screen wars

{AGC (Apollo Guidance Computer) had 2kb memory, 32kb of read only memory (storage), CPU 1.024 MHz. Samsung Galaxy S4 Qualcomm Snapdragon 600 Quad-Core 1.9 GHz

3000x raw speed

Its all about the screen narrative . . .

43 mins 39 mins 30 mins 17 mins

Google MultiScreen Report

120 short years . . .

90% Use multiple screens

sequentially to accomplish a task

over time. 98% Move between

devices that same day

Entertainer Sage

Wizard Loverconcept Microsoft 2012

33% of teenagers sleep with phone under pillow33% of adults sleep with phone next to bed

74% would give up alcohol for a week 55% would rather forgo caffeine33% would rather give up sex22% would rather not use a toothbrush21% would rather go without shoes

1 + 1 = 3

Ralph Simon’s screenagers . . .

1 + 1 = 3 screen business

one-fist vs. two fisted commerce

75% are active on phones here. 13% of guys completing mobile purchases . . .

www.11mark.com/IT-in-the-Toilet

Redefining the screen

where is the phone?

gesture?

PRANAV MISTRY | MIT Media Lab

epidermal?

digital velcro

gary@impactmobile.comTwitter @impulseeconomy