Welcome!

sand·box ˈsan(d)ˌbäks/Agatheringofkindredspiritsseekingimagination,innovationandinspirationbynetworkingwiththeirpeers,participatingineducation,andsharingactionableideasofexcellence.

Sandbox Defined

Sandbox ConnectionSandbox Exchange

Sandbox Social Media

Sandbox Webinar

Sandbox Resource Library

Sandbox Exhibitor Academy

Sandbox TV

Sandbox LIVE

Sandbox Exchange

Sandbox Social Media

Sandbox Webinar Education

Sandbox Resource Library

Sandbox Exhibitor Academy

Sandbox TV

Sandbox Innovation Zone

Sandbox LIVE

State of Industry

Exhibitors 5.85%

Attendance 6.55%

NSF 7.77%

Revenue 11.76%

Sandbox Conclusion

Revenueswilloutpaceexhibitspaceandattendanceby4-5%indicatingmorerevenuefundingofnonexhibitrelatedactivity.MarketingManagerswillspendmoresponsordollarsoutsideoftheexhibithall.

Going ExperientialGlobalspendingonmedia isforecasttoriseatacompoundannualrateof5.1percentduringthenextfiveyears—to$2.1trillionin2019,from$1.6trillionin2014.December2015.CMOCouncil

Going Digital98PercentofMarketersSayOnlineandOfflineMarketingAreMerging.Digitalmarketingisnowmainstream,anddigitalcommerceisatoppriorityformarketers.Marketingbudgetsincreased10percentin2015,with61percentofrespondentssayingtheyexpectbudgetstoincreaseagainin2016. Gartner,INC.