Curve Dr. Manuel Salas Velasco P X = $5; P Y =$10 Consumers demand function The Engel curve for X If

    Income Elasticity is positive, then X is a normal good (quantity

    demanded increases as income increases, ceteris paribus )

    Suppose we use the following parametric values: X is a normal

    good

    17. The Cross-Price Demand Curve Dr. Manuel Salas Velasco PX = $5; M = $100 Consumers demand function Suppose we use

    the following parametric values: Cross-price demand curve for X

    We hold the own price of good X and money income constant;

    we focus on the relationship between the quantity demanded of

    good X and the price of good Y If CPE is positive, then X,Y are

    substitutes If CPE is negative, then X,Y are complements X is a

    substitute for Y

    18. Cobb-Douglas Utility Function Dr. Manuel Salas Velasco Thecondition for utility maximization is: U = U (X, Y) P X X + P Y Y =

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    M Consumers demand function for X The utility function is: P X

    = 4; M = 800; P Y = 1 X* = 100 units

    19. Consumer Behavior Income and Substitution Effects Dr.Manuel Salas Velasco

    20. The Income Effect and the Substitution Effect of a PriceChange Dr. Manuel Salas Velasco Quantity, X Price of X Own-

    Price Demand Curve for X (Inverse Ordinary Demand Function

    for X) When price of good X falls, the optimal consumption level

    (or quantity demanded) of good X increases What are the

    underlying reasons for a response in the quantity demanded of

    good X due to a change in its own price? Substitution effect : the

    impact that a change in the price of a good has on the quantity

    demanded of that good, which is due to the resulting change in

    relative prices (P X /P Y ) Income effect: the impact that a

    change in the price of a good has on the quantity demanded of

    that good due strictly to the resulting change in real income (or

    purchasing power) Total effect

    21. Income and Substitution Effects Dr. Manuel Salas Velasco YX Price of Y and monetary income are held constant: Decrease

    in the price of X: > E 1 E 2 TE SE total effect (TE) = substitution

    effect (SE) + income effect (IE) IE

    22. The Substitution Effect: Two Definitions in the Literature Dr.Manuel Salas Velasco Eugene Slutsky 1880-1948 Sir John R.

    Hicks 1904-89 The Slutsky substitution effect The Hicks

    substitution effect The effect on consumer choice of changing

    the price ratio, leaving his/her initial utility unchanged The effect

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    on consumer choice of changing the price ratio, leaving the

    consumer just able to afford his/her initial bundle

    23. The Slutsky Substitution Effect Dr. Manuel Salas Velasco YX Price of Y and monetary income are held constant: Decrease

    in the price of X: > E 1 E 2 E 3 We do this by shifting the line AB

    to a parallel line CD that just passes through E 1 (keeping

    purchasing power constant) To remove the income effect,

    imagine reducing the consumers money income until the initial

    bundle is just attainable A B C D Although is still affordable, it is

    not the optimal purchase at the budget line CD The optimal

    bundle of goods is: SE IE TE X is a normal good

    24. The Slutsky Substitution Effect Dr. Manuel Salas Velasco YX E 1 E 2 E 3 A B C D E 1 : Change ( reduction ) in money

    income necessary to make the initial bundle affordable at the

    new prices M= amount of money income that will just make the

    original consumption bundle affordable: E 3 : SE IE TE X is a

    normal good

    25. Example Dr. Manuel Salas Velasco The individual demandfunction for milk is: Consumers income is $120 perweek and P

    X is $3 per quart: Lets suppose that the price of milk falls to $2

    per quart: The total change (total effect): Level of income

    necessary to keep purchasing power constant The substitution

    effect is: The income effect is: 0.7 (16 15.3)

    26. The Hicks substitution effect Dr. Manuel Salas Velasco Y X >E 1 E 2 E 3 To remove the income effect, imagine reducing the

    consumers money income until the initial indifference curve is

    just attainable We do this by shifting the line AB to a parallel line

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    CD that just touches the indifference curve U 1 (the utility level is

    held constant at its initial level) A B C D SE IE TE The

    intermediate point E 3 divides the quantity change into a

    substitution effect (SE) and an income effect (IE) X is a normal

    good

    27. Income and Substitution Effects: Inferior Good Dr. ManuelSalas Velasco E 1 E 2 E 3 Y X > A B C D substitution effect

    income effect total effect The consumer is initially at E 1 on

    budget line AF F With a decrease in the price of good X, the

    consumer moves to E 2 ; the quantity of X demanded increases

    (total effect) The total effect can be broken down into: A

    substitution effect (associated with a move from E 1 to E 3 ) An

    income effect (associated with a move from E 3 to E 2 ) X is an

    inferior good The substitution effect exceeds the income effect,

    so the decrease in the price of good X leads to an increase in the

    quantity demanded

    28. Income and Substitution Effects: The Giffen Good Dr.Manuel Salas Velasco E 1 E 2 E 3 Y X > A B C D substitution

    effect income effect total effect The consumer is initially at E 1 on

    budget line AF F With a decrease in the price of good X, the

    consumer moves to E 2 ; the quantity of X demanded decrease

    (total effect) The total effect can be broken down into: A

    substitution effect (associated with a move from E 1 to E 3 ) An

    income effect (associated with a move from E 3 to E 2 ) X is a

    Giffen good The income effect exceeds the substitution effect, so

    the decrease in the price of good X leads to a decrease in the

    quantity demanded

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    29. Income and Substitution Effects of a reduction in price ofgood X holding income and the price of good Y constant Dr.

    Manuel Salas Velasco Good X is: Substitution effect Income

    effect Total effect Normal Increase Increase Increase Inferior

    (not Giffen) Increase Decrease Increase Giffen (also inferior)

    Increase Decrease Decrease

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