Sales: 4 Ways to Get Past Gatekeepers
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Transcript of Sales: 4 Ways to Get Past Gatekeepers
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4 WAYSto Get Past Gatekeepers
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When you're prospecting,
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avoidWhen you're prospecting,
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avoidWhen you're prospecting,
duplicitous, insincere,
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avoidWhen you're prospecting,
duplicitous, insincere,
unprofessional tactics.
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avoidWhen you're prospecting,
duplicitous, insincere,
unprofessional tactics.
THEYDON'TWORK
:(
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RESPECT THE GATEKEEPERAim for referral introductionsfrom people your prospects
know and trust.:)
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4 KEYSTRATEGIES
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Dump the script
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Scripts sound phony and don't work.
:(
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Scripts sound phony and don't work.
:(
They will die in the greatVoicemail Void.
:(
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Scripts sound phony and don't work.
:(
They will die in the greatVoicemail Void.
Chance of a return call – Zero.
:(:(
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With a referral,you will getan appointment!
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The ListThat Counts
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Bought lists are unqualified.
:(
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Bought lists are unqualified.
:(
Basically the same as cold calling.
:(
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Bought lists are unqualified.
:(
Basically the same as cold calling.
A list will get you only as far as the gatekeeper.
:(:(
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A referral facilitatesa personal introduction!
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Stop Cold Calling!
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Also avoid emails to people who don't know you or expect to hear from you – that's just digital cold calling.
:(
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Also avoid emails to people who don't know you or expect to hear from you – that's just digital cold calling.
:(:( Even emails and social media
messages will meet the gatekeeper's Delete button.
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Surveys say:Referrals work!
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Get Smart
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Selling by referral shortensthe sales process.
:)
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Selling by referral shortensthe sales process.
:)
You arrive pre-sold and trusted.
:)
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Selling by referral shortensthe sales process.
:)
You arrive pre-sold and trusted.
Referrals attract new clients 50% of the time.
:):)
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No other sales prospecting strategy
can claim these results.
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Many thanks to...
Joanne Black@ReferralSales
www.nomorecoldcalling.com
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Presentation created by Pipeliner CRM
+1-888-843-6699 Email Us @PipelinerCRM Visit our Website