pas·sion /paSHən/ adjective A strong liking or desire for or devotion to a client, activity or concept. The state or capacity of being acted upon by external agents or forces. pur·pose /pərpəs/ noun Something set up as a meeting, process or end result to be attained. A subject under discussion or an event in course of execution. per·for·mance /pərˈfôrməns/ verb An action or proceeding of an unusual or spectacular kind. An outstanding accomplishment, achievement or result.

…..A new way of thinking. A viral branding strategy. Lowering stress,

improving smiles and bringing quality meeting and destination

services to clients worldwide.

Working with you means…

• Delivering on your Brand Promise by cultivating new ideas, new services and new customers. Customers depend upon you to deliver the best service, most advanced and most reliable technologies.

• You have built your business and reputation upon knowing what matters most to your internal and external customers …by knowing what they want…by meeting their needs.

COMPETITION

• So, what will be a good strategy for shaking the “brand” ladder and continuing to advance and thrive within your leadership position?

• The answer starts with developing a meeting theme and messaging strategy that will….

o Communicate and align goals

o Reinforce Parthenon of Excellence; customer, product/services, process and people

o Integrate Gallup’s CE11® Pyramid of Engagement; passion, pride, integrity, confidence

o Fuel the competitive fire

o Promote teamwork, combines priorities and builds consensus

o Create a highly productive learning environment

o Embrace new challenges

Creative Approach

• Let’s start with a creative methodology that infuses a fresh and organically themed approach while providing a context for stimulating all of your key messages.

• This strategy was developed over the years by watching clients grow and by witnessing the hard work, dedication and success that has gone along with it.

• It is designed to encompass and support “Global” messages, as well as what is being communicated by your products or regions.

• It is important to connect this method with you and your team and develop a strategy that is fun, immersive, interactive and exciting!

Here is a sample visual concept:

SET AND STAGE

• Let’s conceptualize a stage or set that emulates a variety of messages and allows complete flexibility for your presenters.

• Its architecture carries the message with just the right amount of swagger and edge.

Here is sample meeting set design depicting a stage with a band at the center. Please note branding and message strategy implementation. Band plays a song to open meeting using customized lyrics.

Turntable at center stage is rotated 180 degrees to conceal band and make way for presenters.

More sample branding samples….