FANatical  Selling:  Sales  

Warriors  Focus  On  the  Fans

Not  All  Gladiators  

Were  Slaves

Women  Fought  as  Gladiators

Gladiators  Had  Fans

Gladiators  Lived  or  Died  by  the  Fans

You  Have  Fans!

#SalesWarriorRally  @CreatingWOW

90%  used  the  Internet

2013  Digital  House  Hunt

ü  11  searches  prior  to  taking  an  action  

ü  Search  90  days  prior  to  purchase

2013  Digital  House  Hunt

Upon  First  Search:   ü  24%  take  action  

same  day    

ü 40%  take  action    120  days  

2013  Digital  House  Hunt

ü   Informed ü   Empowered ü   Invested   ü   Expectations

atical  Selling FAN S  FIRST

The  FANatical  Sales  Process

AWract

Engage

Convert

WOW!

#SalesWarriorRally @CreatingWOW

Zero  Moment  of  Truth

#SalesWarriorRally  @CreatingWOW

What  Do  FANatical  Salespeople  Do  Differently?

Drive  Traffic

Janet  Backman Southern  Homes    of  Polk  County

2014  

Salesperson   of  the  Year

The  Power  of  

Social  Proof

Social  Proof  Works!

Give  to  Get

#SalesWarriorRally  @CreatingWOW

ü   Show    gratitude  

ü   Radiate    Enthusiasm  

ü   Write  conversationally

#SalesWarriorRally @CreatingWOW

1/3,  1/3,  1/3

1/3,  1/3,  1/3 1/3rd  –  The  Builder 2/3rds  –  YOU!

Your  2/3rds 1/3rd  -­‐‑  REALTORS 1/3rd  -­‐‑  REFERRALS

Personalize  the  Pitch

87,000  Coffee  Combinations!  

Did  You  Visit  Our  Website?

What’s  Happened  to  Prompt  a  Move?

Tell  Me  About  Your  Current  Home…

What  Are  Your  Must  Haves?

Ask  Yourself: ü   What  is  this  person’s  POV?  

ü What  are  your  buyer’s  FAQ?  

#SalesWarriorRally  @CreatingWOW

Harness  Technology

CRM  =  Cash  Recovery  Machine  

TIP:  Enter  all  contacts,  leads  and  prospects  into  

your  CRM  software.

TIP:  Document  your  notes  and  conversations  in  the  CRM  for  

future  follow-­‐‑up.

Routinely  mine  your  database  to  reconnect.

eBook  Bundle  $30.00  CAD  |  $25.00  USD  

ü   The  Fan  Factor  eBook  

ü   Click  Power  eBook  

ü   FANatical  Selling      Resource  Guide

eBook  Package

Paperback  Books Available  on  Amazon.com

Meredith’s  slides  available  at    Slideshare.net/Meredith  Oliver

Meredith  Oliver Learn  more  at  CreatingWOW.com

                 @CreatingWOW                

Facebook.com/CreatingWOW

@MeredithsShoes22

“You  will  be  the  same  person   in  five  years  as  you  are  today   except  for  the  people  you  meet  

and  the  books  you  read.”  ~Charlie  Tremendous  Jones