20 danish IT startups in Silicon Valley

June 6th - 10th, 2011

InspirationTHIS PROGRAM IS FROM 2011!

A similar program will be offered in 2012

MondayJune 6th

TuesdayJune 7th

WednesdayJune 8th

ThursdayJune 9th

FridayJune 10th

Intro / get started! Pitching Meet the Ecosystem Silicon Valley insights Setup in SV!

Slot 1Introduction to the

program, Innovation Center Denmark and

Silicon ValleyLAUNCH

SV

launchsiliconvalley.org

Equity? Business setup? Contracts? The role of the

SV lawyer, DLA Piper

The EXIT - time to pull out and pass your business

on!

Incubator visit, The Hub, Downtown San Francisco

Slot 2

Introduction to the program, Innovation Center Denmark and

Silicon ValleyLAUNCH

SV

launchsiliconvalley.org

The bank in SV - your financial partner! With

Silicon Valley Bank

Partnering!Scaling together

Session and discussion on HOW to make it here (Q&A). With Torsten Kolind, YouNoodle

Lunch Eat & meet each other

LAUNCH

SV

launchsiliconvalley.org

Eat & meet entrepreneurMartin Friid Nielsen, Soonr

Company visit: Google Startup Visit: Zendesk, with CEO Mikkel Svane

Slot 3Pitch preparations and

general business touching upon the lingo of

Silicon Valley

LAUNCH

SV

launchsiliconvalley.org

Venture Capital!Time to meet an Sand Hill

Road investor Startup visitMeet a web-startup in San

Francisco Free timePlan meetings for this time

or enjoy San FranciscoSlot 4

Pitch preparations and general business

touching upon the lingo of Silicon Valley

LAUNCH

SV

launchsiliconvalley.org

Stanford UniversityCampus trip with a

discussion on entrepreneurship

Startup visitMeet a web-startup in San

Francisco Free timePlan meetings for this time

or enjoy San Francisco

Evening Visit Steve Blank at his personal ranch

Feedback sessionsWe will bring in 12

extraordinary advisors

San Francisco meetupAt I/O Ventures you will pitch to +200 people.

Free timePlan meetings for this time

or enjoy San Francisco

SCALEit program, 2011

Please note that all events and meetings are not finally confirmed and are based on availability of the speakers

MONDAY

6

Jeff$Snider,"Progression"Partners

Using"Silicon"Valley"to"globalize"your"startup"7"proven"models"and"how"they"work

Introduc?on"to"Innova.on$Center$Denmark

and"the"SCALEit$program

Pitch$prepera?ons."Get"ready"to"go"down"the"elevator!

Bill$Jose,"Go"To"Market"Consul?ng

MONDAY

6

Visit the ranch of Silicon Valley legend, Steve Blank

Steve Blank is a Silicon Valley-based retired serial entrepreneur, founding and/or part of 8 startup companies in California’s Silicon Valley after dropping out of the University of Michigan. A prolific educator, thought leader and writer on Customer Development for Startups, Blank teaches, refines, writes and blogs on “Customer Development,” a rigorous methodology he developed to bring the “scientific method” to the typically chaotic, seemingly disorganized startup process.

TUESDAY

7Launch$Silicon$Valley$(www.launchsiliconvalley.org)We"are"aIending"the"launch"of"30$exci.ng$startups."In"front"of"an"audience"of"VCs,"Angels,"Corporate"Execu?ves,"Bloggers,"Press"&"TV"Cameras,"there"will"also"be"a"wide"range"of"lively,"informa?ve"discussions,"fireside"chats"and"keynotes"to"bring"you"up"to"date"perspec?ves"on"hot"topics.

Plenty"of"networking"opportuni?es"at"this"full"day"event

Evening"event:"Experienced$Advice$MaGers!

We$have$brought$in$12$of$the$most$experienced$advisors$in$Silicon$Valley,$

to$work$and$discuss$with$the$group.$Each$company$will$do$a$5$min.$pitch$of$

their$product$and$business$model,$and$receive$feedback$from$up$to$3$

advisors.$The$event$will$be$closed$off$with$drinks$and$networking.

Medallia.com$is$the$venue$sponsor$for$this$event

WEDNESDAY

8The"role"of"the"lawyer,"Bradley$Gersich,"DLA"Piper$

"7"Recent"funding"trends"in"terms"of"types"of"companies"being"funded"and"valua?ons."7"A"handful"of"the"key"terms"of"a"typical"term"sheet"that"emphasize"sharing"of"control"and"economics.

Banking$in$Silicon$Valley"7"an"ac?ve"partner!"Mar.n$Kan,"Entrepreneur"Banking"Services,"Silicon"Valley"Bank

Meet$secret$successful$danish$entrepreneur!

Hint:$serial"entrepreneur,"2"exits,"new"startup

Open$discussion$on$entrepreneurship"with$Jesper$Sørensen,"professor"at"Stanford"University"Graduate"school

WEDNESDAY

8At"the"Blackbox$Startup$House"we"are"invi?ng"20"Silicon"Valley"early"stage"investors"to"an"invite&only"pitching"event."In"the"casual"seWng"of"this"Palo"Alto"startup"mansion,"each"startup"will"explain"their"vision"in"a"1"minute"elevator"pitch.

Style:$Cosy"and"informal

AXerparty:"Yes

Organizers

Evening special

Partner Sponsor

THURSDAY

9Dancing"with"the"elefants,"Patrina$Mack$and"Gary$Mandel"

Topic"of"discussion:"How"do"you"play"with"the"big$guys"in"Silicon"Valley!"

Input"and"exit"opportuni?es"in"Silicon"Valley,"Mark$Grossman,"Pagemill"Partners

Visit"Google$HQ$in"Mountain"View

Learn"from"a"successful"investor,"entrepreneur"and"Venture"Partner"in"Sunstone"Capital,"Juha$Christensen

At"I/O$Ventures"in"San"Francisco,"we"open"the"doors"for"the"Silicon"Valley"startup"community,"to"a"evening"event"of"pitching"and"networking."We"will"serve"drinks"and"snacks,"so"arrive"early"7"we"expect"a"full"house"this"evening"(100"people).

The"top"20"danish"startups"will"perform"the"famous"1"minute"elevator"pitch"7"so"be"ready!""

Place:$I/O"Ventures.....

Organizer

Share those business cards!

Partner

THURSDAY

9

FRIDAY

10Visit"The"Hub,"A"startup"incubator

How"to"setup"in"Silicon"Valley,"discussion"with"CEO"of"ZenDesk,"Mikkel"Svane

What"did"SCALEit"do"to"your"business?"What"will"you"do"now?

An"informal"and"open"discussion"with"Torsten"Kolind,"CTO"at"Younoodle

So how did it reallygo in 2011?

We"surveyed"the"20"par?cipa?ng"companies

100%

Overall, how satisfied are you with the week of SCALEit?

How would you rate the performance of ICDK in organizing SCALEit?

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Will you improve or optimize your business because of SCALEit (product tweak, target group, business model etc…)

How likely is it that the network/contacts you established during SCALEit will lead to valuable

business opportunities for you or your company?

LET US KNOW IF YOU ARE INTERESTED

#SCALEit@scaleitus