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francesca mastromarino2012WORK SAMPLES
g
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Knoll Inc Annual Report
objective Create a story line throughout the publication by using the motif of design process. Shareholders should gain a sense of company overview along with answering the question, why should people invest in Knoll?
Publication Design:
features •16 page spread•Vellum section heads•Info-graphics featuring products•Process Sketches
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Knoll Inc Annual Report
objective Create a story line throughout the publication by using the motif of design process. Shareholders should gain a sense of company overview along with answering the question, why should people invest in Knoll?
Publication Design:
features •16 page spread•Vellum section heads•Info-graphics featuring products•Process Sketches
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Knoll Inc Annual Report
objective Create a story line throughout the publication by using the motif of design process. Shareholders should gain a sense of company overview along with answering the question, why should people invest in Knoll?
Publication Design:
features •16 page spread•Vellum section heads•Info-graphics featuring products•Process Sketches
Vellum Inserts
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Knoll Inc Annual Report
objective Create a story line throughout the publication by using the motif of design process. Shareholders should gain a sense of company overview along with answering the question, why should people invest in Knoll?
Publication Design:
features •16 page spread•Vellum section heads•Info-graphics featuring products•Process Sketches
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Strada Food Truck
objectivevoice that can be seen throughout the branding. Strada Food truck plays on the comedic motif of an upscale restaurant. Strada is meant to be tongue-and-cheek and add humor to the rising popularity of street dining.
Branding Identity
features •Truck Design•To-go packages•Menu•Advertisements
g ••
strada
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EAT UP stradaS T R E E T D I N I N G W I T H C L A S S
stradaS T R E E T D I N I N G W I T H C L A S S
stradaS T R E E T D I N I N G W I T H C L A S S
COMEDOWN
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www.Strada-Truck.com
STREET DINING WITH CLASS
strada
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Paddy Warbucks $5 Golden Fries $2Cup of Chili $2Fruit $.70
Upper East Sliders $5
Uptown Grill $7
Fortune 5 Hotdog $3
Warren Buffet $8
The most sophistocated hamburger paddy nestled between two goldenly toasted buns. This delectible entree can be prepared with your choice of cheese, onion, tomato, lettuce, mushroom or bacon. Everyone will be asking where you picked this one up.
Perfectly settled grilled chicken, topped with mozzarella,lettuce, tomato and onion, lightly glazed with sweet balsamic between choice of white, wheat, or ciabata bread. You won’t be embarrassed bringing this into your corner office
Four miniature hamburgers, delicately topped with choice of cheese, onion, lettice, tomato, mushrooms or baccon. The perfect accessories for this season’s food trend. Come with side of fries. All miniature burgers are prepared medim to well-done.
Rich chocolate cake with chocolate mousse center, topped with hot chocolate fudge
Use this opportunity to experience the best that Strada has to offer. This sampler plate gives you two sliders, three chicken tenders, side of fries and choice of one dessert. Invest with a friend or indulge for yourself.
Visit our website for more info on Strada.While there, place orders for pick up and catering, track out location, and view our merch! We look forward to sophistocating your day with some great street food.
This best in show dog is grilled to absolute perfection and is served with your choice of relish, onion or mushroom with side of ketchup or mustard. Add chili to your dog for $2Comes with side of fries.
Presidential Sweets
Aristocake
Cold HotBottled WaterSparkling CiderCokeDiet CokeIced Tea
CoffeeEspressoCappuccinoTea
Choice of available fresh pastry made daily
Welcome to Strada, you
Refined Foodie!
Just because you are ordering food from a t ruck t hat just drove up on the sidewalk doesn’t mean you can’t
induldge
with class! So put on your best Old Money attitude, raise up your pinky and enjoy the best street food in town!
First Course SIDES
Decadent Desserts
Beverages
strada
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Joe Wild Mexican Co�ee
objective Create a line of products and design the brand and packaging. Joe Wild is a Mexican Co�ee company that features unique �avor combinations that stand out from the generic store brands. The target audience is 20-40 year olds or “foodies.”
Package Design:
features •3 Packages•Shelf-Talker with coupons•Advertisements
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Joe Wild Mexican Co�ee
objective Create a line of products and design the brand and packaging. Joe Wild is a Mexican Co�ee company that features unique �avor combinations that stand out from the generic store brands. The target audience is 20-40 year olds or “foodies.”
Package Design:
features •3 Packages•Shelf-Talker with coupons•Advertisements
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APPLE THYME
COFFEEDARK ROAST• •
PUMPKIN LAVENDER
COFFEEDARK ROAST• •
CAYENNE MOCHA
COFFEEDARK ROAST• •
3 ounces of coffeeto 2cups water
5 ounces of coffee to 2cups water
7 ounces of coffee to 2cups water
Light
Med.
Dark
kick up your morning
Just enough bitewith our apple and thyme beans
to wake up your senses and by beingperfectly paired with thyme herbs
APPLE THYME
Processed and PackagedSumerlin, NV702-555-1433
FarmedMexico City, Mexico
Net Wt 33oz
78100 0034
Fair TradePackaged Best Before8/02/11 Feb 2014
3 ounces of coffeeto 2cups water
5 ounces of coffee to 2cups water
7 ounces of coffee to 2cups water
Light
Med.
Dark
kick up your morning
Just enough spicewith our pumpkin and lavender beans
PUMPKIN LAVENDER
Processed and PackagedSumerlin, NV702-555-1433
FarmedMexico City, Mexico
Net Wt 33oz
78100 0034
Fair TradePackaged Best Before8/02/11 Feb 2014
to tingle your taste buds without losingthe comfort of lavender to sooth your senses
3 ounces of coffeeto 2cups water
5 ounces of coffee to 2cups water
7 ounces of coffee to 2cups water
Light
Med.
Dark
kick up your morning
Just enough HEATwith our cayenne and mocha
CAYENNE MOCHA
Processed and PackagedSumerlin, NV702-555-1433
FarmedMexico City, Mexico
Net Wt 33oz
78100 0034
Fair TradePackaged Best Before8/02/11 Feb 2014
to warm up your cup without takingaway from our sweet coacoa blends
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APPLE THYME
COFFEEDARK ROAST• •
PUMPKIN LAVENDER
COFFEEDARK ROAST• •
CAYENNE MOCHA
COFFEEDARK ROAST• •
3 ounces of coffeeto 2cups water
5 ounces of coffee to 2cups water
7 ounces of coffee to 2cups water
Light
Med.
Dark
kick up your morning
Just enough bitewith our apple and thyme beans
to wake up your senses and by beingperfectly paired with thyme herbs
APPLE THYME
Processed and PackagedSumerlin, NV702-555-1433
FarmedMexico City, Mexico
Net Wt 33oz
78100 0034
Fair TradePackaged Best Before8/02/11 Feb 2014
3 ounces of coffeeto 2cups water
5 ounces of coffee to 2cups water
7 ounces of coffee to 2cups water
Light
Med.
Dark
kick up your morning
Just enough spicewith our pumpkin and lavender beans
PUMPKIN LAVENDER
Processed and PackagedSumerlin, NV702-555-1433
FarmedMexico City, Mexico
Net Wt 33oz
78100 0034
Fair TradePackaged Best Before8/02/11 Feb 2014
to tingle your taste buds without losingthe comfort of lavender to sooth your senses
3 ounces of coffeeto 2cups water
5 ounces of coffee to 2cups water
7 ounces of coffee to 2cups water
Light
Med.
Dark
kick up your morning
Just enough HEATwith our cayenne and mocha
CAYENNE MOCHA
Processed and PackagedSumerlin, NV702-555-1433
FarmedMexico City, Mexico
Net Wt 33oz
78100 0034
Fair TradePackaged Best Before8/02/11 Feb 2014
to warm up your cup without takingaway from our sweet coacoa blends
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Your average Joe Wild !
www.JoeWildCoffee.com
Kick up your dull coffee routine by switching out your average joe for Joe Wild. This mexican spiced coffee comes in 3 unique flavors that will kick up your senses.
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focus My college has given me an incredible opportunity to study dierent disciplines in the art �eld, which has allowed me to apply those skills in my design work.
Although I have taken drawing and painting classes, Photography and Fiber studies has been a focus for my studio work.
Studio Work
features •Fibers•Photography
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about These series of scarves were created by using �oor looms. Although often under appreciated, the long hours of working on the loom was well worth the outcome. While studying �bers I developed a be�er knowledge of fabrics and cloth, which I intend to study through course work at Syracuse.
Floor Loom and Fibers
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Digital Photography
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francesca [email protected]