Santa Barbara County - Mark Gaskell Farm Advisorcesantabarbara.ucdavis.edu/files/75262.pdf · 2005....
Transcript of Santa Barbara County - Mark Gaskell Farm Advisorcesantabarbara.ucdavis.edu/files/75262.pdf · 2005....
University of California
Cooperative Extension
Mark GaskellFarm Advisor
Results of Trials with Southern Highbush Blueberry Varieties in Santa Barbara and
San Luis Obispo Counties
Mark GaskellFarm Advisor, UCCE – Santa Maria
Results of Trials with Southern HighbushBlueberry Varieties in Santa Barbara and
San Luis Obispo Counties
University of California
Cooperative Extension
Overview
Off-season blueberry production and marketing
Market histories – price trends Types of pack by period Sources by period - domestic vs importTarget market windowCharacteristics and performance of SHBblueberry varieties
0
10
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1 Ja
n 1
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1 Ju
l 1
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Sep 1
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$ pe
r Fla
t3 Year Average Wholesale Fresh Blueberry Prices
L.A. Terminal Market 1998 - 2000
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1 Feb 1 M
ar 1 Apr 1 M
ay 1 Ju
n 1 Ju
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ct 1 Nov 1 Dec
$ Pe
r Fla
t
CH NZ CD ARG
2000 Wholesale Fresh Blueberry PricesL.A. Terminal Market
Imported Fruit
CD – 12 / 1 pt
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1 Jan
1 Feb 1 Mar 1 Apr 1 May
1 Jun
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1 Oct 1 Nov 1 Dec
$ P
er F
lat
FL CA GA OR
2000 Wholesale Fresh Blueberry PricesL.A. Terminal Market
Domestic Sources
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1 May
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$ pe
r Fl
at3 Year Average Wholesale Fresh Blueberry Prices
L.A. Terminal Market 1998 -2000
Fresh Blueberry Shipping Points (L.A.)
? Michigan, Washington
Georgia
ArgentinaTexas
CanadaCalifornia
OregonFlorida
New JerseyNew Zealand
ArkansasChile
Fresh Blueberry Packs
? ? 2 / 2 ¼ lb12 / 6 oz12 / 160 gm
? ? 4 / 1 qt12 / 4.4 oz12 / 12 oz12 / 3.5 oz12 / 175 gm12 / 125 gm
12 units “flats” or “trays”
Fresh Blueberry Size Classification
1 cup = 140 grams of berries
190-250 berries / cupSmall
130-189 berries / cupMedium
90-129 berries / cupLarge
< 90 / cupExtra Large
3 - year Average Wholesale Prices for Fresh BlueberriesL.A. Terminal Market 1998 - 2000
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n 1
Feb 1
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1 Ju
l 1
Aug 1
Sep 1
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Nov 1
Dec
$ pe
r Fla
t
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60
1 Jan
1 Feb
1 Mar
1 Apr
1 May
1 Jun
1 Jul
$ pe
r Fl
at
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120
140
Yiel
d (g
ram
s pe
r pl
ant)
Price Sharpblue
California Fresh Blueberry Market Windows
San Diego Co. 2001 Season
XXXXXXXXXXXXXXXXXXXXXXXGeorgia Gem
XXXXXXXXXXXXXXXXXONeal
XXXXXXXXXXXXXXXXXXXXMisty
XXXXXXXXXXXXXXXXJubilee
XXXXXXXXXXXXXXXXXXXXXMarimba
XXXXXXXXXXXXXXXXXXXXSouth Moon
XXXXXXXXXXXXXXXXBlue Crisp
XXXXXXXXXXXXXXXXXXXXSharpblue
XXXXXXXXXXXXXXXXXXXXEmerald
XXXXXXXXXXXXXXXXXGulf Coast
XXXXXXXXXXXXXXXXXSanta Fe
XXXXXXXXXXXXXXXXXStar
XXXXXXXXXXXXXXXXXXXSaphireXXXXXXXXXXXXXXXXXXXXXJewell
5/28-6/35/20-275/13-195/5-124/28-5/44/20-274/12-4/19
Southern Highbush Blueberry Ripening Periods - Florida
Fresh Blueberry Wholesale Prices Los Angeles Terminal Market - 2003
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1-Jan
31-J
an2-
Mar1-A
pr1-M
ay31
-May
30-J
un30
-Jul
29-A
ug28
-Sep
28-O
ct27
-Nov
27-D
ecW
hole
sale
Pri
ce ($
/lb)
HighLow
Fresh Blueberry Wholesale Prices Los Angeles Terminal Market - 2002
0
2
4
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161-J
an31
-Jan
2-Mar
1-Apr
1-May
31-M
ay30
-Jun
30-Ju
l29
-Aug
28-S
ep28
-Oct
27-N
ov27
-Dec
Who
lesa
le P
rice
($/lb
)
Weekly Yield for Selected Southern Highbush Blueberry VarietiesCayucos, CA - 2003 Season
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2/28 3/10 3/20 3/30 4/9 4/19 4/29 5/9 5/19 5/29
Harvest Date
Mar
keta
ble
Yiel
d (g
ram
s / p
lant
)
Sharpblue
Marimba
Gulf coast
Georgia Gem
Cape Fear
Planted 1997 / 98
Weekly Yield of Selected Southern Highbush Blueberry Varieties Cayucos, CA - 2003 season
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2/28 3/20 4/9 4/29 5/19 6/8
Month / Day
Yiel
d (g
ram
s / p
lant
)
MistyO'NealSouthmoonStarBlue Ridge
planted 1999 / 2000
Weekly Yield of Selected SHB BlueberriesCayucos, CA - 2003 Season
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2/28 3/20 4/9 4/29 5/19 6/8Month / Day
Mar
keta
ble
Yiel
d (g
ram
s /p
lant
)
Blue Crisp
Blue Ridge
Emerald
Jewell
Millenia
Santa Fe
Windsor
Planted 2002
Weekly Fresh Blueberry Yield Carpinteria, CA - 2003 season
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2/28 3/15 3/30 4/14 4/29 5/14 5/29 6/13
Month / Day
Yiel
d (g
ram
s /p
lant
)BiloxiBlue CrispCape FearCooperEmeraldGeorgia GemGulf CoastJewellJubileeMarimbaMistyO'NealOzarkblueReveilleSampsonSanta FeSharpblueSouthmoonStarSunshineblue
Weekly Yield of Selected SHB Blueberry Varieties Carpinteria, CA - 2003
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3/10 3/30 4/19 5/9 5/29 6/18 7/8Month / Day
Mar
keta
ble
Yiel
d (g
ram
s / p
lant
)BiloxiBlue CrispEmeraldGulf CoastJewellMistySanta FeSharpblueSouthmoonStarSunshineblue
Planted 2001
NTNTMillenia? promising NTBiloxi
NT?Windsormid, lowpromising +Marimba
Wannabe
Sunshine Blue
Star
Southmoon
Sharpblue
Santa Fe
Sampson
Reveille
Ozarkblue
O'Neal
Misty
Variety
low ?
low ?
promising
promising
promising
? low
late, high chill
late, high chill
late / high chill
? promising
?
Cayucos
? mid, low
promising
promising
mid, average
promising +
late, high chill
late, high chill
promising
Carpinteria
?
?
mid, average
mid, average
?
late, high chill
late, high chill
mid, average
?
Cayucos CarpinteriaVariety
Magnolia
PromisingJubilee
PromisingJewell
promisingGulf Coast
promisingGeorgia Gem
Emerald
late, high chillDuplin
Late, high chillCooper
Late, high chillCape Fear
?Blue Ridge
promisingBlue Crisp
Weekly Fruit Size of Selected SHB Blueberry VarietiesCarpinteria, CA - 2003 season
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1
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2/28 3/30 4/29 5/29 6/28Month / Day
Wei
ght /
frui
t (gr
ams)
EmeraldGulf CoastJewellMistySharpblueSouthmoonStarSunshineblue
Fresh Blueberry Wholesale Prices Los Angeles Terminal Market - 2002
02468
10121416
1-Jan
31-Jan
2-Mar
1-Apr1-M
ay31-M
ay30-J
un30-J
ul29-A
ug28-S
ep28-O
ct27-N
ov27-D
ec
Who
lesa
le P
rice
($/lb
)
Guidelines for off-season fresh blueberries in coastal growing areas
Market best before mid-June or aftermid September
Earliness is key – variety selection is critical ++ Sharpblue, + Misty, + Emerald,++ Jewell, Biloxi?, Saphire?, others ?
Close attention to cultural practices
Chill hours vs frost threat
Fall market options ?September > November
Sharpblue plus pruning ?
Price Histories
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