SCDOT Training

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SCDOT Training Marketing Objectives

description

SCDOT Training. Marketing Objectives. Marketing Objectives. Relevant and Timely Material Opportunity for Feedback and Communication Easy Access Simple Navigation Consistent Look. SCDOT University – Home Page. Inside Training. Get to know SCDOT’s trainers - PowerPoint PPT Presentation

Transcript of SCDOT Training

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SCDOT TrainingMarketing Objectives

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1. Relevant and Timely Material2. Opportunity for Feedback

and Communication3. Easy Access4. Simple Navigation5. Consistent Look

Marketing Objectives

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SCDOT University – Home Page

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Inside Training• Get to know SCDOT’s

trainers• View training background

and contact information• See all courses taught by

each trainer

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Available Programs• View courses available for

registration • Grouped by curricula• Option to view all courses

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Course home page• Course Description and

Target Audience• Dates of scheduled classes• Instructor• Link for directions to class

location

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Emp. Dev. Calendar• Schedule of all training

courses

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Maps and Directions• Location and directions for

every training facility ever used

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Policies• Employee development• Employee Recognition and

Rewards• Engineering Skills

Enhancement

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SCDOT E-Learning Site

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Focus on Feedback• Simple site evaluation

posted on front page• 4 questions• Place to express• Totally anonymous• Employees can view

responses

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Course Evaluations• Tell us what we did

right/wrong• What would you like to see

more of?• Totally anonymous

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Course Request• Employees can request new

online courses• Often contacted to help

develop• Sense of ownership

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Edit Your Profile• Upload and add a profile

picture• Change your profile

description• Make posts to the site forum• Update your blog

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Learning Plans• Assign learning plans to

‘clusters’ of employees or individuals.

• Employee can track progress, print their own transcripts, and enroll in courses.

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Consistent Design• University Logo• Consistent Navigational

Features

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Current Courses• Over 90 courses• Information blocks to

describe each class objective and target audience

• Most classes open to anybody

• Available from any computer with internet

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Training Catalog

• Meet the team• What can we do for you?• Courses we offer• Course calendar• Exploring the LMS

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1. Relevant and Timely Material2. Opportunity for Feedback

and communication3. Easy Access4. Simple Navigation5. Consistent Look

Marketing Overview