startupstechnology businessWe are a media company thatcreates awesome content aboutstartups, technology andbusiness.

Social Media Following: 40,000Average Social Shares per article: 102EDM Database: 6,500Open Rate: 25% - 30%Male Readership: 51% Female Readership: 49%

Monthly Unique Readers: 100,000 +Monthly Page Impressions: 250,000 +Average Time on Site: 3 minutesDesktop vs Mobile: 65 / 35

Startup Daily

Content Partnerships

Startup Daily partners with brands in the startup, innovators and technology sectors to producebespoke content for those companies on a weekly basis.

The content can be used in a number of different ways by brands such as publishing to their ownsites for content marketing purposes, or across the Startup Daily publishing platform. Our contentis always original, written by local journalists and above all is engaging. After all, the content isbeing used to encourage potential customers to interact with your business. We work with ourclients to map out a strategic content plan for the month ahead.

Examples of our content includes:

- Bespoke written content- Bespoke podcasts- Bespoke video series- Bespoke reports and analysis pieces

Content has proven to be far more effective in converting leads to customers than traditionaldisplay advertising, though this type of advertising is good for branding awareness. That is why atStartup Daily we have flipped the traditional media business model on its head and includedisplay advertising as part of our content packages as standard whether the content we create ispublished on our site or not.

UNDERSTAND  IT CREATE  IT

Our Process | Are we suited to work together ...

Are we the right partner for your brand?Will you take our guidance so we can deliver quality results?Are we hosting materials created or are you?What are the boundaries we get to play within?What story is the data telling us on day one, seven and fourteenof a campaign we are running with your brand?

MEASURE  IT

1TR I A L CONTENT

SER I E S

$5,000 + GST3 month contractDisplay advertisingBranded content hub6 pieces of contentWeekly reporting1 round of revisions

$15,000 + GST6 week contractDisplay advertisingBranded content hub6 videos up to 4 mins3 videos up to 8 minsWeekly reporting1 round of revisions

$13,000 + GST6 month contractDisplay advertisingBranded content hub6 episodes up to 10 minsEpisodic scriptingWeekly reporting2 rounds of revisions

S IMP L E V IDEOSER I E S

2 36 EP I SODEWEB SER I E S

PER MONTH : PER MONTH : PER MONTH :

4AUD IO CONTENT

SER I E S

$6,500 + GST3 month contractDisplay advertisingBranded audio hubWeekly podcast / radioWeekly reporting1 round of revisions

$10,000 + GST3 month contractDisplay advertisingBranded content hubUser engagement toolData collectionComp complianceWeekly reporting

$8,500 + GST12 month contractDisplay advertisingBranded content hubsBespoke content planMultimedia approachLive activationsResearch ActivitiesMonthly Reporting

L EADSFOCUSED SER I E S

5 6PREM IUM

PARTNERSH I P S

PER MONTH : PER MONTH : PER MONTH :

HOW MANY VIDEO'S ARE INCLUDED INTHE PREMIUM PACKAGE?

SOME FAQ'S.Depending on the rest of your content requirements we would be looking at 4 'snackable' sizedvideos up to 3 mins each or 1 webisode style video around 9 to 12 minutes long.

Shoe String Media create content for audience engagement and consumption.We are not an SEO agency and do not provide those types of services.

HOW MUCH WORK IS INVOLVED FROMME IN ORDER TO HAVE A CAMPAIGNEXECUTED?At the beginning of every campaign and every quarter for yearly campaigns we sit down and mapout with clients briefs for all content pieces. Clients must provide the context, contacts andoverall goals of the content in a brief for each piece of content uploaded in Asana.

HOW DO WE PROVIDE FEEDBACK FORCHANGES ON CONTENT?Depending on the content campaign all clients are allowed a certain number of changes to theircontent, Shoe String Media has a system to follow to ensure that this process is seamless.